Business Plan

Executive Summary
Me and SkoolPrep

◎ Gavin Reiter
○ 17
○ I help my friends with their homework
◎ SkoolPrep
○ A Tutoring Service Organization
◉ 9892 Rosemont Ave
◉ Helps kids prepare for their future

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Marketing and Pricing

◎ Social Media
○ Facebook
○ Instagram
◎ Pricing
○ $70/Session
○ $30 48 hour cancellation fee

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Goals

◎ Hire experts in a large range of subjects

○ Main core subjects of school
○ Expand tutoring to standardized tests
◎ Open more locations in Denver Metro
○ Expands our reach in Colorado
○ Easily recognized by state residents
◎ Expand Brand nationally
○ Grabs market cap and sways influence in market

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Section 1
Business Description

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SkoolPrep

◎ SkoolPrep
○ A tutoring organization
○ Idea generated after watching friends deny
academic help and doing poorly
○ Offers tutoring in a variety of subjects
◉ Subject expansion after new hires and business
expansion

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Section 2
Market Analysis

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Market

◎ Competitors
○ Kumon
○ Tutor Doctor
Both companies have basic curriculums and donʼt expand
into harder and more complicated subjects

Global Market Cap in 2021 - $53691.23 Million

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SWOT Analysis
STRENGTHS WEAKNESSES
Offers massive learning Expansion and Brand Building
opportunities to struggling will take time
students

Market Cap is expected to be

over $200 Billion by 2030
allowing room to grow and Massive learning corporations
expand threaten buying SkoolPrep out
OPPORTUNITIES THREATS

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Target Market

◎ Marco
◎ 16
◎ Urban/Suburban Household
◎ $120k Household Income
◎ Enjoys spending time with friends
◎ Has siblings

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Section 3
Service Details
Service Details

◎ Tutoring
○ Tutors will ask students what they need help with and work
with them to generate a computational and conceptual
understanding
○ Over summer sessions will be geared towards preparing
students for their course over the next year and reinforce
lessons from the previous year as well as filling holes of
understanding.

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Section 4
Marketing and Sales Strategy
Marketing

◎ Will use Facebook and Instagram to Market

○ Parents use Facebook
○ Children use Instagram

Make connections with teachers to get referrals

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Pricing

◎ Special promotions will Session $70

provide 20% first time
discounts for customers 48-Hour Cancellation
◎ Promotions will be held over Fee $30
holidays
◎ Promotions will be also be
held through discount links
and codes through our
website for repeat
customers

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Social Media Advertisements

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Section 5
Operational Plan
Service Plans

◎ 7 days a week (School Year)

○ 3-7 Mon-Fri
○ 9-5 Sat/Sun
○ 9-5 7 days a week (June-July)
◎ 1 Hour sessions $70
○ Multiple tutors on hand
○ Sessions will be built around school curriculums
◉ Help students accel in classes and on
Standardized Tests
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Day to day

◎ Services paid by invoice

○ 48 hour cancellation policy
◉ $30 fee
◎ Appointments scheduled online
○ Exports into a monthly spreadsheet
◉ Updated Automatically
○ Employee scheduling will also be tied with
spreadsheet
◉ Students can request specific tutors
● NOT GUARANTEED 20
Section 6
Financial Projections and Goals
Monthly Finances

Monthly Revenue $10,080.00

Monthly Expenses $2,500

Taxes $2,274

Profit $5,306.00

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Thank You!