Statement of Purpose

MBA Luxury Brand Management

Glasgow Caledonian University London

1)Introduction:
This letter is to convey my earnest purpose as well as my excitement about the prospect of
earning a Master of Business Administration degree in Luxury Brand Management from
Glasgow Caledonian University in London. My name is Abdul Waheed, and I was born and
raised in the bustling city of Kot Hara Ali Pur Chattah in the province of Gujranwala in Pakistan.
I attended Allama Iqbal Open University in Pakistan for both my Bachelor of Arts and Master of
Arts in Education degrees. Both degrees are from the Arts department. With this educational
foundation and my current position as an Honorary Teacher at Govt. Ch. Ilm Din Graduate
College in Gujranwala, I am resolved to continue my education in a subject area that I have a
deep interest in and that has the potential to have a substantial impact on the kind of work I do in
the future.
I have continuously shown that I am dedicated to my studies and that I am a hard worker
throughout the entirety of my academic career. My pursuit of education has always been
motivated by both an insatiable appetite for information and a strong want to have a positive
impact on the lives of others. My time spent in the classroom has not only strengthened my
dedication to teaching, but also increased my awareness of the transforming potential of
education. My confidence in the need of continuing education has been strengthened as a result
of the fact that I have not only been able to pass on information to my pupils, but that I have also
picked up important lessons from them.

2) Why Choose the UK?

My choice to pursue my higher education in the United Kingdom was one that I gave a lot of
consideration to before making the choice. The educational system in the United Kingdom is
widely recognized as being among the best in the world. It provides students with access to a
wide variety of courses and fosters an atmosphere that encourages creative thinking, analytical
reasoning, and international awareness. In addition, the wealth of other cultures and
opportunities to interact with people from other countries in the UK makes for a great learning
environment that is congruent with both my academic and personal goals.

3) Why Choose Glasgow Caledonian University London?

There are many reasons why Glasgow Caledonian University in London stands out from the
crowd. It has an outstanding reputation for the quality of its business and management
programmes, which place a significant focus on knowledge that is directly applicable to certain
fields of work. The university's emphasis on developing both leadership and business skills fits
in nicely with the direction I want to take my professional life. Additionally, the diverse and
welcoming environment at Glasgow Caledonian University ensures that students from all walks
of life experience a sense of belonging and are encouraged in their academic endeavours.
Because of its inclusive nature, this setting is ideal for the overall development of both the
individual and the student, both of which are important to me as I continue on my educational
path.

4) Why This Course - MBA Luxury Brand Management?

My professional goals and interests are a good fit for the MBA programme that specializes in
luxury brand management, so I decided to enroll in that one. I am excited to delve into the
complex world of luxury marketing, management, and strategy because I believe that luxury
companies play an essential part in the functioning of the global economy. My participation in
this programme will provide me with the education and training I need to succeed in the highly
competitive luxury brand sector. Additionally, it will shed light on the ways in which these
brands contribute to the expansion of the economy and the significance of culture. In addition, as
a person who places a high value on quality, creativity, and craftsmanship, I believe that this
programme will provide me the opportunity to make a contribution that is important to this
industry's dynamic and ever-changing field.

5) My Career Goals:
When I finish my Master of Business Administration in Luxury Brand Management, I want to
position myself in the luxury brand sector as an expert who is also on the cutting edge of new
developments. I have a dream of working for well-known luxury businesses, where I can
contribute to their further expansion and prosperity by putting the knowledge and experience I've
gained through my education to use. In addition, I want to work towards bridging the gap
between the luxury industry and education, perhaps by entering the workforce in the capacity of
a researcher or professor in this sector. My ultimate goal is to have a beneficial influence on the
landscape of luxury brand companies by advancing sustainable practices, ethical business
policies, and inclusive policies throughout the industry.
The prospect of attending Glasgow Caledonian University fills me with anticipation, and I am
confident that participating in this programme will equip me with the foundation and resources
necessary to realize my academic and professional ambitions. I am excited to take on the
upcoming challenges and opportunities, and I am dedicated to making a positive contribution to
the community that the university provides.
Thank you for considering my application, and I look forward to the possibility of joining your
esteemed institution.

Sincerely,
Abdul Waheed