Statement of Purpose

Introduction:

I am truly grateful for the opportunity to articulate my aspirations for pursuing an MSc in
International Business at Canterbury Christ Church University (CCCU). Education, to me, is not
just a means of acquiring knowledge but it plays a pivotal role in personal development and
achievement. Despite hailing from a humble background, my family instilled in me the belief
that quality education is a necessity, not a luxury

Qualification:

My educational journey includes a Bachelor's in Computer Arts from Paf-Kiet (01/2018 –

01/2022), Intermediate studies at Bahria College Karsaz (08/2013 – 08/2015) and Matriculation
from White House Gamer School (08/2011-08/2012) with an “A” grade.

Why UK:

The UK's prestigious universities, renowned for their quality of education and effective
education system, make it an ideal destination. Moreover, the education system not only focuses
on theoretical side but also practical, making it tailored to fit in fast paced world. Thus, the
prospect of a multicultural environment and diverse perspectives resonates with my vision for a
comprehensive educational journey.

Why MSc in International Business:

Enrolling in the MSc in International Business represents a strategic decision, leveraging my

foundational knowledge in human resource management. This program offers a comprehensive
curriculum encompassing finance, marketing, operations, and strategy, providing a vital
framework for understanding global business operations and cultivating leadership skills in an
international context. Importantly, this course aligns with my professional objective of managing
businesses with innovative and modernized strategies. I intend to focus on modules such as
Innovation, Entrepreneurship and International Perspective, International Business
Communication and Marketing, Intercultural Leadership, and Personal Development. Through
the acquisition of these skills, I aim to implement contemporary approaches, enabling the
expansion of our existing business in Karachi within the practical industry.
Why Canterbury Christchurch university?

Canterbury Christ Church University (CCCU) sparks intellects with innovative teaching,
emphasizing practical learning. Cross-disciplinary collaboration builds a comprehensive grasp of
diverse professional realms. Industry ties offer internships, fueling graduates' success. CCCU
prioritizes inclusivity and support, fostering academic and personal thriving. A global
perspective, from a diverse student body, readies students for worldwide careers. Renowned for
research excellence, CCCU engages students in cutting-edge advancements. Committed to social
responsibility, CCCU encourages civic engagement. Investing in top-notch facilities, CCCU
prioritizes student well-being, ensuring graduates are ready for contemporary industries.
Moreover, CCU’s diverse student number from cultures all around the world will also provide
me the opportunity to interact and learn about their cultures and share mine. As a business
oriented person, that is also an opportunity for me for networking and gaining exposure.

Future Plans:

Post-MSc, my vision entails making significant contributions to academia and industry. Aspiring
to leadership roles, I aim to leverage my expertise and research skills to drive innovation, solve
complex problems, and positively impact society. My long term plan is to expand my Marketing
business in Pakistan which exist in Karachi by practically applying the new and creative ways to
expand business studied at CCU Additionally, I am dedicated to sharing knowledge and
experiences through mentorship, nurturing young minds, and inspiring future generations in
alignment with my academic pursuits.

Work experience:

I have Founded “The Creative Hub” since 2020, excelling in wedding photography, corporate
shoots, and dynamic marketing. Managed social media and implemented diverse business
strategies. At “5rad Techies”, served as Social Media Manager, contributing to impactful
campaigns. Insight Solution Pvt Ltd: Graphic Design Manager for Bank of Khyber and artwork
designer for Foodpanda. These experiences fuel my passion for marketing, driving my pursuit of
an MSc to refine expertise.
Conclusion:

I am confident that my academic background, professional experiences, and personal qualities

make me an ideal candidate for the MSc International Business program at CCCU. I am eager to
embrace the challenges and opportunities that this program offers, and I am committed to
making the most of my time at CCCU to become a well-rounded international business
professional. Thank you for considering my application.

Sincerely,

Syed Muhammed Khizar