Assignment Brief

Qualification (s) Pearson BTEC HND in Art & Design & Creative Media (All Courses)

AMDT Unit Creative Career Development 1

Art & Design (AD) – Unit 1: Processional Development
Pearson Unit & Number
Creative Media Production (CMP) – Unit 3: Processional Practice
Facilitator Malik Chamara

Assessor Malik Chamara

Written By Satheesh Kumar. M

Date Issued Friday, October 6, 2023

Submission Deadline Friday, January 19, 2024 Time 9.00PM

Assignment Title Me, myself and I

Important

80% attendance will be mandatory to submit this assignment. Resubmissions will affect your
course duration and assessed with a pass result. For any improper submission (eg. unreadable
DVD media, incorrect link, no access to link, error in submission, etc) your assignment will be
considered as a non-submission. So please check your submission thoroughly before sending
them. Refer assignment submission guidelines for more information.

Academic Integrity

You pledge and declare that the work submitted for this assignment has been researched,
undertaken, completed, and submitted solely by yourself, except the assignment guidelines
require you to work in groups. Further, you declare that the work entitled is your original work and
you have not copied from any other students’ work or any other sources except where adequate
reference or acknowledgment is made explicitly in the text, nor has any part been written for you
by another person.

How to Submit

This is an online submission. You are not required to print the assignment or create any
subfolders unless it’s specified to do so in the assignment brief.
Step 01 - Upload your work to your google drive first.
Step 02 - Make sure that your drive folder is visible/accessible for anyone with the link.
Step 03 - Fill the google form and copy your assignment drive folder link in the given space in the
google form under the “assignment link”.
Step 04 - Click to submit the google form.
Assignment submission link - https://forms.gle/zWn5GJpE9UiBGXbk7

AMDT Assessments – www.amdt.lk Page 1

 Resources

1. Writing blogs
a. How to Write a Blog Post in 24 Hours - https://www.youtube.com/watch?v=3fdl7JLmUWs
b. How to write a blog - https://www.grammarly.com/blog/how-to-write-a-blog
c. How to write blog post - https://www.grammarly.com/blog/how-to-write-blog-post
d. 16 blogging tips - https://www.grammarly.com/blog/16-blogging-tips-for-beginning-
writers
e. How to start a blog - https://blog.hubspot.com/marketing/how-to-start-a-blog
2. Presentations
a. Presentation tips - https://www.skillsyouneed.com/present/presentation-tips.html
b. How to Give a Killer Presentation - https://hbr.org/2013/06/how-to-give-a-killer-
presentation
c. 19 Ideas for More Compelling and Effective Presentations -
https://www.circlesstudio.com/blog/presentations-tips-ideas
d. 14 PowerPoint Presentation Tips to Make More Creative Slideshows -
https://blog.hubspot.com/marketing/easy-powerpoint-design-tricks-ht
e. 11 Secrets To Great Interactive Online Presentations In Companies And Universities -
https://www.forbes.com/sites/michellegreenwald/2020/03/30/9-secrets-to-great-online-
presenting-in-corporations-and-academia
f. 10 Ways to Keep Your Audience Engaged During an Online Presentation -
https://visme.co/blog/engage-audience-online-presentation
g. How to Give an Effective Online Presentation From Home -
https://www.americanexpress.com/en-us/business/trends-and-insights/articles/how-to-
give-an-effective-online-presentation-from-home
h. 12 Tips to Give an Amazing Online Presentation -
https://www.scienceofpeople.com/online-presentation
3. Milanote - Organize ideas, notes, tasks, and projects - https://milanote.com
a. Getting started - https://www.youtube.com/watch?v=y4Aj3gPXNs4
b. Guides - https://milanote.com/guide
c. Templates - https://milanote.com/templates
d. Inspiration - https://milanote.com/inspiration
e. Creative Techniques - https://milanote.com/product
f. Download for mobile - https://milanote.com/download-mobile-app
g. Download for desktop - https://milanote.com/download-desktop-app
h. Download Web Clipper - https://milanote.com/download-web-clipper
4. Referencing - https://www.mybib.com
5. Grammar and Spell checker - Grammarly https://www.grammarly.com
6. Thesaurus - https://www.thesaurus.com
7. Note taking - Google Keep https://keep.google.com or EverNote https://evernote.com

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 Assignment Brief and Guidance

The Creative industries are always changing; in response to development in technology, social
change and cultural conditions. These, in turn, have an effect on the professions and roles that
are required within the industries. Through this unit, you will explore the development of the
professions within the creative industries and the roles that make up those professions.

Developing an awareness of the breadth of the industry; and the opportunities and challenges
within, is a key skill for those entering the field. Evaluating one’s own aims and ambitions, in relation
to the roles within the industry, allows for planning and growth toward a desired future.

As a Creative practitioner it’s important to schedule time, both to reflect and plan for personal
development needs. This can help those working in creative industries to find inspiration and
innovate, as well as prepare for external factors, such as keeping up with trends and new
developments in their specialist field. The aim of this unit is for students to begin to define areas
for personal professional development, in the context of a growing awareness of the broad scope
of the creative industries.

This assignment is all about you. Let’s begin with congratulations; you have battled your way
through to become a Creative professional and start your journey. You must first understand what
you are getting yourself into. Creativity is a born talent? No, it is not. It is a skill that you can learn
and develop in order to become a Creative professional. However, it usually requires a high level
of commitment to what you will be learning from this study block to the next few years. The biggest
question to ask ourselves is whether we have the discipline to reflect and pursue a career in the
Creative industries, where the real magic happens.

Your journey focuses on two critical aspects: how to get into the creative industry and what to do
once you're there. So, why are you here? It's all about love. You've come because you want to make
a living doing what you love. This means you're prepared to accept both praise and criticism, as
well as unrelenting depression when an idea you thought was brilliant turns out to be a complete
flop when you try to develop it. But it may not always be love; if you suppose it isn't love but still
want it, be prepared for that as well.

What you submit for your assignment can be practiced by you to help you advance in your career.
This is your life we’re talking about, so make it count. In this assignment, you will be compiling
information that would be focused towards planning and creating your own Creative career that
could help you kick-start your journey.

You must conduct research on the Creative industry focusing on your Career path, which must
include the range of roles and the required skills. You must create your career plan and supportive
information such as personal skills audit, personal development plan, etc.

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 What you need to submit:

1. Research and Investigations [PDF] - maximum 1,500 words

 Explore the development of the creative industries by studying historical and modern
precedents.
 Examine the creative industry by focusing on the body of work produced by a
practitioner of your choosing. Evaluate how your chosen career path has changed
over time in relation to the development of the Creative media production industry.

2. Creative Career Plan [PDF] - maximum 1,500 words

 Discuss about your individual professional aspirations in relation to the wide variety
of jobs and fields available in the Creative industries.
 Explore the various jobs and positions available in the creative industry, putting a
particular emphasis on the path you intend to take. Examine your knowledge and
skills in comparison to what is needed to work in your chosen pathway. Discuss the
importance of skills and knowledge that are common between different creative
media production roles.

3. Personal Development Plan [PDF] - maximum 1,500 words

 Create a personal development plan to support your growth towards your chosen
career recognizing skills and knowledge gained in education and in professional
practice.

4. Reflective Practice [PDF] - maximum 1,500 words

 Critically reflect on the achievement of your personal development goals and plan for
the future.

Your submission is what determines your grade. You must carefully read the assessment criteria
to ensure that your submission meets the requirements.

All documents must be submitted in PDF format. While you will not be penalized for exceeding the
length of your pitch/presentation or word count, keep in mind that precision and clarity are
characteristics of professional work. Work that is too long reflects a lack of professionalism.

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 Learning Outcomes and Assessment Criteria
Art & Design (AD) – Unit 1: Professional Development

PASS MERIT DISTINCTION

LO1 Explore the creative industries professions through research into

historic and contemporary precedent

P1 Examine the development of the

creative industries.
P2 Discuss the creative industries
through a review of the work of a
chosen practitioner.
LO2 Discuss personal career goals in relation to the range of roles and
subjects in the creative industries
P3 Examine own knowledge and
skills in relation to those required to
work in a creative industry sector.
P4 Explore the careers and roles
within the creative industry, with
specific emphasis on chosen
pathway.
M1 Evaluate the historic
development of the creative
industries as they relate to
chosen pathway. LO1 and LO2
D1 Analyse the
changes in skills and
knowledge required,
for a chosen creative
industry sector,
through time.
M2 Discuss the importance of
skills and knowledge that are
common between different
creative industry sectors.

LO3 Define personal a development plans, highlighting areas to

support specific career goals and general skills

P5 Define areas for personal

professional development to
support growth toward chosen
career.
P6 Create a personal development
plan, recognizing skills and
knowledge gained in education and
in professional practice.
LO4 Critically reflect on the achievement of personal development goals
and plan for the future.
M3 Compare the types of
development that may be
achieved in education versus
those achieved in professional
practice. LO3 and LO4
D2 Analyse own future
development plans in
relation to
achievement of goals.

P7 Document personal professional

development throughout the course
of the unit.
P8 Evaluate own development
achieved in relation to goals and
plan for the future.
M4 Assess own development
towards the skills and
knowledge necessary to an
identified role within the
creative industries.

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 Learning Outcomes and Assessment Criteria
Creative Media Production (CMP) – Unit 3: Professional Practice

PASS MERIT DISTINCTION

LO1 Explore the creative media production professions, through research

into historic and contemporary precedent.

P1 Examine the development of the

creative media production industry. M1 Evaluate the historic
development of the creative
P2 Discuss the creative media media production industry as LO1 LO2
production industry through a review of it relates to chosen pathway. D1 Analyze the
the work of a chosen practitioner. change in skills and
LO2 Discuss personal career goals in relation to the range of roles and knowledge required
subjects in the creative industries. for a chosen creative
media production
P3 Examine own knowledge and skills in industry role,
relation to those required to work in the through time.
M2 Discuss the importance of
creative media production industry.
skills and knowledge that are
common between different
P4 Explore the careers and roles within
creative media production
the creative media production industry,
roles.
with specific emphasis on chosen
pathway.

LO3 Define personal development plans, highlighting areas to support

specific career goals and general skills.

P5 Define areas for personal

professional development to support
M3 Compare the types of
growth towards a chosen career.
development that may be LO3 LO4
achieved in education versus D2 Analyze own
P6 Create a personal development plan,
those achieved in professional future development
recognizing skills and knowledge gained
practice. plans in relation to
in education and in professional
personal
practice.
professional
LO4 Critically reflect on the achievement of personal development goals development
and plan for the future. towards a specific
role within creative
P7 Evaluate own development in media production.
M4 Assess own personal
relation to defined goals.
professional development, and
further skills and knowledge
P8 Present future planning for own
necessary to gain employment
development, considering both
in creative media production.
education and employment.

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