JOSE MARIA COLLEGE

FOUNDATION INC.
Philippine-Japan Friendship Highway, Sasa, Davao City
GENERAL EDUCATION

Course Code: GE 3 Date: January 24, 2024

Course Title: Purposive Communication
Instructor: LIFE GABRIEL F. OSUMO, LPT, MEd-LT

LESSON 1

The Basics of Communication

OBJECTIVES

At the end of the lesson, you should be able to:

1. Describe the nature of communication;
2. Explain the communication process and its elements through various models;
3. Discuss the principles of communication and their ethical implications and
4. Examine how communication works as applied to multiple texts and situations.

INTRODUCTION
Communication has been defined in several ways by various authors. In this activity, gather your ideas associated with communication in a semantic web. Write as
many words or phrases as you can. Afterwards, construct your one-sentence definition of communication by putting together the words you used in the semantic
web.
Communication is
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Definition of communication

Now that you have defined your definition of communication, find out if you share the same views with other authors, experts, and scholars who have clarified
communication in various ways and contexts. Analyze the following definitions and establish their commonalities:

Communication is the process of

using messages to generate meaning
(Pearson et al., 2011).
Communication is the process of Communication is the process of
sending information to oneself or sending and receiving messages
another entity, usually via a sometimes through spoken or written
language (Palta, 2007). words, and sometimes non-verbally
through facial expressions, gestures,
Communication is a systematic and voice qualities (Ober & Newman,
process in which people interact with 2013).
and through symbols to create and
Broadly speaking, interpret meanings (Woods, 2012). In its simplest form, communication is
communication is a process of the transmission of a message from a
sharing opinions and source to a receiver (Baran, 2011).
information, ideas, and feelings
(Jimenez & Alparo, 2000).
 PAUSE AND REFLECT

What concepts or ideas about communication are shared among the definitions? Write them down in the thought bubble.

How similar or different are the previous definitions from your understanding of communication?
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The Communication Process
The definition of communication and its elements can also be further understood in the light of a framework or model to see their interrelatedness. The standard
models of communication that have been utilized over the years are as follows. Linear Model, Interactive Model, and Transactional Model.

ANALYSIS

What are the similarities among the three models of communication? What are their differences? Which of the three models accurately reflects the communication
process in the real world? Can you cite a specific situation or a personal experience?
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ASSESSMENT

Please read the following questions carefully and answer them concisely.
1. In understanding communication fully, what four key terms must be included? What does each term imply about communication?
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2. What are the two levels of meaning? Differentiate one from the other by citing specific real-life examples.
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3. Consider this situation. Your classmate Archie told you he could not attend your English class because he was not feeling well. However, you saw him enter
a computer shop. During your English class, your professor asked if you knew why Archie was absent. How will you respond to your professor?
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4. Why is ethics in communication important?

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5. Watch the Filipino commercial stated below. Analyze the commercial using the elements of communication. Identify the components portrayed in the
commercial and explain how they relate and fit in the communication process. Write your answer in the space provided.
Commercial: Video Commercial of Lucky Me – The Most Disturbing Dinner, https://www.youtube.com/watch?=C0w4aJJ9-BA)
Video Commercial of Lucky Me – Hapag – Usapan Commercial httpss://www.youtube.com/watch?v=Zw10qmW8vFw
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