Persuasive Writing Criteria Sheet.

And How to Use it With Efficiency.

Criteria/ Missing all Missing some Possesses most Includes all

requirements/crit requirements/crit requirements/cri requirements
Requirements eria eria teria criteria effec
Includes Ethos. Does not use ethos Somewhat uses Uses ethos, and Efficiently uses
at all. ethos, and shows great to appeal to rea
demonstrates good character. while also back
character. why.

Includes Pathos. Does not use pathos Somewhat uses Uses pathos and Uses pathos an
at all. pathos, appeals only appeals to emotion appeals to the
to some emotion. using some key emotion of the
Missing key points. points. effectively whil
using all key po

Includes Logos. Does not use logos Somewhat uses Includes logos Uses logos and
at all. logos to appeal to effectively to shows the read
the logical side of appeal to the with logic why
the reader. logical side of the argument is co
Missing key points. reader using some Uses research
key points. reason to appe
the reader.
The point of persuasive Writing does not The text possesses Writing persuades Writing persuad
writing is to persuade persuade the reader. persuasive writing. the reader but is the reader effic
the reader. missing key points. and demonstra
excellent know
of persuasive w
Word choices and Word choice is poor There is evidence of Word choice and Uses words and
wordplay is crucial in and there is no attention to word wordplay is good wordplay effect
persuasive writing. wordplay. choice/wordplay. and enhances the and creatively w
argument. also enhancing
argument.
Draw a persuasion Does not draw a Draws a persuasion Draws a Persuasion ma
map. persuasion map. map but is executed persuasion map to well thought ou
poorly. an efficient level. done exception
well.
Repeat main Does not repeat the Repeats some main Repeats almost all All main argum
arguments. main arguments. arguments but is main arguments are repeated an
missing important efficiently. well with the wr
information.

Consideration of No consideration to Shows some States some Goes into detai

alternatives. alternatives. attention went into alternatives alternatives and
an alternative, but it effectively. Keeps states multiple
is weak. the reader also considerin
interested. argument.
Organization. No clear Demonstrates some Introduction, The introductio
introduction, thought to structure, and states the goal
structure, or introduction, conclusion flow provides an ove
 Criteria/ Missing all Missing some Possesses most Includes all
requirements/crit requirements/crit requirements/cri requirements
Requirements eria eria teria criteria effec
conclusion. structure, and nicely and help the of the issue.
conclusion. argument. Information is
presented effec
and flows nicel
conclusion is n
and appeals to
reader.
Reasons and support. No arguments Arguments are weak Three or more Three or more
present. The or missing. Less reasons are stated, excellent reaso
reason(s) are weak. than two reasons but the arguments stated with goo
are made. are somewhat weak support. It is ev
in places. that a lot of tho
and research w
into the assignm
Grammar and Multiple grammar Evidence that some There are few There are no er
spelling. and spelling attention to errors in grammar grammar or spe
mistakes, no proofreading was and/or spelling, but
thought put into made but still has they do not
proofreading. mistakes. interfere with
understanding.

What is ethos, pathos, and logos?

➢ Ethos is an appeal to ethics.

○ It’s a means of convincing someone of the character or credibility of the
persuader.

➢ Pathos is an appeal to emotion.

○ A way of convincing an audience of an argument by creating an emotional
response.

➢ Logos is an appeal to logic.

○ A way of persuading the audience by reason.

What is a persuasion map?

The Persuasion Map is an interactive graphic organizer that enables students to map
out their arguments for a persuasive essay or debate. Students begin by determining
their goal or thesis. They then identify three reasons to support their argument, and
three facts or examples to validate each reason.

Example of a persuasion map: