Ads Performance Report

ABC Company
Job No.: JS1236
Total Budget: $100,000
Remaining Budget: $10,000

YouTube
Campaign Period: 1 Nov - 15 Nov 2023
Report Period: 1 Nov - 15 Nov 2023
Month Ad Group Imps Views VTR CPV Cost Conv Conv% CPA
Campaign: ABC Company Campaign 1
October 2023 ABC campaign_30sec_other
countries 815,449 450,950 55.30% $0.01 $4,920.81 2.5 0.00% $2,000.77
November 2023 ABC campaign_30sec_other
countries 823,682 413,899 50.25% $0.01 $5,522.23 2.0 0.00% $2,755.86
December 2023 ABC campaign_30sec_other
countries 812,694 376,516 46.33% $0.02 $5,760.11 1.0 0.00% $5,760.11
Total: 2,451,825 1,241,365 50.63% $0.01 $16,203.15 5.5 0.00% $2,967.61

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 Ads Performance Report

ABC Company
Job No.: JS1236
YouTube
Report Period: 1 Nov - 15 Nov 2023
Audience segment Audience segment type Imps Clicks CTR CPC Cost Conv Conv % CPA
Campaign: ABC Company Campaign 1
Ad Group: ABC campaign_30sec_other countries
Custom intent segment:
Bursary Scholarships 19 10 52.63% $0.01 $0.14 - 0.00% $0.00
auto-created
Custom intent segment:
Business School 351 192 54.70% $0.01 $2.71 - 0.00% $0.00
auto-created
Custom intent segment:
Independence University - - 0.00% $0.00 $0.00 - 0.00% $0.00
auto-created
Custom intent segment:
international business studien 376 223 59.31% $0.02 $3.41 - 0.00% $0.00
auto-created
Custom intent segment:
PhD Scholarships 315 163 51.75% $0.01 $2.26 - 0.00% $0.00
auto-created
Custom intent segment:
Research Universities 135 73 54.07% $0.01 $1.03 - 0.00% $0.00
auto-created
Custom intent segment:
Scholarship Application Forms 522 296 56.70% $0.01 $4.22 - 0.00% $0.00
auto-created
Custom intent segment:
Study Abroad Scholarships 498 246 49.40% $0.02 $3.91 - 0.00% $0.00
auto-created
Custom intent segment:
Universities 3,636 1,869 51.40% $0.01 $27.06 - 0.00% $0.00
auto-created
Custom intent segment:
University 13,345 7,234 54.21% $0.01 $103.41 - 0.00% $0.00
auto-created
Education › Current University
Detailed demographics 34,508 17,669 51.20% $0.01 $250.27 - 0.00% $0.00
Students
Education › Highest Level of
Educational Attainment › Detailed demographics 11,044 5,645 51.11% $0.01 $75.71 - 0.00% $0.00
Advanced Degree

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 Ads Performance Report

ABC Company
Job No.: JS1236
YouTube
Report Period: 1 Nov - 15 Nov 2023
Audience segment Audience segment type Imps Clicks CTR CPC Cost Conv Conv % CPA
Education › Highest Level of
Educational Attainment › Detailed demographics 294,589 168,199 57.10% $0.01 $2,418.27 1.0 0.00% $2,418.27
Bachelor's Degree
Education In-market segment 2,059,671 1,022,596 49.65% $0.01 $13,100.34 4.5 0.00% $2,935.15
Education › Post-Secondary
In-market segment 181 85 46.96% $0.01 $1.06 - 0.00% $0.00
Education › Business Education
Education › Study Abroad
In-market segment 606 313 51.65% $0.01 $4.26 - 0.00% $0.00
Programmes
University Graduation Life event 32,029 16,552 51.68% $0.01 $205.12 - 0.00% $0.00
Total: 2,451,825 1,241,365 50.63% $0.01 $16,203.18 5.5 0.00% $2,967.62

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