Business Plan Plastic Bricks

Document Code: DCAVRKMI-F-PS
MANUEL S. ENVERGA UNIVERSITY FOUNDATION

Lucena City Document Heading: Business Plan
An Autonomous University Page No.: Page 1 of 21
Revision No.: 0
DR. CESAR A. VILLARIBA RESEARCH AND Effectivity Date: August 2017
KNOWLEDGE MANAGEMENT INSTITUTE Prepared by: DCAVRKMI
Reviewed by: QMR
QUALITY FORM Approved by: President
The Plastic Bricks
A Business Plan
Presented to the Faculty of the
College of Engineering
Manuel S. Enverga University Foundation
Lucena City
In Partial Fulfillment of the Requirements for the Subject
Technopreneurship
by:
De Pasion, Monresa C.Name
Estrella, Evan
Predilla, Justine Aaron G.
Ritardo, Jaylord P.
Suarez, Evan Hans Charles C.
May 2023
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Acknowledgment
The Researcher
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Dedication
Researcher 1
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Dedication
Researcher 2
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Dedication
Researcher 3
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Dedication
Researcher 4
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Dedication
Researcher 5
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Table of Content
Contents Page No.
Title ………………………………………………………………………………..
Acknowledgement ………………………………………………………………...
Dedication …………………………………………………………………………
Table of Contents ………………………………………………………………….
………………………………………………………………………
………………………………………………………………………
………………………………………………………………………
References ………………………………………………………………………
Appendices ……………………………………………………………………...
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List of Table
Table No. Title Page No.
I.
II. ..
III. ..
IV. ..
V. ..
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List of Figure
Figure No. Title Page No.
10
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1. Executive Summary
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2. Company Description
History
-May 2023 plastic problems in the Philippines according to Ateneo de Manila University
the Philippines is considered the third-largest contributor to plastic waste worldwide, contributing
to an estimated 0.75 million metric tons of ocean plastic every year. Dubbed as the “sachet
economy,” the Philippines is notorious for irresponsible trash haulers and open dump sites that
cause the plastic to spill into the seas. Contrary to popular belief, however, this waste is not
solely generated by the country alone. The Philippines is only one among the many Southeast
Asian countries that receive illegal imports of plastic waste from developed countries.
The urge to help group of Envergan students research and find ways to help lessen the
plastic waste that the country has, related to the students courses they come up on the idea of
plastic bricks. These bricks are mainly installed in pathways or path walks, the brick has
different properties compared to the traditional one and has a different design for easier and
faster installation. It is also lighter to deliver or move from place to place that can help the
workers to move and work faster and finish the project in a less amount of time.
Mission Statement
-To provide an innovative eco-friendly block to the market and help environment reduce
plastic waste in the country. Build and provide new and sustainable path walks to people, create
livelier and more colorful place that suits the environment. Manufacture high quality products
that can satisfy the need of costumers and can resist breaking or cracking of the bricks.
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Vision goals
- To be the primary manufacturer of plastic bricks in the Philippines, be known not just in
the country but in other emerging countries in the world. Build manufacturing sites in different
parts of the country and produce enough supply for the customer demand. More importantly
help reduce the plastic problems that the world is currently having.
Objectives
o Bring new and innovative product to the market
o Be a primary manufacturer of plastic bricks in the country
o Proper and excellent design for the plastic bricks
o Advertisement of plastic bricks in different flatforms
o Excellent product reviews by costumers
o Give new job opportunities
o Help reduce plastic wastes in the country
o Low-cost product
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ORGANIZATIONAL STRUCTURE
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Location of the Company
- The Plactic Bricks Company can be located at Lucena City Quezon Province
Philippines.
3. Product Services
The Plastic Bricks produces construction materials utilizing plastic as substitute while
maintaining a high level of customer satisfaction.
In the end, we are selling construction supplies. We market dependability and assurance. We
offer small business owners the guarantee that their operations won’t experience construction
disasters or significant downtimes.
The Plastic Bricks serve as a reliable companion for their customers, providing them with the
cost-efficiency of a third-party vendor and the fidelity of a business partner. We make sure that
our clients have everything they need to manage their businesses as effectively and realistically
as possible. Because many of our information applications are mission-critical with the certainty
that we will be there for them when they need us.
4. Market Analysis
The establishment of marketing improvement has been part of the goal in order to
expand the growth of the business's success in the market. Ample planning and gathering of
strategies may result in preparedness in taking action to overcome such struggles. The
incredible growth of the business has also been greatly supported by an enormous rise in
consumer confidence; however, inconsistent performance in these drivers has led to moderately
constrained revenue growth.

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The increase in revenue will be shown through the promotion of design and material
demand in accordance with the market value of the product. Contribution not only to the
market’s customers but also to the environment by providing a form of aid for its overall health.
Profit margins will remain flat as similar material supply stores maintain prices low to attract
more sales amid increasing competition.
The business activity reveals that the real market for product materials such as bricks
has suffered greatly as a result of the recent economic downturn. Demand for products that
possess environmental benefits will attract customers' interest, therefore increasing market
value. As part of their marketing initiative, Plastic Bricks interacts with key players in the
construction and real estate industries.
SWOT Analysis
Strength
 Balanced environmental outcomes.
 Contributes to the manufacturing industries and decrease the cost of raw materials.
 Minimizing plastic waste disposal to form a sustainable environment.
 Investors
 Marketing Strategies
Weaknesses
 A lack of funding from private investors.
 Insufficient recycling.
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 Ineffective strategies for marketing and advertising.
 There were not enough precautions undertaken.
Opportunities
 Sustainable and ideal as alternative brick product.
 Utilizing local resources to include locals in the production process.
 Eco-friendly product
 Implementation of plastic brick installation for design purposes.
Threats
 Long-term investment depreciation.
 Complacency of marketing actions.
 Lack of specialist in manufacture.
5. Strategy And Implementation
The Plastic Bricks plans to advertise the product thru the use of social media platforms
also called as social media marketing as a way to reach its target and potential customers. The
platforms that will be focused on are Facebook, Instagram, Twitter, and Tiktok. With this strat-
egy, it will create a sense of familiarity which will make our product the reliable option in terms of
using bricks for sidewalks. To make the product’s selling growth and market stability continuous,
our company will compensate customers for referral sales and create first time buying promos
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so that the interaction between the customer and the company be wonderful which will make the
customer want to return and buy again for the next projects. The company will also offer loyalty
promos which will give price percentage off for returning customers which will only encourage
even more repeat business transactions.
To ensure the quality of our product, The Plastic Bricks will work with the production
crew, engineers, and architects to make sure that the products remain enticing and applicable
for different implementations. The company will also gather feedbacks from customers so that
we can identify the errors and the different ways we can improve our product even more. In the
future as our business expands, the market will become even more familiar with our product
which will make it a household name, a staple product in terms of bricks used on different
projects.
6. Management Team
 CEO, Chief Executive Officer - De Pasion, Monresa C.
 Increase management’s efficiency by finding, choosing onboarding educating,
guiding, training, disciplining and coaching manager’s; communicating values,
tactics, and establishing goals; establishing accountability; organizing, oversee-
ing, and evaluating work outputs; creating incentives; creating a setting where
people feel comfortable sharing their ideas; offering possibilities for education.
 Develops, communicates, and puts into action the organization’s overall direc-
tion, or overseeing the creation and execution of the overarching a company’s
strategy.
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 In charge of setting prices and executing commercials contracts
 In charge of setting the direction of the company
 In charge of approving cheques and other paperwork’s on the company’s behalf.
 Measures the organization’s effectiveness.
 COO, Chief Operating Officer – Estrella, Evan Villamin
 They are the corporate executive in charge of managing the company's continu-
ous business operations. The COO is often second-in-command to the CEO.
 And reports to control within the business. The chief operations officer (COO), di-
rector of operations, and vice president of operations are further titles for the po-
sition.
 CFO, Chief Financial Officer – Suarez, Evan Hans Charles C.
 Accountable for overseeing a company's financial activities. The chief financial
officer's responsibilities include monitoring cash flow and financial planning, iden-
tifying the firm's financial strengths and shortcomings, and suggesting remedial
measures. Because they oversee overseeing the accounting and finance depart-
ments and making sure that the company's financial reports are accurate and
completed on time, they play a job like that of a controller or treasurer.
 Sales and Marketing Officer – Predilla, Justine Aaron G.
 Accountable for developing the brand's visibility and the business's marketing
strategy. The General Data Protection Regulations in particular, as well as sub-

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stantial industry and legal knowledge, are required for this position because it en-
tails several senior duties and the management of many moving parts. They
keep tabs on market trends, establish strategies, put up sales plans, and uphold
client relationships.
 Chief Administrative Officer – Ritardo, Jaylord P.
 In charge of ensuring the efficient execution of administrative and human re-
sources responsibilities for the organization guarantees equipment functionality
by carrying out necessary preventive maintenance, calling for maintenance.
 In charge of employees training, appraisal, and assessment.
 In charge of scheduling appointments, meetings, and trips.
 Ensures the efficient operation of daily office operations.
7. Financial Plan
8. Recommendations
We value a quality and reasonable priced product. We ensure our product meets this
standard by testing our materials numerous times and resolving issues encountered to meet
customer satisfaction and demands. Our team is continually looking for methods to improve our
product because one of the challenges with delivering construction materials is the variety in
quality. Our staff will constantly make certain that our materials are of the greatest quality. We
are aware that there are numerous brick manufacturing businesses throughout the province of
Quezon. As a result, we have committed time and resources in completing detailed feasibility
studies and market research in order to compete favorably with all of our competitors.
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9. References

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Document Code: DCAVRKMI-F-PS

MANUEL S. ENVERGA UNIVERSITY FOUNDATION

The Plastic Bricks

Presented to the Faculty of the

Manuel S. Enverga University Foundation

In Partial Fulfillment of the Requirements for the Subject

De Pasion, Monresa C.Name

Predilla, Justine Aaron G.

Suarez, Evan Hans Charles C.

Contents Page No.

Table of Contents ………………………………………………………………….

Table No. Title Page No.

Figure No. Title Page No.

o Bring new and innovative product to the market

o Be a primary manufacturer of plastic bricks in the country

o Proper and excellent design for the plastic bricks

o Advertisement of plastic bricks in different flatforms

o Excellent product reviews by costumers

o Give new job opportunities

o Help reduce plastic wastes in the country

Location of the Company

maintaining a high level of customer satisfaction.

disasters or significant downtimes.

that we will be there for them when they need us.

constrained revenue growth.

more sales amid increasing competition.

construction and real estate industries.

 Balanced environmental outcomes.

 Minimizing plastic waste disposal to form a sustainable environment.

 A lack of funding from private investors.

 Ineffective strategies for marketing and advertising.

 There were not enough precautions undertaken.

 Sustainable and ideal as alternative brick product.

 Utilizing local resources to include locals in the production process.

 Implementation of plastic brick installation for design purposes.

 Long-term investment depreciation.

 Complacency of marketing actions.

 Lack of specialist in manufacture.

5. Strategy And Implementation

even more repeat business transactions.

 CEO, Chief Executive Officer - De Pasion, Monresa C.

 Increase management’s efficiency by finding, choosing onboarding educating,

guiding, training, disciplining and coaching manager’s; communicating values,

tactics, and establishing goals; establishing accountability; organizing, oversee-

tion, or overseeing the creation and execution of the overarching a company’s

 In charge of setting prices and executing commercials contracts

 In charge of setting the direction of the company

 In charge of approving cheques and other paperwork’s on the company’s behalf.

 Measures the organization’s effectiveness.

 COO, Chief Operating Officer – Estrella, Evan Villamin

ous business operations. The COO is often second-in-command to the CEO.

 CFO, Chief Financial Officer – Suarez, Evan Hans Charles C.

 Accountable for overseeing a company's financial activities. The chief financial

completed on time, they play a job like that of a controller or treasurer.

 Sales and Marketing Officer – Predilla, Justine Aaron G.

strategy. The General Data Protection Regulations in particular, as well as sub-

 Chief Administrative Officer – Ritardo, Jaylord P.

 In charge of ensuring the efficient execution of administrative and human re-

sources responsibilities for the organization guarantees equipment functionality

by carrying out necessary preventive maintenance, calling for maintenance.

 In charge of employees training, appraisal, and assessment.

 In charge of scheduling appointments, meetings, and trips.

 Ensures the efficient operation of daily office operations.