Car Boot Sales (Group 17)

Member
• Member 01- Kuan Zheng Hong (0125069) (Tech)
[Leader]
• Member 02- Billy Ha How Zheng (012520) (Tech)
• Member 03- Ng Yuan Ken (0125400) (Tech)
• Member 04- Icelyn Tan Liang (0125774) (Business)
• Member 05- Lua Kia Wen (0125507) (Business)
• Member 06- Seow Chee Ping (0125137) (Tech)
Type of Product
• Waffle S’mores
• Peanut butter waffle
• Milkshake with
chocolate and vanilla
flavor Price
• Original Waffle (RM
3.50)
• Waffle S’mores (RM
4.50)
• Milkshake (RM5.00)
• Milkshake with topping
(RM6.00)
 Marketing Tactics
• Use Instagram to share
promotions, specials and
content about our
product.
• Sell western desserts.
• Follow latest food trends
• Make them feel uniquely
special.
Kindly Follow us on
instagram

Account: belgium_waffle_
 Sales Tactics

• Provide a high level of service.

• Offer sample for milkshake and waffle.
• Prepare clear descriptions of the
products.
• Sell products with reasonable price.
• Provide Combo.
• ORGINAL WAFFLE + TOPPING • TOPPING WAFFLE +
MILKSHAKE
• TOPPING WAFFLE + ORIGINAL TOPPING MILKSHAKE
MILKSHAKE

Only RM 7.50 Only RM 8.50

Normal price RM9.50 Normal price RM10.50

• ORIGINAL WAFFLE + ORIGINAL

MILKSHAKE

Only RM 5.50
Normal price RM 8.50
 Financial Projection
PRODUCT PRICE QUANTITY TOTAL
Original Waffle RM3.50 18 RM63
Waffle S’mores RM4.50 17 RM76.50
Milkshake RM5.00 13 RM150
Milkshake Topping RM6.00 17 RM10.20
Total Revenue RM391.50
Total Cost RM163.10
Profit RM228.40
Sponsor
• Lua Kia Wen (Straws, Paper Bag and Cups)
• Billy Ha How Zheng (Waffle Machine)
• Icelyn Tan Liang (Biscuit and Artificial Vanilla Flavour)
• Ng Yuan Ken (Eggs)
• Kuan Zheng Hong (Topping for milkshake)
 Theme

Western Dessert
• A Dessert is typically the sweet course that concludes a meal in the
culture of many countries, particularly Western Culture.
• Western Cultures consists of wide variety of desserts.
• Western Desserts consists of Waffle, Ice Cream, Milkshake, et cetera.
 Logo

-The shape of our logo represent the delicious Belgian Waffle.

 Typeface (Logo)

•Precious
Example:

-Using this font will make people feel classy.

 Typeface (Menu)
• Brush Script MT
Example:

• Gabriola
Example:
 Color Scheme

Orange Yellow Black

(Dominant) (Subdominant) (Accent)
 Other Element

-We will stick this logo on our drinks, packaging and others.
 Other Element

• This will be our signboard

that we put in front of
our boot.
 Other Menu
Element Combo A
- Original Waffle + Topping Milkshake
- Topping Waffle + Original Milkshake
NP RM9.50 NOW RM 7.50
• We will use this Menu
for our Car Boot Sales. Combo B
-Topping Waffle + Topping Milkshake
NP RM10.50 NOW RM 8.50
Combo C
- Original Waffle + Original Milkshake
NP RM 8.50 NOWRM 5.50
 TPS

• Spreadsheets
• https://docs.google.com/spreadsheets/d/1t7M7q
Hugn5op3OMt89B7ABJVvTxl2md7ftBb3_FtzU8/e
dit?usp=sharing