An Internship Presentation

On “Search Engine Optimization

of 99aana.com”
At
(Datalytics Pvt. Ltd.)

Submitted By
Yurika Khanal (7306/72)

An Internship Presentation Submitted in partial fulfillment of the requirement of

Bachelor of Science in Computer Science & Information Technology (BSc.CSIT)
8th Semester of Tribhuvan University, Nepal
Month, Year
 Table of Content
• Introduction to Organization
• Introduction to Project
• Objective of project
• Introduction to Field of Internship
• Lesson learnt
• Conclusion
• References
 Introduction to Organization
• Datalytics Pvt. Ltd. , Naya Baneshowr, Kathmandu, Nepal
• ISO 9001:2015 Certified Outsourcing Company
• Web Development, SEO, Data Analysis, Digital Strategy,
Technical Writing
• Team of SEO experts
• Friendly and Competitive working environment and
culture, Train and promote fresh graduates
• Safe and Good Environment
• Clear Rules and Vision
 Introduction to project
• Search engine optimization
• Keyword search algorithm implementation,
Meta tag implementation, proximity ranking
 Objective of the Project
• To promote all web based applications
• To make a friendly search strategies for end users
• Analyzing domain authority, page authority,
loading time of website
• To check caption, alt text and title text in website
• Optimize website to give better customer
experience
 Introduction to the field of Internship
• Proximity Ranking Algorithm Implementation
• Keyword Search Algorithm implementation
• Meta tag Implementation
• Website analysis and Competitor analysis

Fig 1. Search Engine System Architecture

 Lesson Learnt
• Working mechanism and history of Search
Engines.
• Learnt about the professional SEO techniques.
• Learnt Team work and collaboration.
• Create SEO optimized content.
• To Use different SEO tools.
• On-page and Off-page SEO
 Conclusion
• Gaining valuable insights into the dynamic
field of Search Engine Optimization
 References
• Andrew, P. (2017). How big is Google? Retrieved from. Retrieved from
How big is Google? Retrieved from:
www.googleblog.blogspot.com/2008/07/we-knew-web-was-big.html
• Brin, S. &. (2007). The anatomy of a large scale hypertextual Web Search
Engine. In S. Brin, & L. Page, Computer Networks and ISDN System .
• Solihin, N. (2013). Search Engine Optimization:A Survey of Current Best
Practices. Grand Rapids, MI, USA.
• Sonu B. Surati, G. I. (2018). SEO-A Review. International Journal of
Research and Scientific Innovation (IJRSI) .
• Sullivan, D. (2013, April 10). What Social Signals do Google & Bing Really
Count? Retrieved from Search Engine Land:
https://searchengineland.com/what-social-signals-do-google-bing-really-
count-55389
 Test Case Execution for Speed of Retrieval

Pingdom

GTmetrix

WebPageTest
Comparison of result for existing and modified
implementation of SEO
Comparison of result for existing and modified
implementation of SEO
Comparison of result for existing and modified
implementation of SEO
Test case Execution for proximity ranking of
webpage

Non-Geo Modified Search Geo Modified Search “Near Me” Search