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CONVENIENCE

SAMPLING
What is CONVENIENCE SAMPLING?
Selecting a participant based on the researcher availability
Example :
• Survey the Researcher’s Best friends
• Students enrolled in the Researcher’s classes
• Instagram polls

Disadvantage:
Advantage: • Responses more likely
• Collect data quickly from higher in
• Easy to do research agreeableness
• Low Cost • Responses only from
• Readily Available people Who are easily
available
PURPOSIVE SAMPLE
• Also known as judgemental sampling.
• Selecting sample based on their own judgement to obtain the objective of the research.
• HOW IS PURPOSIVE SAMPLING CONDUCTED ?
The method for performing purposive sampling is fairly straightforward. All a researcher must do is
reject the individuals who do not fit a particular profile when creating the sample.
• Example : - Going to a Book festival to sample a bookworm

Advantages:
• Directly Approachable Disadvantages:
Respondents • Biased
• Easy to conduct • Not reliable
• Facilitates the purpose
of study

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