GUESS MY LINES…..


’More energy, Mas Happy!
1.

2. Para kanino ka bumabangon?

3.”Tibay resistensiya”
4. “Won’t let you down”
5. “Balik Ayos”

“I got stinky, I got dirty but see I
6.

learned”
7. “Sports car, yung red”
8. “ Huwag mahihiyang magtanong”
9. “Just do it”
10.” Batang may laban”
You Got It!

Propaganda
Techniques
Objective

 1. Analyze Intention of Words or Expressions Used

in Propaganda Techniques
Propaganda

 -isa form of communication which is intended to

manipulate, mislead, distort, and influence the
attitude and the way of thinking of people toward
an issue
In listening to Propaganda

 You should know how to discern and make

critical judgements and make critical
judgments to help you see if the
propaganda is truthful or factual, or if
they are flawed or merely opinions
Here are some of devices or techniques which
are commonly used to covertly control or
persuade people.
1. Bandwagon- a kind of propaganda device which entices everyone to come and
join since everyone else is doing it already. This device is very common in
food, shampoo, and soft drink commercials or advertisement.
Gliterring Generalities

 Uses strong emotional words or highly valued concepts

such as love, freedom, and honor to arouse passionate
emotions. Though the concepts are vague, they have
positive and moral connotations which are intended to
arouse trust and confidence among audiences and readers.
Testimonials
 This is a propaganda device where a public figure or a
celebrity promotes or endorses a product or a political
candidate. The intention of the technique is for the
people to identify themselves with the celebrity
endorser and to make the celebrity’s opinions and
beliefs as their own.
Name -Calling

 Makes people form judgments without benefit or

evidence on which the judgment should be based.
The intention of this propaganda is to incite or
invoke fear and to arouse prejudices.
 Ex: “My opponents in the presidential race are cowards.”
 “ This is why a woman shouldn’t do a man’s job.”
 “ You wouldn’t understand since you have never had to struggle.”
Plain Folks

 Used
to present wealthy and powerful as
common or ordinary people.
 Thepurpose of using this device is to win
people’s trust and confidence.
Stereotyping

 People hold negative judgment or unpleasant

public belief about a certain group of people or
individual who do not belong to their class or
level.
Group Activity

 Group 1: Create and present a testimonial propaganda.

 Group 2: Reenact a famous propaganda.

Evaluation
Direction: Analyze the sentences below and state what type of
propaganda device is used in each. Write your answers on the blank
provided

_________1. A presidential candidate had a “boodle’ fight meal with barrio folks.
_________2. A popular actress endorses Juana Dela Cruz for the 2022 elections.
_________3. Old people are forgetful.
_________4. “You didn’t even finish high school. How could you possibly know
about this ?”
_________5. What the world needs now is love!
_________6. Famous celebrities are now using this top of the line, newly
released cellular phone. Join them to have a taste of good life and be in the
trend.
________ 7. Invest your money and get a 100% return! Don’t be left out! Join
thousands who are noe enjoying a good life!
________8. Mayor Juan Dela Cruz interacted with his town mates in T-shirt and
rubbers slippers.
________9. Millennials are known to be as an entitled person.
_________10. The filipinos are worth dying for!
Value Focus:
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