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Page 010: Fonts and Typefaces
Define: Formatting the text also _______________________
of your composition.
Font/ Typeface:
Tracking:
2. Sans-Serif H o w
I N G
d o e s
m a k e
t h i s
y o u
T R A C K -
f e e l ?
Serif:
How does this TRACKINGmake you feel?
Alignment:
There are also:
Script How does this Alignment make you feel? I hope it makes
you feel like you are pressed on one side. This kind of
alignment is easy on the eyes, especially because we read
from left to right. This would be an appropriate align-
Specialty
ment for writing lots of text.
How does this FONT make you feel? This alignment keeps everything centered, you’ll normally
see this on Wedding invitations and formal publications.
How does this FONT make you feel? It’s a formal feeling and shouldn’t be used for a lot of text,
just important information that you want to get out in the
open.
HOW DOES THIS FONT MAKE YOU FEEL?
This alignment is used a lot in Newspapers to keep col-
How does this FONT make you feel? umns straight. The only drawback is that it is a mixture of
tracking and alignment and sometimes the tracking is
How does this FONT make you feel? different for different words. This sometimes makes it
difficult to read.
How does this FONT make you feel?