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  • Brand Prism: By:-Megha Mustahid Ali Nikhil Rahul Sachin Sneha

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    Vicky Patel
    4 views6 pages
    The document discusses the brand personality and culture of Prism. It describes Prism as being strong, connective, omnipresent, enthusiastic, and a leader. It notes the culture is Indian and the self-image includes friendship, attachment, and enthusiasm. Reflection focuses on connection, bonding, and relationships. Relationships could be strengthened through sponsorship of events, games, and emotional ads connecting on a physical level.

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    brandprismofairtel-140401063628-phpapp01

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    The document discusses the brand personality and culture of Prism. It describes Prism as being strong, connective, omnipresent, enthusiastic, and a leader. It notes the culture is Indian and the self-image includes friendship, attachment, and enthusiasm. Reflection focuses on connection, bonding, and relationships. Relationships could be strengthened through sponsorship of events, games, and emotional ads connecting on a physical level.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    4 views6 pages

    Brand Prism: By:-Megha Mustahid Ali Nikhil Rahul Sachin Sneha

    Uploaded by

    Vicky Patel
    The document discusses the brand personality and culture of Prism. It describes Prism as being strong, connective, omnipresent, enthusiastic, and a leader. It notes the culture is Indian and the self-image includes friendship, attachment, and enthusiasm. Reflection focuses on connection, bonding, and relationships. Relationships could be strengthened through sponsorship of events, games, and emotional ads connecting on a physical level.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 6

    Brand Prism

    By:Megha
    Mustahid Ali
    Nikhil
    Rahul
    Sachin
    Sneha

    Personali
    Strong
    ty
    Connective
    Omni Present
    Enthusiastic
    Leader

    Culture
    Indian

    Self
    Friendship
    Image

    Attachment
    enthusiasti
    c

    Reflectio
    n
    Connecti
    on
    Bonding
    Relation

    Relatio
    nEvent

    Sponsorship
    (Ex: Award
    function)
    Games
    sponsorship
    Emotional and
    Physique
    connecting Ads
    (A.R Rehman)
    Strong
    Leadership
    Dynamism
    Warm, friendly

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