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Planning for Executive Engagment, Corporate Respondents by Revenue Category: "We conduct research on an annual (or more regular)

basis that
guides decisions on senior management engagement with specific stakeholder groups. "
100% 90% 80%

70%
60% 50% 40% 31.6% 30% 20% 10% 0% Public <$1B Public $1B-4.99B Public $5B-9.99B Public $10B19.99B Public $20B-40B Public $40B+ Private <$2.5B Private >$2.5B 19.2% 13.0% 21.4% 39.3% 33.3% 25.0% 47.6%

USC Annenberg, GAP VII

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