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  • AP04-EV04-AD Taller de Compresion de Lectura

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    Veroniikaa Velez Gallo Velez Gallo
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    1) The document is a marketing mix for Colombiano granite coffee, a 100% Colombian coffee drink company. 2) The company offers a variety of coffee products including cappuccino and coffee ice cream in original packaging. 3) Coffee prices range from 2500 pesos per cup and discounts are offered for business meetings and tastings. 4) The company plans to promote and make their new products known through tasting campaigns in Medellin parks.

    Original Description:

    MARKETING MIX

    Original Title

    AP04 Marketing Mix

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    1) The document is a marketing mix for Colombiano granite coffee, a 100% Colombian coffee drink company. 2) The company offers a variety of coffee products including cappuccino and coffee ice cream in original packaging. 3) Coffee prices range from 2500 pesos per cup and discounts are offered for business meetings and tastings. 4) The company plans to promote and make their new products known through tasting campaigns in Medellin parks.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    10 views2 pages

    AP04-EV04-AD Taller de Compresion de Lectura

    Uploaded by

    Veroniikaa Velez Gallo Velez Gallo
    1) The document is a marketing mix for Colombiano granite coffee, a 100% Colombian coffee drink company. 2) The company offers a variety of coffee products including cappuccino and coffee ice cream in original packaging. 3) Coffee prices range from 2500 pesos per cup and discounts are offered for business meetings and tastings. 4) The company plans to promote and make their new products known through tasting campaigns in Medellin parks.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 2

    AP04-EV04-AD

    TALLER DE COMPRESION DE LECTURA

    YENIFFER TATIANA VELEZ GALLO

    FICHA

    1749855

    GRUPO 8

    SERVICIO NACIONAL DE APRENDIZAJE – SENA


    MARKETING MIX

    .
    PRODUCT
    Colombiano granite coffee is a 100% Colombian coffee drink with a wide
    variety of products derived from coffee such as cappuccino, ice cream with
    natural characteristics, with a very original packaging

    PRICE
    A cup of coffee can be at 2500 pesos and there is up according to the
    companion that has or according to the product, it is intended to consider
    discount when business meeting are help where they apply for our product

    PROMOTION
    is a new company that will barely be on the market the plan is to publicize the
    product and make it known to do tasting campaigns

    SQUARE
    Colombiano granite coffee will be located in the city of Medellin in the main
    parks of the sector of Boston where different categories of people by age,
    family, and friend group meet in that sector to share

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