SEGMENTACIÓN: DESCRIBING POTENTIAL CLIENTS

YURY MARCELA AMAYA CASTRO

SERVICIO NACIONAL DE APRENDIZAJE – SENA.

CENTRO DE FORMACIÓN COMERCIO Y TURISMO.

ARMENIA QUINDIO.
SEGMENTACIÓN: DESCRIBING POTENTIAL CLIENTS

YURY MARCELA AMAYA CASTRO

JENNY PERDOMO

TEG. NEGOCIACIÓN INTERNACIONAL.

1667884

SERVICIO NACIONAL DE APRENDIZAJE – SENA.

CENTRO DE FORMACIÓN COMERCIO Y TURISMO.

ARMENIA QUINDIO.
1. Resuelva en inglés las preguntas que se le presentan a continuación:

o Where do you usually buy your cleaning products?

R// I in general buy in the supermarkets the products of cleanliness and in the shops of quarter.

o Do you consider yourself as a neat person? Why?

R// I am considered to be a tidy person because I like having everything in clean order and do not admit
that the things are not in his place, am considered to be too much arranged.

o Do you feel satisfied with the cleaning products you buy? Why?

R//If I feel satisfied to that as one is evolving the products are more effective for the dirt, spots, fat and
demá.

o What kind of cleaning product would you like it to be improved? Why?

R//The sponge it is that a special sponge would be good for the fat and that I did not ill-treat so much
the hands

o Mention 5 cleaning product brands you consider as the best ones

R// Fab

Colgate

Blancox

Musculoso

Axion
o Which are the most important aspects to be taken into account to choose a cleaning product brand?

R// It is necessary to be considered that the promotion that generates the effectiveness of the product
the presentation of the product is that with these things one cheers up to buy it and to prove it.

o Imagine you are promoting a new product. Describe it and write in ten lines the reasons to convince
your potential clients to buy your product.

R//The product is multiuses, it removes dirt, fat, spots and any other type of dirt serves for the washing
machine and to wash to hand, also it leaves a good smell and there is no need to leave the things in
remojo.el product comes in one pack recellable, economically where he is available in the supermarkets
and shops of quarter.
2. Describa en inglés el tipo de población a la que pretende proyectar el producto o servicio, de acuerdo
con el país ya seleccionado.

R// The product to export is the plastic biodegradable it is that according to our investigation it has a
daughter received in the European countries in whom it is directed for the big wholesalers and
distribution minors, we try to come to 50 %, likewise to be contributing in the environment and the
climatic change. Looking for the use of more plastic recycling. In which our company could contribute to
this phenomenon abquiriendo an increase in the whole Europe.

3. En base a la población descrita con anterioridad elabore una encuesta en inglés para ser aplicada a
esta población.

* So usual what uses bag reciclable?

* Would it be ready to sell the bags in his supermarket?

* Is the young people more concientes in the use of the plastic biodegradable?.

* Would it be ready to sell it at a reasonable Price?

* Would it be arranged in buying the product if it comes in a different presentation?