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PAPARAZZI REPUBLIC LOGO

ACKNOWLEDGMENT
We should like to extend our warmest gratitude to those people who made this

feasibility study possible. First, our family who supports all our undertakings and gives

moral and spiritual guidance to us. Second, our friends especially Ms. Queenie Francisco

who provided us with a reliable feasibility outline. Third, our professor, Mr. Mario S.

Nillo who gave us the opportunity to experience the pressure and to extend our

knowledge just to finish the study. Fourth, We, the members of the group who effortly

participated and share the Almighty God who knows everything about us.
“PAPARAZZI REPUBLIC”

BACKGROUND HISTORY
The Paparazzi Ladies ws first created way back college days in the year 1999 and since

our course is BS Business Management we are already thinking about putting up our

own business but we know that were not capable of doing that so we decided that after

graduation we will part ways to do our own thing and to earn enough money.

After 7 years, we plan to do reunion party. We are already successful in our own career.

Some are managers in a big company while others are happily married.

In the night of our reunion, we talked about our previous plans about putting up a

business and we thought that it is the proper time to do it, so with the help of our

colleagues, we started to plan our business and we call it “Paparazzi Republic”a

manufacturing company specialized in Banana Chips.

We chose to manufacture banana chips because since we were kids, we used to buy

banana chips in our favorite sari-sari store. It’s been our groups favorite snack. We

notice that most of the commodityin the market changes in terms of look and taste but

banana chips are still the same, thats why we come up to the idea of innovating them

and give it a new look and taste.


MISSION
To innovate and give new look of bananas in order to promote nutritious but delicious

delicacy.

To maintain the quality standard of the product that every consumer will surely satisfy

their demands or preferences.

To ensure good sanitation or cleanliness in product to protect their health.

To supply their demands on time.No late deliveries of the product.

VISION
To be one of the finest manufacturer of banana chips not just here but also abroad and

be one of the advocate of healthy but mouthwatering snacks.


TABLE OF CONTENTS
TITLE

I.SUMMARY OF THE PROJECT

a. Name of the firm

b. Location

c. Brief Description of the Project

d. Project Summary

d.1) Economic Study

d.2) Technical Study

d.3) Management Study

d.4) Financial Study

d.5) Socio-Economic Contribution

II. BACKGROUND OF THE STUDY

a. Objectives of the Project

b. Scope and Limitation of the Study

III. MANAGEMENT STUDY

a. Name of the Bsusiness

b. Type of Organization

c. Officers and its Qualification


d. Functions and Responsibilities

e. Organizational Chart

f. Manner of Dividing Profits

g. Projected Sales

IV. Economic Study

a. Market Study

b. Supply and Demand

c. Market Strategies

d. SWOT Analysis

V. Technical Study

a. Product Descriptions

b. Packaging

c. Manufacturing Process

d. Building and Facilities

e. Rules and Regulation

e. Attendance

f. Utlility Expenses
VI. FINANCIAL STUDY

a. Projected Income Statements

b. Projected Balance Sheet

c. Projected Cash Flow

d. Organizational Cost

e. Witholding Tax

f. Horizontal Analysis

g. Vertical Analysis

h. Cost of Goods Sold

i. Depreciation Schedule

j. Electricity Expense

k. Telephone Expense

l. Water Expense

m. Capital Contributions

VII. SOCIO-ECONOMIC CONTRIBUTIONS

a. Contribution to the Philippine Economy of our Business


I. SUMMARY OF THE PROJECT
I.A Name of the Firm

 “Paparazzi Republic”

I.B Location( Plant and Head Office)

 FTI Complex, Taguig City

I.C Brief Description of the Business

Banana Crunch is the first ever banana chips coated with different flavors like

chocolate, honey, vanilla, ube, and stawberry that will surely add a different look and

taste to banana chips. This is made for everybody who like to eat sweets with a twist of

crunchiness.

The business will engage in manufacturing. It will be concentrating on making

banana chips with a product named “banana crunch”. Then, it will be delivered to

different distributors in Muntinlupa City where the target market is located.

“ Banana Crunch” is the first ever banana chips coated with different flavors like

chocolate, honey, vanilla, ube and strawberry that will surely add a different look and

taste to banana chips. This is made for everybody who like to eat sweets with a twist of

crunchiness.
I.D Project Summary

a. Economic Study

This study will focus on the 4P’s of production (product, price, place, and promotion).

Since we are a manufacturing business, this is concentrate on this factors bacause it will

be affecting the production of the firm. It also includes the supply and demand, SWOT

analysis, place of distribution, and projected sales.

b. Technical Study

This part deals with the product description and the manufacturing process. It contains

informations regarding the raw materials needs to produce the product and supplies.

The building and facilities, utilities, waste disposal, direct labor requirement and the

cleanliness and orderlinessof employees.

c. Management Study

It will be concentrating on the nature of the business, type of organization, functions

and responsibilities and the qualifications of the employees.

d. Financial Study

This part of the study includes the projected financial statements made to forecast the

financial aspects and projections.

e. Socio- Economic Contribution

This part identifies the contribution to the Philippine economy of our business.
II. Background of the Study
A. Objectives of the Project

- To know if the business will be profitable or not.

- To determine the possible contributions of the business in the future.

- To find out if the business is feasible to operate.

B. Scope and limitation

- The project focused on the manufacturing aspects of the chosen study. Only

related term include and carefully studied in this feasibility study.


III. MANAGEMENT STUDY
III.A) Nature of Business
 Manufacturing Firm

III.B) Type of Organization


Our Business is classified as a Partnership. It has a series of advantages: First, it is easy to

organize; second, the availability of more capital and credit where the partners can pool

their resources, properties, and equipments; third, the retention of profits. This

stimulate the partners to improve the operation. Finally, better skills, ability and

knowledge of partners are a source of strength. Each partner contributes his skills,

abilities and knowledge to othe business. Such contributions provide better

management in terms of planning, organizing, staffing, directing, leading, controlling,

decision-making and implementation.

III.C) Officers of the enterprise and their qualification

Indirect Labor

 General Manager

- Male or female

- Must be a graduate of 4 years in Business Management

- Atleast 2 years working experience as a manager

- Articulate and with sound management

 Sales and Marketing Manager


- Male or female

- Must be a graduate of Bachelor degree of Business Mngt. or BS Mktg.

- Atleast 1 year experience as a manager.

- Articulate and with sound management

 Accountant and Book Keeper

- Male or female

- Must be a graduate of 4 years in Accountancy or Commerce

- Must pass the board exam

- Must be knowledgeable in computer accounting programs and systems

- Skilled in preparing statements and reports

 Production Manager and Production Supervisor

- Male

- Must be a college graduate with technical skills and knowledge in

operation of equipment

 Human Resource Manager

- Male or Female

- Must be a graduate of psychology or any business related course

- Must have 1 to 2 years working experience

Direct Labor

 Workers

- 18-35 years old


- Male or Female

- Atleast highschool graduate

- With good health

III.D) Functions and Responsibility

 General Manager

 is responsible for the over-all supervision and management of the operation

of the business. He will be reporting about the progress and condition of the

business to the owners.

 Accountants and Book Keeper

 is responsible in keeping accounting and auditing records, makes financial

statements monthly in a basis to keep track of the business, financial status,

list down company expenditures as well as its receivables in a journal and

adjust entries before transferring his records into a blanace sheet. He also

communicates with the general manager by interpreting the financial reports

and help him come up with the sound financial decisions.

 Sales and Marketing Manager

 Is responsible for handling both sales and marketing department. Their task

is to analyze sales condition and make plans for promotion of the product.

He also communicates the results with the general manager by suggesting


possible ways on how to increase and maintain sales and on how to promote

the product.

 Production Manager and Production Supervisor

 They ensures high quality and high productivity of products and workers

respectively. To complete with tasks, he should make sure that his

subordinates strictly follow the proper procedures of production. He also

receives the delivery of raw materials and also liable of checking them aside

from these technical aspects. They also ensures better relations with his

subordinates and handled complaints especially workers to worke and

manager to worker conflicts.

 Human Resources Manager

She/he keeps records and recruit employees that will be part of company’s

field either low rank or high rank. She is also responsible in conducting job

evaluation and analysis.

 Workers

 Are responsible for the task assigned to them depending on the section

where he/she is placed.


III.E Organizational Chart

General Manager
CCOUNTA

HUMAN ACCOUNTANTS SALES AND PRODUCTION


RESOURCE AND BOOK MARKETING MANAGER
MANAGER KEEPER MANAGAER

PRODUCTION
SUPERVISOR
SALES MARKETING

 SUPERVISOR
WORKER
 ASST. SUPERVISOR

- 2 Subordinates peeling

Quality Control
III.F Manner of Dividing Profits & Losses

The partners agreed to divide profits and losses according to their capital contributions.

PARTNERS PARTNER’S PERCENTAGE

Bautista, Marian Rose C. 7.84%

Dela Peña, Ferdinand B. 3.08%

Jarilla, Joanna R. 7.67%

Manansala, Jellivie H. 7.89%

Panesales, Rodelyn F. ` 7.80%

Quian, Jennifer B. 7.77%

Tayco, Liezyl D. 50.61%

TOTAL: ` 100%

COMPUTATION:

Each partner’s capital contribution/total owner’s equity x 100%


IV. ECONOMIC STUDY
IV.A Market Study
We chose Muntinlupa City as the place to sell our product since it has the bigest

population compared to Taguig. We also consider the number of Super Markets.

Muntinlupa City have a markets like Star Mall, Festival Mall, SM Sucat, SM Muntinlupa,

Llanes and Alabang Terminal where we can sell the product. We think that it would be a

big market for our product.

IV.B Supply and Demand

Based on the past data\in the production of bananas in hectares, we made this an

opportunity to start a business. Out of this product since it shows a good possibility for

supply. After all, it is not seasonal while mangoes that are only available at a certain

season, thats why the supply will not be a big problem. According to Google.com. Our

country ranked top 4 among good trend too. To contribute to additional demand for

these product in our country, we plan to make banana chips a new taste and look and

one more thing we know that Filipinos love to eat bananas.

PRODUCTION OF BANANAS IN THE PHILIPPINES

No. Of Hectares 1990 1995 2000

Area Hectares 300,200 322,008 348,049


IV.C Marketing Srategies/Programs

Our Marketing Strategies would be divided into four parts according to the 4 P’s of

Marketing: Product, Price, Promotion, and Place.

Product

 Since our target market for “ banana crunch” are people who like to eat

sweets especially banana chips, we decided to add something different and

unique to its typical flavor we come up with the idea that ice cream comes in

different flavor, so can it do with banana chips. They will be coated wit

chocolate, honey, vanilla, ube, and strawberry flavors. We thought that it

would be a great idea since consumer’s taste preferences changes fast.

Price

 The price will be based primarily on suggested unit price per box. Any

possible changes will be relying ont the customer’s acceptance and other

economic considerations.

1 box (24g x 10g) all flavors P2134.80

1 box (32 x 80g) all flavors` P1494.40


Place

 The plant and head office is located at FTI Complex, Taguig City since the

place is suitable for manufacturing firms. It is also accessible to supermarkets

where pssible wholesalers and retailers are found. When it comes to the

supply of bananas (saba) it only takes 3 hours from Laguna to deliver them to

the plant.

NOTE: The supply of our bananas comes from a partners hacienda which is

Hacienda de Banana located at Laguna.

Promotion

 Through internet ( website like facebook) and billboard (sign in SLEX) that

would last for six months. We think that six months of outdoor experience is

enough to gain popularity among our consumers, after all we’re the first to

manufacture banana chips coated with different flavors.


IV.D SWOT Analysis

Internal

Strengths

 Brand new taste and look for banana chips. We make banana chips with

different flavors that will surely add excitement to our customers.

 Cheap and abundance supply of bananas. Our main ingredient, which is

banana is not seasonal so there is no problem on supply.

Weaknesses

 Cost of Production. The production of Banana Chips undergo in many

processes making the production cost reasonably high.

External

Opportunity

 Uniqueness of the product. We are the very first to produce banana chips

with different flavor , so there is a big chance that our product will be in

demand unlike other existing product.

Threat
 Tight Competition. Since our product would soon be famous. Other

competitors might copy our product so there will be many competitors.

IV.E Place of Distribution

We will distribute our product in a designated distributors in each barangays in

Muntinlupa City so that wholesalers and retailers will buy our products to a place near

to them.

IV.F Projected Sales

Supposedly there are nine distributors in Muntinlupa City and then we are able to give

them enough supply to satisfy the market demand.


V. TECHNICAL STUDY
V.A Product Descriptions

 The finished product of “Paparazzi Republic” are banana chips dipped with

with different flavors. The flavors of our product are chocolate, honey,

vanilla, ube, strawberry. The “Banana Crunch” are available in 150g and 80g.

Banana Chips is the most popular snack for different ages. Made from green banana

(Saba variety) which is an excellent source of potassium. It is also an excellent energy

snack for it contains vitamin B6 and C, potassium and dietary fibers.

We are offering different flavors with different properties:

 Banana Chips coated with chocolate

 Dipped with Honey

 Vanilla flavor

 Ube flavor

 Strawberry flavor

Textures: Crunchy and firm, but not excessively hard

Odors: Typical banana aroma with slight smell of vegetable oil

Cuts available:

 Round or oval

 Thickness 4-6mm.
V.B Packaging

 Excellent source of potassium

 Gives more energy

 Contains vitamin B6 and C, and dietary fibers

INGREDIENT: Banana, Coconut oil, flavorings( depends on the flavor)

Banana chips should be stored in a cool place (less than 75 degree fahrenheit) dry

place( less than 54 degree fahrenheit). If properly stored this life has ans wstimated

shelf life of 1 year.

NUTRITION FACTS:

Serving size 50g

Amount per serving

Calorie 180 calories from fat 90

Total fat 10g 16%

Potassium 47%

Energy,kcal 15%

Dietary Fiber 16%

Vitamin B6 14%
Manufactured by: Paparazzi Company

FTI Complex Taguig City

Hotline no. 536-8690/09182453255

V.C Manufacturing Process

Quality Control

Inspection of bananas (saba) is done before peeling is made. The production manager

sees to it that ingredients, utensils and materials needed are clear, free of defects and

with goog quality.

Peeling the Banana saba (worker)

In peeling the banana saba, the workers manually peeled off the banana.

Banana Slicing Machine

To slice the bananainto thin slices for making bananaasper required type and thickness.

It is possible to make different styles by simply changing the cutting knife of the

machine.

Slice Washing Machine

To wash the prepared slices and remove starch from it.


Water-Dehydrator Machine

To reduce the moisture content from the banana slices so that they get easily fried in

frying machine.

Water Frying Machine

To fry banana slices in hot cooking oil.

Oil Extractor Machine

Extract the excess oil from the banana chips before packing.

Semi-automatic Machine

To add oil and required seasoning to the fried banana chips to give the different flavors

to the banana chips.

Automatic Motorized ealing Machine

To seal the banana chips in heat sealable laminated pack.


MANUFACTURING PROCESS

QUALITY CONTROL

PEELING
BANANA SLICING
MACHINE

SLICING WASHING
MACHINE

WATER DEHYDRATOR
MACHINE

WATER FRYING
MACHINE

OIL EXTRACTOR
MACHINE

SEMI AUTOMATIC
FLAVORING MACHINE

AUTO MOTORIZED
SEALING MACHINE
V.D Building and Facilities

 Facilities

Our office contains the following facilities furniture (chairs, tables, cabinets) and

equipment (computer, printer, telephone,,fax machine, etc.) and office supplies (paper,

pencil, punches, etc.)

Our production area contains machineries such as:

 Banana slicing machine

 Slice washing machine

 Water dehydrator machine

 Water frying machine

 Semi automatic seasoning machine

 Automatic motorizing sealing machine

 Building

The contributed land includes the building already. It will undergo renovations so

that it will be used properly for the operations of the business.

 Utilities

The main supplies of our utilities are meralco for the power supply, Manila water

for the water supply and PLDT for communicationslines because we believe in the

credibility and reliability of said establishments when it comes to their services.


V.E Waste Disposal

Waste like banana peelings are gathered and will be given to banana farmers in

Laguna for them to be used as fertilizers.

V.F Direct labor requirement

There will be workers located in the four sections of the production area:

peeling, slicing and drying, frying and coating and packaging. They will be responsible

onthe assigned task to them depending on the section where they are placed.

V.G Cleanliness and orderliness

We maintain cleanliness and good sanitation in the area of production by

requiring all thelaborer to wear gloves, hairnet, face mask,apron, and their

production gown while they are working.

V.H Rules and regulations

1. Every employee should wear a proper uniform during performing the job

2. All employee must come to the work place in the proper time as prescribed

by the management.

3. Since we are a manufacturing company, every employee shouldmaqintain

orderliness and cleanliness.

4. When the employee commit 3 consecutive absences he/she will receive

notices.
5. Every employee will received a salary based on the community pay scale.

6. Employee is not allowed to enter the company premises if he/she is under

the influence of alcohol.

7. Sexual discrimination are not allowed among employee and top

management.

8. Allowed to enter the company’s premises if they are not wearing their

respective ID’s.

9. Employees are not allowed to take a leave of absent without valid reason.

10. After receiving a notice, if the employee committed another violation he/she

will be penalizedand canbe usedas a ground for his/her termination.

V.I Attendance

Each employees must observe their scheduled work hours. A day before they

leave they should file a Leave Application Form.

These are the following detailed procedures for filing of leave:

1. Fill up the neccessary information on the Leave Application Form available at the

office of the administrative assisted.

2. Submit the filed out form to the office of the adminitrative assisted for approval.

3. The immediate supervisor shall affix his/her signature on the application

approved, and then the form shall be returned to the office of the administrative

assisted.
4. The employee shall be informed about his/her Leave Application Form being

approved or rejected immediately upon signature of the administrative assistant.

V.J Utility Expenses

Lighting Expense

120 watts/flourescent

Production area

58 flourescent

0.12 x 10 hours x 58 units x 26 days = 1809.6 per month

Warehouse

46 flourescent

0.12 x 10 hours x 46 units x 26 days = 1435.2 per month

Office area

136 flourescent

0.12 x 9 hours x 136 units x 26 days = 3818.818 per month

Hallway

60 bulb
0.12 x 11 hours x 60 units x 26 days = 2059.2 per month

Parking area

12 incandescent bulb (80 watts/incandescent)

1.8 11 hous x 12 units x 12 days = 274.56 per month

Total kwh per month = 9397.44

Air conditioning expense

9 air conditioner

Wattage: 1.125 kwh

1.125 kwh x 8 hours x 9 units x 26 days = 2106 per month

Fax machine Expense

5 fax machine

Wattage: 220 watts = 22 kwh

22kwh x 5 units x 8 hours x 26 days = 288.8 per month

Telephone Expense

20 telephone

Rate: 999 per month


20 unit x 999 = 19980 per month

Machine Expense

7 machines

Wattage: 1.5 kwh

1.5 x 10 hours x 7 units x 26 days = 2730 per month

Total expenses for lighting:

P 14522.24 (per month)

P174266.88 (per year)

Total Expenses for Telephone:

P19980 (per month)

239760 (per year)

Total Expenses for Water:

P2711.22 (per month)

P32534.64 (per year)


MANUFACTURING

MACHINES
FEASIBILITY STUDY
(Paparazzi Republic Manufacturing Company)

“Banana Crunch”

Submitted by:
Baustista, Marian Rose C.
Dela Peña, Ferdinand
Jarilla, Joanna R.
Manansala, Jellivie H.
Pansales, Rodelyn F.
Quian, Jennifer B.
Tayco, Liezyl D.
MANUFACTURING PLANT
BANANA FARM
PRODUCTION WORKER UNIFORM
HIGH RANK EMPLOYEES UNIFORM

DELIVERY TRUCK
OFFICE SUPPLIES
PRODUCT LAYOUT
SAMPLE
PERMITS

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