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Automotive Servicing Grade 7-8 Environment and Market - Identify The Players Competitors Within The Town
Automotive Servicing Grade 7-8 Environment and Market - Identify The Players Competitors Within The Town
Concepts:
In generating business idea, you should first identify what type of business is
suited to your business idea. You should analyze and scan the potential
environment, study the marketing practices and strategies of your competitors,
analyze the Strengths, Weaknesses, Opportunities, and the Threats in your
environment to ensure that the products/goods and services you are planning to
offer will be patronized within the easy reach by your target markets/consumers.
Let us assume that you are an entrepreneur who wants to start a business
related to automotive servicing in your locality. It is important then for you to know
not only the products/services you should sell and your potential customers, but also
your potential competitors. You can do this by conducting a survey.
1. What are the business establishments in your community which is related to your
proposed business?
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2. Who are their common clients, and how do they serve them?
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3. What are innovations/best practices employed by your potential competitor?
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4. What are the raw materials and other resources utilized by your potential
competitors?
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5. How do your potential competitors procure their resources? Manner of payment?
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ANSWER KEY
REFERENCES:
A. Books / Module
Computer Hardware Servicing –Grade 9, Learner’s Material, First Edition.