Carlos Hilado Memorial State College: College of Business, Management and Accountancy Fortune Towne Campus, Bacolod City

CARLOS HILADO MEMORIAL STATE COLLEGE
College of Business, Management and Accountancy

Fortune Towne Campus, Bacolod City
Establishing a Squash Multi-Product Food Stand Business
A Feasibility Study
Presented to the Faculty of the
Carlos Hilado Memorial State College
In Partial Fulfillment
Of the Requirements for the Degree
Bachelor of Science in Business Administration
Major in Financial Management
By
Aboc, Jelly S.
Arca, Kristine Leslie D.
Algar, Timothy Z.
Estraño, Mary Margaret A.
Famoso, Charls C.
Franco, Alyssa Marie T.
Gomez, Rionah Mae G.
Lamaclamac, Cris P.
Soya, Martin
Toledano, Rizel Ann G.
March 2018
i
APPROVAL SHEET
A Feasibility Study
Prepared by:
Aboc, Jelly S.
Arca, Kristine Leslie D.
Algar, Timothy Z.
Estraño, Mary Margaret A.
Famoso, Charls C.
Franco, Alyssa Marie T.
Gomez, Rionah Mae G.
Lamaclamac, Cris P.
Soya, Martin
Toledano, Rizel Ann G.
After having been presented is hereby approved by the following panel:
ANN CHARYL GALLO, Ph.D. KENROSE LAGUYO

Adviser Financial Expert
CHA DEMAPULA JOENA BALLADARES

Member Member
ii
GRAMMARIAN CERTIFICATE
This is to certify that the undersigned has reviewed and went through all the
pages of the feasibility study entitled, Establishing a Squash Multi-Product Food
Stand Business, as in conformity with the set of rules that govern the composition of
writing research.
Signed:
FELISA S. PRIEGO
Grammarian
Conforme:
CRIS LAMACLAMAC
Student-Research/Team Leader
iii
DEAN’S ACCEPTANCE SHEET
A Feasibility Study
After having been recommended and approved by the panel of evaluators, is hereby
accepted by the College of Business, Management and Accountancy.
MARISSA S. QUEZON, Ph.D.
Dean
March 2018
iv
ACKNOWLEDGEMENT
We would like to offer our sincere thanks to God for providing us this opportunity
and granting us the capability to accomplish our research study.
To our adviser, Dr. Ann Charyl Gallo for being so patient and kind and for her
continuous encouragement and guidance throughout the whole study.
To our parents, for their love, patience and all the support we need, financially,
emotionally and morally.
To our friends and classmates, who uplift our spirits and making us believe that
we can finish our study.
v
DEDICATION
This study is dedicated to:
Our forever loving GOD whom we owe a lot,
To our parents,
our mentors,
our friends
And to ourselves, who now really believed that we made it.
vi
TABLE OF CONTENTS
Chapter I Introduction
Background of the study 1
Statement of the problem 2
Significance of the Study 3
Scope and Limitations 3
Definition of Terms 4
Chapter II Marketing Aspect
Business Description 7
Demand Analysis 8
Competitor’s Profile 16
Demand Supply Interaction 17
7p’s in Marketing 18
Market Analysis 23
Target Market Positioning 25
vii
CHAPTER III Management Aspect
Objectives of the Study 26
Vision and Mission 27
Goals and Objectives 27
Forms of Business Organization 28
Job Description and Qualification 32
Manpower Requirements 35
Management, Policies, Rules and Regulation 35
Major policies of the management 36
Rules and regulations of the management 37
On leave matter 37
On Absence Without Valid Reasons 38
Penalty 38
Management Control System 38
Performance Evaluation System 39
Kalabarkada Food Stall Evaluation Form 41
viii
CHAPTER IV TECHNICAL ASPECT
Product Description 42
Service Description 44
Production Process 45
Production Schedule 60
Project Site 61
Production Site 62
Food Stall Layout 63
Floor Plan 64
Legal Requirements 65
Manpower Requirements 65
Inventory Management 81
Waste and Waste Management 82
CHAPTER V FINANCIAL ASPECT
CHAPTER VI SOCIO ECONOMIC STUDY
Objective of the Study
ix
Economic Contribution and Implications
Government Contribution
Social Desirability
CHAPTER VII CONCLUSION AND RECOMMENDATION
CONCLUSION
RECOMMENDATION
REFERENCES
CURRICULUM VITAE
x
TABLES
Compensation Scheme 33
Employee Benefit 34
Production Equipment 66
Production Supplies 68
Stall Equipment and Furniture 71
Stall Supplies 74
Raw Materials 77
xi

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CARLOS HILADO MEMORIAL STATE COLLEGE

College of Business, Management and Accountancy

Establishing a Squash Multi-Product Food Stand Business

Presented to the Faculty of the

Carlos Hilado Memorial State College

Fortune Towne Campus, Bacolod City

Of the Requirements for the Degree

Bachelor of Science in Business Administration

Major in Financial Management

Arca, Kristine Leslie D.

Estraño, Mary Margaret A.

Franco, Alyssa Marie T.

Gomez, Rionah Mae G.

Toledano, Rizel Ann G.

Establishing a Squash Multi-Product Food Stand Business

After having been presented is hereby approved by the following panel:

ANN CHARYL GALLO, Ph.D. KENROSE LAGUYO

CHA DEMAPULA JOENA BALLADARES

pages of the feasibility study entitled, Establishing a Squash Multi-Product Food

DEAN’S ACCEPTANCE SHEET

Establishing a Squash Multi-Product Food Stand Business

accepted by the College of Business, Management and Accountancy.

MARISSA S. QUEZON, Ph.D.

and granting us the capability to accomplish our research study.

continuous encouragement and guidance throughout the whole study.

emotionally and morally.

we can finish our study.

This study is dedicated to:

Our forever loving GOD whom we owe a lot,

And to ourselves, who now really believed that we made it.

Background of the study 1

Statement of the problem 2

Significance of the Study 3

Scope and Limitations 3

Chapter II Marketing Aspect

Demand Supply Interaction 17

Target Market Positioning 25

CHAPTER III Management Aspect

Objectives of the Study 26

Vision and Mission 27

Goals and Objectives 27

Forms of Business Organization 28

Job Description and Qualification 32

Management, Policies, Rules and Regulation 35

Major policies of the management 36

Rules and regulations of the management 37

On Absence Without Valid Reasons 38

Management Control System 38

Performance Evaluation System 39

Kalabarkada Food Stall Evaluation Form 41

CHAPTER IV TECHNICAL ASPECT

Food Stall Layout 63

Waste and Waste Management 82

CHAPTER V FINANCIAL ASPECT

CHAPTER VI SOCIO ECONOMIC STUDY

Objective of the Study

Economic Contribution and Implications

CHAPTER VII CONCLUSION AND RECOMMENDATION

Stall Equipment and Furniture 71

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