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The widespread popularity of TikTok has not just created a new generation of social
media stars, it's also created a social media billionaire.
Zhang Yiming, the 36-year-old software engineer who founded the app's parent
company, now has a net worth of $16.2 billion, Forbes estimates. Despite being one of
the wealthiest people in China as ranked by the Bloomberg Billionaires Index, Zhang is
extremely private and little is known about his personal life.
The couple does not have any children, according to the South China
Morning Post.
Zhang's first job out of college was at a digital travel booking startup called Kuxun.
"I was one of first employees. And I was an ordinary engineer at the
beginning, but in the second year, I was in charge of about 40 to 50
people responsible for back-end technology and other tasks related to
products," Zhang told ByteDance employees, according to the South
China Morning Post.
Zhang credits that job for teaching him sales skills that he later used to
grow ByteDance.
"I remember that at the end of 2007, I went to meet the client with the
sales director," Zhang said, according to the Post. "This experience let
me know what sales are good sales. When I established Toutiao and
recruited staff, these examples helped me a lot."
Zhang also worked at Microsoft before founding ByteDance, the South
China Morning Post reported.
Zhang founded TikTok's parent company in 2012.
The company owns several social networking apps that operate within
China, Business Insider previously reported. The company released a
WeChat rival called FlipChat, and a video-messaging app called
Duoshan in 2019.