JD`S PASTRIES BAKERY

A.BONIFACIO NORTE LIANERA NUEVA ECIJA

TABLE OF CONTENT

EXECUTIVE SUMMARY

1 Business Description

1.1 Company Description

1.2 Mission and Vision

1.3 Goals and Objectives

2 Product

2.1 Product Description

2.2 Unique Features of Product

3 The Marker

3.1 Marketing Strategy

3.2 Target Customers and Main Value Proposition to Customers

3.3 Industry Analysis

*Political

*Economic

*Technological

*Legal

*Environmental

3.4 The Enterprise strategy and Enterprise Delivery System

4 Organizational Plan

4.1 Roles and Responsibilities of Management Team

*Manager

*Operating Manager

*Production Staffs

4.2 Organizational Chart

5 Financial Plan

8.1 Daily Income Statement

8.2 Income Statement

8.3 Balance Sheet

8.4 Trend Analysis

9 Assessment of Risk

10 Appendices Flyers
Executive Summary

Our Product is called “bread” it is a delicate dessert but our product is simple but it is
delicious when you taste it. Our Bakery will be offer a coffee for morning. Afternoon and at the
evening for dessert with presentable way of servant and for the price, the coin is enough to buy
it because you can afford it. This will be sell in A. BONIFACIO NORTE LIANERA N.E

Our company is offering on coffee which is a new additional product for the customers in daily
and night. It will be most popular when it comes or during rainy season with bread and coffee.
This new product is the best dessert specially to caught the attention of the customers and at the
same time mostly this is the best when it comes in rainy day

Our Bakery will give you an unforgettable moment in every taste of it. You can pick and buy
whatever you want as you see if that one you choose is better in your taste and we assist you,
we promise and we make the best for the customers to provide a good service and we will do our
best for the satisfaction and for the good and clean product for the loyalty. Our Bread products
will be attracted the buyers for the first look of the bread and for the new discover product.

1. BUSINESS DESCRIPTION

1.1COMPANY DESCRIPTION

Our company will be assure that the customer will be like the produc of our bakery and to cough the
attention of the possible buyers. Our company is also offering an coffee in the morning and night with
combination of bread in dessert. Our bakery will be serve as a enjoyable dessert, nice taste and
affordable price

The teamwork will be decided to build the business of food industry. The main concept of the business
is to encourage the bakery and to promote the clean and good quality of customers, food and JD`S
PASTRIES BAKERY

The snack food industry wants to serve you a good quality food and service. The food in our bakery is
good but sometimes many people not aware for their healthy, so the JD`S PASTRIES BAKERY will
take care of it.
1.2 Mission and Vision Statement
MISSION
Our Mission is give the best specialty of our Bakery and for the best tasting food to all
customers substance food for the customers, good service and for the safeties of all once they`re
come in the bakery and buy food`s

VISION

Our vision is to be well known JD`S PASTRIES BAKERY in the entire A.BONIFACIO NORTE to
establish a place where people can quickly discover the Bakery and Our special Enjoyable dessert

1.3 Goals and Objectives

Goals
⚫ To increase the 2% income in every month

⚫ To have a good quality products and service in consistent manner

⚫ To provide good quality product and service

⚫ To build a strong customer relationship

OBJECTIVES
⚫Innovate our design an adding more product by the end of year

⚫ To make or become better the skill of our workers and to have a good transaction of all customers

⚫ To make a satisfied with food of all customer because of the taste of food in the JD`S PASTRIES
BAKERY

2. PRODUCT
2.1 Product Description

The bread in our bakery is a new enjoyable dessert. We have Eight (8) ingredients together with
fresh milk to have a good taste of bread to attract the customers to buy the represent dessert. JD`S
PASTRIES BAKERY have a many different kinds of bread like muffin and pie. The breads cost 10
pesos per one (1) each witch is affordable for all
2.2 Unique features of Product

JD`S PASTRIES BAKERY is a new build and kind of market that is good for the buyers who taste
the enjoyable and sweeties bread in our bakery and if you want add together with coffee and carrot
cake for the great combination don’t worry you can afford the price you can buy as you can because it
cost 10 pesos per 1 each

3 THE MARKET
3.1 Marketing Strategy

GIVING FLYERS

As we promote our business, we will use flyers and we distribute in A.BONIFACIO NORTE . This is our way
to be familiarize to our business

PROMOTE OUR BUSINESS OUR BUSINESS THROUGH SOCIAL MEDIA. We will use
social media to promote our business. Because most of the people are use internet in daily basis. This is easy to
communicate in customer

3.2 Target Customers and main value proposition to customers

Market

Our product is offer only in Brgy. A.Bonifacio Norte Llanera N.E but we sell it in online. The staff
will guide you for the location of the bakery to seen easily. The place are comportable and clean with
fresh Air and sufficient expanse for the customers to stay

Customer

The business will be held in highway. So the potential target customer are the resident in A.Bonifacio
Norte and sur, and the passing vehicles.

Location
The JD`S PASTRIES BAKERY was located in highway in A.BONIFACIO NORTE LIANERA
NUEVA ECIJA this is a good place for easy to locate and sift the Bakery because of the various. Motor
vehicle
Main Customers

The main customers are the resident of A.Bonifacio Norte and sur, in LIanera.

3.3 Industry Analysis

Political

JD`S PASTRIES BAKERY is under the regulation of FDA. They must meet the requirement provided
by the Government

Economic
JD`S PASTRIES BAKERY is located in A.BONIFACIO NORTE LIANERA NUEVA ECIJA. This
place was surrounded by building JD`S PASTRIES BAKERY introduced a new product in the market

Social

The customer nowadays prefer food that are unique like combination of something new to their
taste, enjoyable and sweeties bread in our bakery

Technological

The equipment in JD`S PASTRIES BAKERY is affordable amount and we promote the JD`S
PASTRIES BAKERY in social media

LEGAL

We follow the law of product safety regulation it`s used to describe designed to protect people from
risks associated with thousands of price consumer product they buy use every day health and safety
regulation must consider in our business because of this law will surely the sake of our consumer that
our product is totally clean and safe to eat
ENVIRONMENTAL
Take the probabilities of inside and outside materials, this is important things if we have possible
happens just like disaster or cyclones that can affect the supplies of our product, so we decided to and
more supplier to ensure that the product will not delay for not affects the business. Take note we do
not accept low quality and supplies products

3.4 THE ENTERPRISE STRATEGY and ENTERPRISE DELIVERY SYSYTEM,

Business Competitiveness

The good treatment of our company is the reason why the customer continuously coming back
and specially the food in the bakery. This is the way on how you approach the customers to buy
food and on how you can manage the business. All stall have the same bread buy in our bakery can.
Give you our specialty that anyone desires. We make your day with on extraordinary customer
service with a comportable place for your staying.

The competition is how will you going to gives the satisfaction of every customer will. The way of
good approaching and be presentable to talk is one of the best way to stay your customers, wear
your smile and double your time for service

QUALITY THAT YOU CAN TASTE

Also the bread is not new at all but if you taste the bread of our company we will satisfied in it. And
for the ingredients we don’t accept the low quality ingredients of the bread. We used high quality
product that all customers deserve. We don’t re-heat or re-pack the food but if you want to take out it`s
okay the company. Will accept it this is how diligence we are

We will make your day satisfied with the craving of your mouth. That’s when we will give our best
not disappoint you. Our company will can help you to maintain your food and to ensure that your
health is in a good condition everything will be serve with your craving mouth

QUALITY YOU CAN FEEL

 The JD`S PASTRIES BAKERY is ready to give you a kind service we will provide all of the things
you need we will keep our customer happy because of excellent customer service and we will maintain
a productive sanitize and positive environment

4 ORGANIZATIONAL PLAN
4.1 Roles and Responsibilities of Management Team

Manager – the manager acts as a bridge between senior management for translating high-level
strategies and goals into operating plans that drive the business ensures a safe secure and legal work
environment.

Operating manager – are responsible for managing activities that are part of the production of goods
and service. Their direct responsibilities include managing both the operation process embracing
design planning contract performance improvement and operations strategy.

Production staffs – production staffs and in the manufacturing of foods in an assembly line. Check
stack level and report deficiencies in products or raw materials operate production equipment.

4.2 Organizational Chart

Manager
Joana sotto

Operating Manager
Rarah salamanca

Production staff Production staff Production staff

Danmark Cargo Joana sotto Sarah salamanca
5. FINANCIAL PLAN
8.1 Daily Income Statement

DAY 1

Gross Sales Expense P 2,500.00

JD`S PASTRIES BAKERY P 850.00

Other Expense

Plastic P 120.00

Cups P 100.00

Spoons P 100.00

Total Expense P 1,170.00

Net Income P 1,330.00

NOTE 1

Fresh Milk P 100.00

Butter P 50.00

Egg P 350.00

Yeast / Baking Powder P 50.00

Flour / Harina P 100.00

Salt P 20.00
Bread Crumbs P 30.00

Coffee P 50.00

Sugar P 100.00

Total P 850.00

DAY 2

Gross Sales Expense P 2,500.00

JD`S PASTRIES BAKERY P 850.00

Other Expense

Plastic P 120.00

Cups P 100.00

Spoons P 100.00

Total Expense P 1,170.00

Net Income P 1,330.00

NOTE 1

Fresh Milk P 100.00

Butter P 50.00

Egg P 350.00
Yeast / Baking Powder P 50.00

Flour / Harina P 100.00

Salt P 20.00

Bread Crumbs P 30.00

Coffee P 50.00

Sugar P 100.00

Total P 850.00

DAY 3

Gross Sales Expense P 4,000.00

JD`S PASTRIES BAKERY P 1,125.00

Other Expense

Plastic P 200.00

Cups P 150.00

Spoons P 150.00

Total Expense P 1,625.00

Net Income P 2,375.00

NOTE 1
Fresh Milk P 100.00

Butter P 50.00

Egg P 525.00

Yeast / Baking Powder P 50.00

Flour / Harina P 100.00

Salt P 20.00

Bread Crumbs P 30.00

Coffee P 100.00

Sugar P 150.00

Total P 1,125.00

DAY 4

Gross Sales Expense P 4,500.00

JD`S PASTRIES BAKERY P 1,125.00

Other Expense

Plastic P 200.00

Cups P 150.00

Spoons P 150.00

Total Expense P 1,625.00

Net Income P 2,375.00

 NOTE 1

Fresh Milk P 100.00

Butter P 50.00

Egg P 520.00

Yeast / Baking Powder P 50.00

Flour / Harina P 100.00

Salt P 20.00

Bread Crumbs P 30.00

Coffee P 100.00

Sugar P 150.00

Total P 1,125.00

DAY 5

Gross Sales Expense P 5,500.00

JD`S PASTRIES BAKERY P 1,435.00

Other Expense

Plastic P 300.00

Cups P 200.00

Spoons P 200.00

Total Expense P 2,135.00

Net Income P 3,365.00

NOTE 1

Fresh Milk P 150.00

Butter P 100.00

Egg P 575.00

Yeast / Baking Powder P 50.00

Flour / Harina P 100.00

Salt P 50.00

Bread Crumbs P 60.00

Coffee P 150.00

Sugar P 200.00

Total P 1,435.00

8.2 Income Statement

Gross Sales P 18,180.00

Expense P 7,725.00

Net Income P 10,455.00

8.3 Balance Sheet

Assets

Current Assets Cash P 10,500.00

Total Assets P 10,500.00

Liabilities & Owner’s Equity Capital P 10,500.00

Total Liabilities & Owner`s Equity P 10,500.00

8.4 Trend Analysis

9. ASSSESMENT OF RISK

10. APPENDICES

FLYERS

A MEW ENJOYABLE EATING BREADS IN OUR BAKERY WILL SURELY LIKE BY THOSE CUSTOMERS IN
BRGY.A.BONIFACIO NORTE ON HIGHWAY COST OF 10 PHP FOR AFFORDABLE PRICE.

YOU MAY LOOK FOR THE FF

JOANA SOTTO

DAN MARK CARGO

SARAH SALAMANCA