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KOD NAMA SE

KURSUS KURSUS M PENILAIAN BARU PENILAIAN BARU NAMA RP


FUNDAMENTALS OF CLO1: CASE STUDY (20%) CLO1: CASE STUDY REPORT (10%) DR. AZLIN SHAFINAZ
ENTREPRENEURSHIP CLO2: BUSINESS OPPORTUNITIES (20%) CLO2: BUSINESS MODEL CANVAS REPORT (20%) MOHAMAD ARSHAD
CLO3: BUSINESS PLAN (60%) CLO3: BUSINESS PLAN REPORT (10%)
ENT300 5 BUSINESS PLAN PRESENTATION (10%)

CLO 1: EXPLAIN THE FUNDAMENTALS OF ENTREPRENEURSHIP USING VERBAL & NON-VERBAL COMMUNICATION (A3, PLO5)

CLO 2: DEMONSTRATE THE ENTREPRENEURIAL MIND IN IDENTIFYING BUSINESS OPPORTUNITIES (A3, PLO8)

CLO3: DEMONSTRATE THE ENTREPRENEURIAL SKILLS IN PREPARING A BUSINESS PLAN (A3, PL07)

N ASSESSMENT Percentage
O
 Students are required to identify and gather information about one entrepreneur and its business 10
(sources can be from newspaper articles, website, blog, internet, etc) and prepare a report.
Individual  Students must also include any two personal entrepreneur competencies (PEC) of the selected
1
Case study entrepreneur. Identify and explain with example the PECs. (based on the information that you have
collected).
 Refer to the rubric in preparing the report
Individual Report-  Students are required to prepare BMC report. 20
2 Business Model  Explain the 9 blocks of BMC components.
Canvas (BMC)  Refer to the rubric in preparing the report
Individual Business  Students are required to prepare business plan on one selected business. 10
3
Plan (Report)  Refer to the rubric in preparing the report.
Individual Business  Students are required to prepare video presentation on the business plan that they have prepared. 10
4 Plan (Video  Refer to the rubric in assessing video presentation.
Presentation)
BUSINESS MODEL CANVAS RUBRIC (20%) BUSINESS PLAN (10%)
CASE STUDY RUBRIC (10&)
Marks MARKS
Marks Criteria
Criteria Allocated CRITERIA
Allocated ALLOCATION
Cover Page 5 Marks Introduction 10 Cover Page 5 Marks

Table of Contents 5 Marks Key partners 10 Table of Contents 5 Marks


Executive Summary 5 Marks Key activities 10 Executive Summary 10 Marks
Business Description 10 Marks Value proposition 10 Introduction: Business
Description 10 Marks
Owner Description 10 Marks
Entrepreneurial Characteristics 10 Marks Customer relationship 10 Product/Service Description 10 Marks
Appendices 5 Marks Customer segment 10 Marketing Plan 10 Marks
Overall report (Spelling, Sentence Key resource 10 Administration Plan 10 Marks
10 Marks
structure & Grammar)
TOTAL MARKS 50 MARKS Distribution Channel 10 Operation Plan 10 Marks
Cost structure 10 Financial Plan 10 Marks
Revenue stream 10 Appendices 10 Marks
TOTAL MARKS 100 TOTAL MARKS 100 Marks
VIDEP PRESENTATION RUBRIC (10%)
Poor Fair Good Excellent
Criteria (1) (2) (3) (4)

Information and Information and examples Information and examples Information and examples are
examples are lacking or are lacking or not well are less than adequate for appropriately organized
not well chosen. Not chosen for the topic. Less assignment. Slightly systematically, accurately,
Content
systematic and complete and organization complete and systematic relevantly and completely.
incomplete. and incomplete. organization. However, the content is just
. adequate for assignment.
The video uses idea The video uses ideas from The video shows certain The video shows great
from other people other people but there is originality. It shows the use originality. The ideas are
Originality
without quoting them little evidence of of new ideas and of creative and witty.
originality. shrewdness.
Not fluent and voice is Slightly not fluent and Fluent and voice is slightly Fluent and voice is easy to be
Elocution not clear. voice is quite difficult to easier to be heard clearly. heard clearly.
be heard clearly.
Little effort has been One or two different Several and different shots, A lot of different shots, camera
made to provide variety shots, camera angles, camera angles, sounds angles, sounds effects and/or an
Videography to the video sounds effects and/or an effects and/or an adequate adequate use of zooming
- Interest adequate use of zooming use of zooming provide provide variety in the video
provide variety in the variety in the video
video
The quality of the video The quality of the video is Most of the quality of the The overall quality of the video
Videography-
and the focus are not not very good but the video and the focus were and the focus are excellent
Clarity
very good overall focus is good extremely good

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