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Objective
Successful Copywriter with 3 years of converting casual browses into loyal customers. Proponent of
SEO keyword integration to optimize online click rates. Dedicated to broadening companies' customer
bases by enhancing public appeal through clever advertising copy.
Education
Tata Institute of Social Sciences, Mumbai
Diploma Course in Mass Media 2017
4.5/5.0
Tata Institute of Social Sciences, Mumbai
MA in Mass Communication 2016
4.0/5.0 GPA
Miranda House of Delhi University
BA English Honors 2014
3.9/5.0 GPA
Delhi Public School, RK Puram, Delhi
Intermediate 2011
89%
Experience
Pointrex Company, Chandigarh 2018 - Present
Copywriter
1. Created front facing email marketing, tag lines, head lines
2. Partnered with design to concept stories and big ideas for product launches and events
3. Utilized search engine optimization techniques, and edited and revised content as needed by
clients
4. Created content for internet, publication, and broadcast media using creative concepts
BigHit Company, Delhi 2017 - 2018
Copywriting intern
1. Developed an original concept for an integrated campaign on social media platform.
2. Produced work for radio, print media and mail resulting in high acclaim from supervisor.
Skills
Copywriting & Copyediting Email Marketing HTML and CSS Familiarity with SharePoint, Quart, and
FrameMaker CMS (e.g., Wordpress) Pay-Per-Click Advertising (PPC) Conversion Rate Optimization
(CRO) Certified Professional Technical Communicator
Additional Information
Languages Known
1. English
2. Hindi
3. Punjabi
Expected Salary
NEHA ROY