WILDLIFE EXTINCTION

A CAMPAIGN PROPOSAL

By Group 5:

Sanchez, Nicola Jerni C.

Sevilla, Lovelyn C.

Singuran, Johanna Grace V.

Suarez, Karl Anthony G.

Talens, John Rafael C.

Tan, Nenia Steffhanny T.

Tangcay, Rianne Marie C.

Uy, Marielle S.

Uy, Giselle L.
 I. Identified Problem

It is a worldwide problem that occurs when

species are diminished because of environmental

forces or evolutionary changes.

Examples include the Dodo Bird, the Philippine

Dwarf Elephant, and the Samar Bay Owl.

So we must act to protect not only ourselves but

also wildlife animals so that Earth could prosper.

II. Proposed Solution
1. Protect Wildlife through an
Awareness Webinar of some of the
Polluted Rivers of the Cebu Province
It will showcase various polluted rivers in Cebu

such as:

Kinalumsan River

Bulacao RIver

It will also showcase unpolluted rivers such as:

Bojo River

Matutinao River

Coupons for a free meal with refreshments will be

provided per participant for their next booking.

Main Goal: To contrast the polluted and unpolluted

rivers and encourage a sense of responsibility towards

such areas.
Pictures of the Highlighted Rivers
Polluted Rivers Unpolluted Rivers

KINALUMSAN BULACAO BOJO MATUTINAO

RIVER RIVER RIVER RIVER
 How Does it Work?
III. Several speakers will join the Webinar to showcase polluted and

Rationalization unpolluted rivers of Cebu and give ways on how to prevent the

further spread of pollution.

Protect Wildlife through

an Awareness Webinar Speakers: Time & Venue:
A DENR Regional Executive Director of

of some of the Polluted Region 7, Mr. Paquito D. Melicor, Jr. May 31, 2022 at 9:00-10:30am

Rivers of the Cebu An assigned employee from our Company

Province from the marketing department

Through a Zoom Conference

Audience: Topics Discussed:

Solution 1 Polluted and Unpolluted Rivers of Cebu
Target Market for LTB Tour
Ways to prevent further pollution of these
Agency
II. Proposed Solution
2. Spread Awareness and Encourage
Involvement through a Social Media
Campaign on Facebook
It will be done through a creative poster which

highlights extinct or endangered animals in the

Philippines

A caption on how we can do our part will also be

included.

Hashtags to be used:

#BeTheLight

#SaveTheWild

Main Goal: To encourage the target audience to

boost the post so that it would reach more people

and motivate them to protect wildlife as well.

 How Does it Work?
III. A social media Advertisement Poster will be posted with the

Rationalization appropriate hashtags for anyone to share.

Spread Awareness and

III.
Encourage Involvement Maker: Time & Venue:
Rationalization
through a Social Media Laag Ta Bai! Tour Agency
June 7, 2022 at 9:00am

Campaign on Facebook
Through our Facebook Page

Solution 2 Audience: Topics Shown:

Solution 2 Wildlife Protection in the Philippines
Target Market for LTB Tour
Extinct or Endangered Animals in the
Agency
Philippines
 IV. Call to Action

1. Participate in Environmental 2. Be Aware and Spread the

Campaigns Word
Volunteer for environmental campaigns, community clean-ups, Share environmentally beneficial posts, starting with our

or activities that help preserve the environment. campaign on June 7, 2022.

Taking the initiative by cleaning up trash not only helps the Read information regarding the wildlife of Cebu and

wildlife but is also for the preservation of the natural implement any measures you may find that will be beneficial to

environment. them.
Media
Invite:

Name of company : Laag Ta Bai!

Name of event : Let's Protect Wildlife Habitat

Slogan : Be the light, Save the Light

Picture description : River, Animals, Forest

Time : 9 AM to 10:30 AM

Date : Tuesday, March 31. 2022

Venue : Zoom Conference

Sponsors : USC, Smart, PAWS