Professional Documents
Culture Documents
Dispensing
• Refers to the process of preparing and giving medicine to a named person on the basis
of a prescription.
• Involves the correct interpretation, accurate preparation and the labeling of medicine
for use by the patient
Dispensing
Ensures that the right drug, in the right dosage form indicated for the patient’s condition, is
delivered to the right patient, in the prescribed dosage and quantity with clear instructions
and in a package that maintains the potency and stability of the drug
Pharmacist
Pharmacist refers to a health professional who has been registered and issued a valid
Certificate of Registration (COR) and Professional Identification Card (PIC) by the PRC and
Professional Regulatory Board of Pharmacy (BOP). (RA 10918)
The World Health Assembly recognizes the key role of pharmacist in public health and the
use of medicines
• Pharmacist can play a key role in helping people to make informed self-care choices
• Increasingly, people are managing a large proportion of their ailments without consulting
either a doctor or pharmacist:
• Instantaneous access to limitless data (thru internet) on all aspects of health and care
mean that people across the globe have the means to query decisions and challenge
medical opinion.
10 STAR PHARMACISTS
3. COMMUNICATOR 8. RESEARCHER
• Pharmacist as a key member of the health care team, with responsibility for the
outcomes of medication therapy.
• The pharmacist provides caring services. Whether these services are clinical, analytical,
technological or regulatory, the pharmacist must be comfortable interacting with
individuals & populations.
2. Decision Maker
• The foundation of the pharmacist’s work must revolve around accurate decisions made
or taken regarding appropriate, efficacious, safe and cost-effective use of resources
• The Pharmacist must possess the ability to evaluate, synthesize data and information, and
decide upon the most appropriate course of action.
3. Researcher
• The pharmacist must be able to use the evidence base (e.g., scientific, pharmacy
practice, health system) effectively in order to advise on the rational use of medicines in
the healthcare team.
4. Leader
• Whether the pharmacist finds itself in multidisciplinary (ex. team) caring situations or in
areas where other health care providers are in short supply or non- existent, he/she is
obligated to assume a leadership position in overall welfare of the community.
• Leadership involves compassion and empathy as well as vision and the ability to make
decisions, communicate, and manage effectively. A pharmacist whose leadership role is
to be recognized must have vision and the ability to lead.
A. Transparency - Communicate any changes in company vision and values. Involve employees in the
decision making;
B. Communication C. Accessibility
D. Respect - Promoting a culture of respect and equality among physicians, nurses and allied-health
professionals is crucial to team building.
D. Trust - It fosters honest conversations and allows employees to openly express themselves.
5. Manager
• The pharmacist must effectively manage resources (human, physical and fiscal) and
information; he or she must also be comfortable being managed by others, whether an
employer or the manager/ leader of a health care team.
• More and more, information and its related technology will provide challenges to the
pharmacist as he/ she assumes greater responsibility for sharing information about
medicines & related products.
6. Teacher
• The pharmacist has the responsibility to assist with the education and training of future
generations of pharmacists. Participating as a teacher not only imparts knowledge to
others, it offers an opportunity for the practitioner to gain new knowledge and to fine-
tune existing skills.
• To assist with the education and training of future generations of pharmacist and the
general public.
7. Entrepreneur
The pharmacist must learn how to make market survey in the chosen area, plan, direct,
manage a new pharmacy business
8. Lifelong learner
• Pharmacist regularly update their knowledge and skills in order to keep up with the
current trends and issues- related to drug therapy management.
• The life-long process of active participation in learning activities that assists individuals in
developing and maintaining continuing competence, enhancing their professional
practice, and supporting achievements of their career goals”.
• The concepts, principles and commitment to life-long learning must begin with attending
pharmacy school and must be supported throughout the pharmacist's career
9. Communicator
• The pharmacist must provide a link between physicians and patients, and to other
healthcare professionals. The pharmacist must have a complete knowledge about the
pharmaceuticals with recent updates and be confident while communicating with other
health care professionals and community member.
• Pharmacist must have effective patient counseling skills and it may help him/ her to
provide better pharmaceutical care to the community by identifying the patient’s
problem and requirements, ensuring the quality of patient life. Strong communication
skills will enable a pharmacist to establish the necessary rapport to build a trusting
relationship.
In the Philippines...
Change the pharmacist must be the lead in creating change in pharmacy practice to
improve patient care, pharmacy services and inter professional collaboration
P – PATIENCE
H – HONESTY
A – ALERTNESS
R – RESEARCH
M – MOTIVATOR
A – ADMINISTRATOR
C- COURAGEOUS
I – INTELLOGENT
S – STUDIOUS
T – THINKER
“An effective communication with one type of patient may be totally inappropriate for
another. “
1. Arrival - customers do not want service at times convenient for the company or in a
steady, predictable pattern,
3. Capability variability - customers’ own abilities to contribute to the service process vary
(e.g., a visually impaired patient who requires training on the use of a nebulizer
4. Effort variability - how much energy will the customer expend to facilitate the service
encounter
SERVICE ENCOUNTER
The critical point in services is the service encounter.
The service encounter is the interaction between the service organization, the service
provider, and the customer. It is the familiar scene in the pharmacy where the patient drops
off and picks up the prescription, as well as being counseled.
“If someone has a good experience at your place of work, they will tell at least three people,
while disgruntled customer will tell twelve people about an unpleasant experience with a
company.” - Orley Ray Wilson (1996) in “A Crash Course in Customer Recourse”
1. Reliability - the ability to perform the promised service dependably and accurately
3. Assurance - the knowledge and courtesy of employees and their ability to convey
trust and confidence
Of these five dimensions, reliability is most highly valued by consumers. Nothing fancy is
required; just do what you say you will do. - (Berry, Parasuraman, and Zeithaml, 1994)
In services, quality is defined by the gap between the expectation for the service and the
perception of how it was delivered (Fig. 11-1)
1. Product
2. Price
3. Place
4. Promotion
5. Physical attributes
6. Process
7. People
“The customer doesn’t expect everything will go right all the time; the big test is what you do
when things go wrong ...
a. Signal detection.
c. Containment/damage limitation.
d. Recovery.
e. Learning.
a. apology,
b. urgent reinstatement,
c. empathy,
d. symbolic atonement,
e. and follow-up
In a retail setting, the recommendations for service recovery include discount, correction,
manager/employee intervention, correction plus replacement, apology, refund, and store
credit
This can be done by letting them know you genuinely care and want to help
- Service begins with attitude. 100% CUSTOMER SERVICE is 80% ATTITUDE and 20%
TECHNIQUE
- If you have a positive attitude, you will find being friendly and helpful comes naturally
- Make and eye contact and smile. If you can’t help a customer right away, let them
know you will be with them as soon as possible, whatever you do, don’t ignore your
customer.
- Customers don’t like to wait, esp. when they have a problem they need to solve
- A prompt partial solution is better than a full resolution that takes a long time
4. ALWAYS FOLLOW UP
Example:
- “I don’t know the answer right now, but I’d be happy to find out for you”
- No one likes having their questions met with an apathetic or rude response
- If customers constantly make the SAME complaints, it’s a sign that your service system
needs improvement
- Express your disappointment at not being able to meet the customer’s needs
- Ex. Discounts
- Believe it or not, SMILING can make you relax and can positively influence
- your mood
- Thank customers who have waited, no matter how long the wait
- Customers feel important when you show that you remember them from a previous
visit to your work environment
- NOTE: Its always best to address a customer by their last name Mr._______ or
Ms.________) or Ma’am / Sir, unless the customer requests otherwise
- When a customer asks for directions (location of a product), do not just point toward
the appropriate area, take the initiative to walk the customer to where he/ she needs
to go
- Stay Friendly, maintain eye contact (If in person), and remember to say “
- Thank you!”
TAKE NOTE:
Remember to always ask customers before they leave the prescription counter if there are
any questions about their medications.
REMEMBER: Telephone customers service is just as IMPORTANT as any other activity that you
might be engaging in on a day-to day basis.
THE FOLLOWING ARE TELEPHONE SERVICE PROBLEMS THE CALLER WISHES TO AVOID
c. Being transferred to someone who is not available or to someone who cannot help
them
- The longer you let the phone ring, the more impatient the customer gets
- Answering the phone quickly shows your concern for the customer on the
- It confirms the customer that they have reached the number that they intended to
call
- When you’re on the phone, your voice always sounds exactly like your face looks
- Being unprepared gives the impression that you don’t know what you are doing
- USE THE CALLER’S NAME - It shows that you are interested and attentive to him/ her
7. DON’T INTERRUPT
- It sends message that you are not polite or sensitive to what the customer needs
- It also implies that you are not listening / missing critical information
9. HANG UP GENTLY
- Let the customer hang up first then hang up the phone gently
• From their basic education training and pre-registration training, students acquire a broad
understanding of the scientific principles and techniques of the pharmaceutical sciences
and the ability to keep pace throughout their careers with developments in medicine and
pharmacy.
• Their knowledge and expertise extent to all aspects of the preparation, distribution, action
and uses of medicines.
– Validation of various stages of production and the testing of products before release
– Pharmacist is ideally qualified to understand and collate the diverse information required
for patent and authorization submission
• Drug Information
– Pharmacist has the knowledge of drugs and health care provision required to facilitate
collaboration between companies, health
– Can contribute to proper marketing practice related to health care and to the provision of
appropriate information to health professionals and public
• Management
• They work on national health services organizations that are in charge of a range of local
health services.
4. Hospital Pharmacist
• Vital part of the health care team. Part of the team where the focus is firmly on patients.
• Manufacture of sterile medicines, managing the care of patients with all types of condition,
working in the dispensary, providing information on medicines for the whole hospital
5. Community Pharmacists
• Work at the frontline of healthcare in cities, towns and villages across nation
• As a community pharmacist, job would be all about helping the public, assessing their
conditions and making decision about medicines they should take.
• They will be involved in dispensing medicines and offering patient advice and practical
help on keeping health.
• Management
– (FDA/ PDEA)
• -BOP/ PRC
Pharmacy a complete profession: Pharmacist reflect on every sector of society in the form of:
LAWYER – having a fair knowledge of laws and legislation about the drug
Conclusion:
• At this time, I vow to devote my professional life to the service of all humankind through the
profession of pharmacy.
• I will consider the welfare of humanity and relief of human suffering my primary concerns.
• I will apply my knowledge, experience, and skills to the best of my ability to assure optimal
drug therapy outcomes for the patients I serve.
• I will maintain the highest principles of moral, ethical, and legal conduct.
• I will embrace and advocate change in the profession of pharmacy that improves patient
care.
• I take these vows voluntarily with the full realization of the responsibility with which
• A pharmacist respects the covenantal relationship between the patient and pharmacist.
• A pharmacist respects the values and abilities of colleagues and other health professionals.
Essential verbal communication skills include the ability to LISTEN, UNDERSTAND and RESPOND
to what people say (active listening) and the ability to interpret nonverbal communication
and respond in a way that encourages continued interaction (evaluation
Active listening
• It is a way of listening closely to what a person has to say.
• It is done by giving the person your full attention. You show interest and appreciation for
his thoughts and concerns. You commit to him by letting him speak without interrupting.
• AL lets you show your respect, support, and concern for the other person.
• AL promotes trust between you and the other person. You become a companion as you
listen to his views.
In addition to communication barriers, some communication habits can interfere with your
ability to listen well
1.Multitasking- to do things at once (it evident to patients that they don ‘t has your full
attention.
2.Planning ahead to what you will say next- planning next point (Interrupting)
3.Jumping to conclusion before patients have completed their messages (only hearing parts
of messages)
4.Selective listening- Focusing only on content (listening with ears only but not understanding)
5.Judging the person or the message as it is being conveyed
Verbal Language
Reflecting the language of the patient will help build rapport Usual: avoid MEDICAL JARGON
and terminology
However, some patients may be knowledgeable about their condition or medicine, using
layman ‘s terms may send out signals that you are not listening, or that you do not respect
the patient ‘s knowledge
Relationships
T h e r e a r e c o u n t l e s s s o u rc e s o f
problems in interpersonal
communication between Pharmacist
and Patients.
These includes:
- An elderly patient
- AIDS patient
- Dying patient
- Non-compliant patient
- Hypochondriacal patient
- Psychiatric patient
If you hold certain stereotypes of patients, you may fail to listen without judgement.
Depersonalizing – Be careful…
- Impersonal; focus on the disease rather than the patient, focus on narrow clinical
rather than broader personal issues
Controlling
- Authoritarian style: You are the authority; patients are told what they should do and
what they should not do
- Decisions are made, often very little input from the patient on preference, desires, or
concerns about treatment.
Listening Well - Listening well involves understanding both the content of the information
being provided and the feeling being conveyed.
¤ Summarizing
¤ Paraphrasing
¤ Empathic responding
―Reflection of feelingǁ statements that are verbally convey your understanding of the
essence or emotional meaning of another person ‘s communication. In addition, non-verbal
communication that shows caring and attention to the patient
Barriers to Communication
• A lack of skill and understanding of the structure of discussion
A. Physical barriers
o Large countertops and display areas behind which many pharmacist work
o Windows with security bars and protective glass
o Drive-through windows that isolate the pharmacist from the patients
o Elevated pharmacy work area that accentuates the pharmacist ‘s position of
authority and places the patient in inferior position.
o Communication with patients in bed (hospital setting)- patients in bed are easily
intimidated by people standing over them.
B. Lack of Privacy
o Common communication barrier
o Do not discuss or debate non-specific or specific patient data or health care issues in
public areas such as hallways, walkways, elevators, cafeterias, libraries and parking
lots
o Do not discuss patient-specific information with family or friends.
C. The Telephone
o Speak clearly, listen carefully, be organized and state the fact clearly and calmly
o Those initiating the phone conversation should identify themselves by name and state
the purpose of the call.
Blocking Behaviors
When professionals find it difficult to move away from medical concerns regarding the
patient in order to deal with “psychological issues”, and struggle to adopt a more
negotiating and partnership style.
Demonstrated if there is reluctance to ask about the social and emotional impact of
problems on the patient and family
Tendencies: increases patient ‘s distress, take up too much time, and threaten our own
emotional survival
▪ They worry
Pharmacist must be able to accurately and effectively document patient information in the
patient medical record, document patient information in pharmacy medication profiles and
other pharmacy record and correspond with patients and other health care professionals.
its needs, accuracy, clarity, concision, correctness, and credibility or confidence in the
author
1. Accept the following truth: There are now two writers in your head—general and
professional.
ASSERTIVENESS
This type of communication allows people to stand up for their own rights or what they
believe in without infringing on the rights of others. You also attempt to understand the
other‘s point of view even when there is disagreement.
The focus is on problem solving rather than turning the conflict into a
¨ Empathic response
¨ Body language and gestures provide important clues for the pharmacist, as well as the
patient and health care provider.
EMPATHY has many positive effects on a pharmacist ‘s relationships with patients. It helps
patients:
n To alleviate the patient’s sense of isolation, this often accompanies an illness experience.
- Refers to how the character of your message comes through in your words, both
written and spoken.
- It is not about what you say, but rather the way that you say it, and the impression it
makes on the patient who hears you.
NON-VERBAL COMMUNICATION
• Involves all aspects of communication other than spoken or written words, including
facial expression, eye contact, body position, touching, and voice characteristics.
• Sit or stand at eye level, maintain eye contact, and use a focused body posture to
convey interest and attentiveness.
• Certain gestures and postures provide clues regarding the other person’s feeling.
• The manner in which you use your arms, legs, hands, head, face, and torso may have
a dramatic impact on the messages that you send.
¤ Undermine communication: for example, when non- verbal cues contradict spoken words
Body Language
Position: how we position our bodies (folding arms or inclining the head) and where we
position ourselves in relation to others;
Key Points
• Observing patients’ body language can provide important cues to how they are
feeling
• It is important to reflect on verbal and non-verbal communication skills and how these
affect relationships with patients
Interviewing
¨ Listening
¨ Probing
¨ Use of silence
¨ Establishing rapport
¨ Provide feedback to clarify the messages. This shows that you listen and are trying to
understand.
Probing
¨ Is the use of questions to elicit needed information from patients or to help clarify their
problems or concerns
¨ Probing skills
¨ Organization of questions
¨ Phrasing of questions
n Several questions are succession may leave the patient with a sense of being interrogated
and, therefore, may raise the level of defensiveness.
n The patient should be allowed to finish answering the current question before proceeding
to the next one.
¨ Ask whether the situation has ever occurred then ask about the current situation
¨ Use of simple, clear –cut questions and a matter –of- fact manner is critical.
¨ It may help to discuss the reason why you are asking a particular question.
Use of Silence
¨ Many times, the patient needs time to think about or react to the information you have
provided or the interview with unnecessary talk.
¨ Introducing yourself to patients if you do not know them. This helps establish rapport with the
patients
¨ Outline what will happen during the interview and put the patient at ease.
¤ The purpose of the interview should be stated in terms of the benefit to the patient
¤ And the final outcome should be mentioned so the patient has a clear understanding of
the process
¨ Similarly, do not jump to conclusions or rapid solutions without hearing all of the facts.
¨ Do not shift from one subjects to another until each subjects has been followed through
¨ Guide the interview using a combination of open ended closed ended questions.
¨ Similarly, keep your goals clearly in mind, but do not let them dominate how you go about
the interview.
• Determine the patient’s ability to learn specific information in order to guide you in your
presentation of the material. Reading ability, language, proficiency, and vision or hearing
impairment all would influence the techniques you use in interviewing and counseling a
patient.
• Maintain objectivity by not allowing the Patient’s attitude, beliefs, or prejudices to influence
your thinking.
• Depending on your relationship with patient, move from less personal to more personal
topics. This may remove some of the patient’s initial defensiveness.
• Pharmacist
- refers to a health professional who has been registered and issued a valid Certificate
of Registration (COR) and Professional Identification Card (PIC) by the PRC and the
Professional Regulatory Board of Pharmacy;
- All pharmacists are expected to abide by current standards such as the Philippine
Practice Standards for Pharmacists, Good Laboratory Practice, Good Distribution
Practice, Good Manufacturing Practice and Good Clinical Practice, which are
deemed vital in the performance of their roles and functions in different practice
areas.
• For the purpose of this section, persons handling pharmaceutical products, other than the
pharmacist, which shall include:
• pharmacy technicians,
• pharmacy assistants,
• pharmacy aides,
NOTE: persons who assist pharmacists in any part of a pharmacy operation, or any other
person performing functions involved in the handling of pharmaceutical products, shall be
duly certified by appropriate government agencies after undergoing an accredited training
program. No person, except pharmacy graduates, shall be allowed to render such services
without undergoing a comprehensive standardized training program: Provided, That the job
description is defined in the implementing rules and regulations of this Act.
PHARMACY PERSONNEL
Pharmacy technicians
Pharmacy assistants
• refer to persons who assist the pharmacists in different aspects of pharmacy operation
based on established standard operating procedures and processes, with a minimum
degree of independence or decision making and may have supervised interaction with
patients;
Pharmacy aides
• refer to persons who assist the pharmacists in the different aspects of pharmacy operation
based on established standard operating procedures and processes, with very minimal
degree of independence or decision making and without direct interaction with patients;
• refers to one who represents any duly authorized manufacturer, distributor, trade r, and
wholesaler of pharmaceutical products and whose primary duty is to promote their products
to duly licensed health professionals;
DISPENSING
• refers to the sum of processes performed by a pharmacist from reading, validating, and
interpreting prescriptions; preparing; packaging; labeling; record keeping: dose calculations;
and counseling or giving information, in relation to the sale or transfer of pharmaceutical
products, with or without a prescription or medication order;
FILLING
PHARMACEUTICAL PRODUCTS
CLASSIFICATION OF MEDICATIONS
3. Annex of Republic Act No. 9165, otherwise known as the "Comprehensive Dangerous
Drugs Act of 2002", and its amendments:
E. High-alert medications - are drugs that bear a heightened risk of causing significant
patient harm when they are used in error. Although mistakes may or may not be more
common with these drugs, the consequences of an error are clearly more devastating to
patients.
o specific high-alert medications
o The following list of specific high- alert medications come from the ISMP. The
Institute for Safe Medication Practice (ISMP)
o magnesium sulfate injection
o methotrexate, oral, non- oncologic use
o opium tincture
o oxytocin, IV
o nitroprusside sodium for injection
o potassium chloride for injection concentrate
o potassium phosphates injection
o promethazine, IV
o vasopressin, IV or intraosseous
F. Adult vaccines - refer to cervical cancer, flu (influenza), pneumococcal, other pre-
exposure prophylactic vaccines to be administered to patients aged eighteen (18) years
and above, and such other vaccines as may be defined by the Department of Health
(DOH) in an administrative issuance;
H. Health supplement - refers to any product that is used to maintain, enhance and improve
the healthy function of the human body and contains one (1) or more or a combination
of the following:
(1) herbal fatty adds, enzymes, probiotics, and other bioactive substances; and
(2) substances derived from natural sources, including animal, plant, mineral, and botanical
materials in the form of extracts, isolates, concentrates, metabolites, synthetic sources of
substances mentioned in (1) and (2). It is presented in dosage forms or in small unit doses
such as capsules, tablets, powder, liquids and it shall not include any sterile preparations (i.e.
injectable, eye drops);
purposes only;
• where the direct and immediate control and supervision of a duly registered find licensed
pharmacist is required, per establishment, whether in-store or on the, including:
4. Government units, including local government, city, first to third class municipal
health units, nongovernment organizations and/or associations involved in the
procurement, distribution, dispensing and storage of pharmaceutical products;
• where the supervision and oversight of a duly registered and licensed pharmacist is
required under pertinent provisions of law, including:
1. Retail outlets selling household remedies and OTC drugs as differentiated from the
pharmacist-only OTC medicines;
• It shall be the duty of every pharmacist engaged in the practice, whether in private or
under the employ of another, to display the original copy of one's COR in a prominent and
conspicuous place in the drug establishment in which one is employed in a professional
capacity as pharmacist. When employed in establishments under Category B, as defined in
Section 31 of this Act, the duplicate copy of the pharmacist's COR shall also be displayed
therein. No pharmacist shall knowingly allow the COR to be displayed in an establishment
where one is not actually employed as a professional pharmacist.
• Establishments/ outlets which are required to employ and/or retain and maintain the
professional services of duly registered and licensed pharmacists shall be classified as follows;
+++
EDPMS
• The e-EDPMS refers to Electronic Essential Drug Price Monitoring System which was created
by the DOH to support the establishment of an efficient and effective system and
procedures for collecting price and inventories of essential drugs and other drugs stated in
RA 9502.
• The intent is for the DOH and DTI to monitor essential drug prices as well as stocks of
medicines in the local market and detect practices such as overpricing and non-
compliance to efforts of the DOH to regulate excessive price of drugs such as the GMAP &
the MDRP. It also aims to educate consumers on prevailing market prices of essential drugs to
enable them to make informed choices.
GPS COORDINATES
CAPA
RISK
1. INTRODUCTION
• Internal Environment – sets the basis on how risks are viewed and addressed
• Risk Management Objectives – ensure the safety, efficacy, and quality of drug products
they engage with in order to protect public health; comply with regulations of FDA
2. RISK IDENTIFICATION
3.RISK MINIMIZATION
4. RISK COMMUNICATION
a. Internally
b. FDA
• 2. Prescription Book
• 6. GMAP/MDRP set
• 7. Generic Posters