TAZ.04-SOP.01/F.

02

Institut Agama Islam Tazkia

Final Examination
Second Semester 2021/2022
SUBJECT / CODE : Entrepreneurship 1
LECTURER : Dr. Afif Zaerofi
DAY / DATE : Friday January 6, 2022
TIME DURATION : 2 Hours (13.00:15.00)
ROOM :-

Name : Rasikh
Student No. :2110101141

Answer These Questions!

Name of Product : Rice and Spices

Product Description : Buy the seeds and evolve it into the good that all
people need

Key Partners Key Activities Value Propositions Customer Customer

Relationship Segments
- Farmer - Production - Customization - Mass
- Supplier of - Personal Market
Agricultural Assistance
Equipment - Self service
- Food
Company
Key Resources Channels
- Physical - Own Store
- Human

Cost Structure Revenue Streams

- Variable Cost - Asset Sale

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1. Complete the 9 blocks of the above Business Canvas Model.

2. Explain them in detail and make sure that each block corresponds one another.
a. Customer segments
b. Value propositions
c. Customer relationship
d. Channels
e. Key activities
f. Key resources
g. Key partners
h. Cost structure
i. Revenue streams

Answer

My product here is rice and spices so my target market here is mass market,
so everyone can buy it. Everyone from any age, religion, and every class can
buy it. So what my product can offer here? So what my product can over
here is, we know that rice is very versatile, so that versatility is really needed
by someone who love to cook, and also with a lot of type, rice and spices
can be uses for what customer need without need to forced something that
not supposed to be. How I know what my customer need? Here, the way I
use to know what my customer need here is with asking them directly what
they want and what they need. So where the customer can find my product?
I only channel it in my own store, so I can pretend something that I don’t
want to happen like product name similarity. My key activities here is in
production side, so we will plant the seeds and then evolve it into rice and
spices. Since most of my business happen in rice field, what I must do here
is completely directly involved in rice field moment. Who will support me
here, so I have 2 times with different partner. The first one is when

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production the seeds, here the partner is farmer and supplier of agricultural
equipment. And after completely producing it, we will bring it to some food
company who is the second partner in my business. So what's the cost in this
business? Since my product mostly based on people need and want, the cost
here is variable, but the exact cost is the cost when maintaining the seeds
and when producing it. And on what type I sell my product? I’m going to
sell the rice in form of sacks and sell the cooking spices in form of
kilograms.

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