Republic of the Philippines

Department of Education
REGION IV A – CALABARZON
SCHOOLS DIVISION OF BATANGAS CITY
CONDE LABAC INTEGRATED SCHOOL
CONDE LABAC, BATANGAS CITY

Grade 12 School Conde Labac Integrated Grade Level 12

Daily Lesson Plan School
Teacher Kinjie D. Camarig Learning Media and
Lesson 02 MIL K-12 Area Information
Literacy
Teaching Date Quarter 3rd

I. OBJECTIVES At the end of the lesson, the learners will be able to:
• Examine the technology or resources available during the
prehistoric age, the industrial age, the electronic age, and the
new or digital age.
• Identify the devices used by people to communicate with
each other, store information, and broadcast information
across the different ages.
The learners demonstrate an understanding of the historical
A. Content Standards background of media and information; basic theories of media and
information systems; and concepts of ownership, control, and
regulation of media.
The learners shall be able to examine technology and identify
B. Performance Standards
media through the different ages.

1. Identify traditional media and new MIL11/12EMIL-IIIb-5

media, and their relationship.
C. Learning 2. Editorialize the roles and functions of MIL11/12EMIL-IIIb-6
Competencies/Objectives media in democratic society.
(Write the LC code for each)

Media & Information Literacy

II. Content
The Evolution of Media from Traditional to New Media
III. LEARNING RESOURCES
A. References
1. Teacher’s Guide pages Media & Information Literacy (pp. 23-31)
2. Learner’s Materials
pages
3. Textbook pages Media & Information Literacy (pp. 23-31)
4. Additional Materials
from Learning
Resource (LR)
portal
B. Other Learning Resources Mr. Arnel Ping Media & Information Literacy Presentation
 Republic of the Philippines
Department of Education
REGION IV A – CALABARZON
SCHOOLS DIVISION OF BATANGAS CITY
CONDE LABAC INTEGRATED SCHOOL
CONDE LABAC, BATANGAS CITY

IV. PROCEDURES

TEACHERS’ ACTIVITY STUDENTS’ ACTIVITY

A. PREPARATORY ACTIVITY
Greetings
Good morning, everyone!
Prayer
Let us all rise for the prayer
(Prayer video clip presented)
In the name of our Lord, Jesus Christ. Amen.

Please take your seats

MOTIVATION

Media Then
1. Show a picture of the maiden voyage or sinking of the
RMS (Royal Mail Ship) Titanic. Talk about this famous
world event of April 14, 1912.

2. Pose this question to the learners: “If the Titanic sank

somewhere in the Atlantic Ocean, how do you think the news
reached people in England and New York at that time?”
(Sample answers: telephone, letter, newspaper, etc.)
3. Discuss how people used the telegraph and telegrams for
faster means of communication during that time.
4. Pose this question to the learners: “If the Titanic sank
today, in what format would people receive or read the
news?”
 Republic of the Philippines
Department of Education
REGION IV A – CALABARZON
SCHOOLS DIVISION OF BATANGAS CITY
CONDE LABAC INTEGRATED SCHOOL
CONDE LABAC, BATANGAS CITY

B. LESSON PROPER

The Importance of Media

 Pervasiveness
 Information Source
 Entertainment Source
 Persuasion Forum
 Binding Influence

The Concepts of Mass Media and Media Demassification

Mass Media

It refers to channels of communication that involve

transmitting information in some way, shape or form to
large numbers of people.

 Distance
 Technology
 Scale
 Commodity

Media Demassification

It is derived from the word demassify which means to

divide or break up social or political unit into its
component parts.

Evolution of Media

Engage the learners in a discussion on how media and

information has evolved throughout history.

Describe the four ages to the class.

Prehistoric Age (Before 1700s) - People discovered fire,

developed paper from plants, and forged weapons and tools
with stone, bronze, copper and iron. Examples:
 Republic of the Philippines
Department of Education
REGION IV A – CALABARZON
SCHOOLS DIVISION OF BATANGAS CITY
CONDE LABAC INTEGRATED SCHOOL
CONDE LABAC, BATANGAS CITY

• Cave paintings (35,000 BC)

• Clay tablets in Mesopotamia (2400 BC)

• Papyrus in Egypt (2500 BC)

• Acta Diurna in Rome (130 BC)

• Dibao in China (2nd Century)

• Codex in the Mayan region (5th Century)

• Printing press using wood blocks (220 AD)

Industrial Age (1700s-1930s) - People used the power of

steam, developed machine tools, established iron production,
and the manufacturing of various products (including books
through the printing press). Examples:

• Printing press for mass production (19 th century)

• Newspaper- The London Gazette (1640)

• Typewriter (1800) Telephone (1876)

• Motion picture photography/projection (1890)

• Commercial motion pictures (1913)

• Motion picture with sound (1926)

• Telegraph

• Punch cards

Electronic Age (1930s-1980s) - The invention of the transistor

ushered in the electronic age. People harnessed the power of
transistors that led to the transistor radio, electronic circuits, and
the early computers. In this age, long distance communication
became more efficient.
 Republic of the Philippines
Department of Education
REGION IV A – CALABARZON
SCHOOLS DIVISION OF BATANGAS CITY
CONDE LABAC INTEGRATED SCHOOL
CONDE LABAC, BATANGAS CITY

Examples:

• Transistor Radio

• Television (1941)

• Large electronic computers- i.e. EDSAC (1949) and

UNIVAC 1 (1951)

• Mainframe computers - i.e. IBM 704 (1960)

• Personal computers - i.e. HewlettPackard 9100A

(1968), Apple 1 (1976)

• OHP, LCD projectors

Information Age (1900s-2000s) - The Internet paved the way

for faster communication and the creation of the social network.
People advanced the use of microelectronics with the invention
of personal computers, mobile devices, and wearable
technology. Moreover, voice, image, sound and data are
digitalized. We are now living in the information age. Examples:

• Web browsers: Mosaic (1993), Internet Explorer (1995)

• Blogs: Blogspot (1999), LiveJournal (1999), Wordpress

(2003)

• Social networks: Friendster (2002), Multiply (2003),

Facebook (2004)

• Microblogs: Twitter (2006), Tumblr (2007)

• Video: YouTube (2005)

• Augmented Reality / Virtual Reality

• Video chat: Skype (2003), Google Hangouts (2013)

 Republic of the Philippines
Department of Education
REGION IV A – CALABARZON
SCHOOLS DIVISION OF BATANGAS CITY
CONDE LABAC INTEGRATED SCHOOL
CONDE LABAC, BATANGAS CITY

• Search Engines: Google (1996), Yahoo (1995)

• Portable computers- laptops (1980), netbooks (2008),

tablets (1993)

• Smart phones

• Wearable technology

• Cloud and Big Data

PRACTICES

Knowing You Media at Different Ages. Have the learners form

groups of six (6) members. Using Manila paper and markers,
each group should provide answers to fill in the table:
Age What What format/ What format/
format/ equipment equipment did
equipment did people people use to
did people use to store share or
use to information? broadcast
communica information?
te with each
other?
Pre-
Industrial
Age
Industrial
Age
Electronic
Age
Information
Age

Give the learners 20 minutes to perform the group activity. After

filling-out the table, tell the learners to share their responses to
the rest of the class. Groups can assign reporters that can go
around and simultaneously present to the other groups.
 Republic of the Philippines
Department of Education
REGION IV A – CALABARZON
SCHOOLS DIVISION OF BATANGAS CITY
CONDE LABAC INTEGRATED SCHOOL
CONDE LABAC, BATANGAS CITY

V. EVALUATION • Given the available media that we now have in the world, what are its roles
and functions in a democratic society?
• In what way does media affect your life (personal, professional, academic,
social, others)?

VI. REFLECTION
A. No. of learners who
earned 80% on the
formative assessment

B. No. of learners who

require additional activities
for remediation.

C. Did the remedial

lessons work? No. of
learners who have caught
up with the lesson.
D. No. of learners who
continue to require
remediation

E. Which of my
teaching strategies worked
well? Why did this work?

F. What difficulties did

I encounter which my
principal or supervisor can
help me solve?
G. What innovation or
localized materials did I
use/discover which I wish to
share with other teachers?
Prepared by: Checked by:

_____________________________ ______________________________
MR. KINJIE D. CAMARIG MR. HENRY RAMIREZ
Intern/Pre-Service Teaching Cooperating
Teacher

Noted:

__________________________
MRS. VICKY PAGCALIWAGAN
Principal