ABC

Job Description
Part One: Job Identity

1. Position Title: Marketing Assistant

2. Position Identity: Administration

3. Work Unit: Marketing and Communication

4. Reports to: Marketing Head

5. Supervises: Interns, Junior Officers.

6. Work Relationships: Production Department, Finance Department, Customer Service

Department.
7. Job Purpose: To assist and implement the marketing strategies developed by the
Marketing Department.

Part Two: Job Contents

8. Performance Areas and Standards

Responsibilities and Duties Performance Standards

 Assist to write and edit sales and
marketing materials.
 Review company website and social
media pages to keep the customers
engaged.
 Manage marketing events and prepare
budgets.
 100 percent of marketing materials are
accurate and edited within 2 days.
 Engagement rate is maintained at 2 to 3.5
percent.
 90 percent of marketing events are
conducted within the prepared budget.
9. Authority
 Hire junior level officers.
 Grant leaves to the junior officers and interns.
 Make changes in the website.

10. Key Result Areas and Performance Indicators

Key Result Areas Generic Performance Indicators

 Social Media reach and  Social media growth is tracked

engagement weekly.

 Customer Satisfaction  All customer queries and

grievances are handled within 24
hours.

 Sales  Sales are increased by 10-15

percent in a year.

Part Three: Job Requirements

11. Minimum Educational Attainment: Bachelor level
12. Minimum Professional Experience: 2 years
13. Required Competencies: Strong written and verbal communication skills, Attention to
detail, analytical and critical skills.
14. Critical Attributes: Problem solving skills, Creativity, Openness, Keen to take
challenges