Job Title: Onshore Data Analyst

Location:
Group:

Join Us!
At Google Operations Center we help Google users and customers solve problems and
accomplish their goals—all while enjoying a culture focused on improving continuously and
being better together! We work hard and play hard!

Position Responsibilities
As the Onshore Data Analyst, you’ll be a key member of the marketing activation team. You’ll
work side-by-side with both stakeholders and program managers to understand program
objectives. You’ll leverage your analytical and technical expertise to influence strategic
data-backed solutions, generate targeted audience segmentations, and develop measurement
strategies to continuously optimize campaign performance.

● Collaborate with stakeholders to determine and build target audience

● Determine segmentations including suppression lists
● Communicate campaign performance results across multiple teams and stakeholders
● Collaborate cross-functionally with technical and non-technical teams
● Facilitate lead scoring and routing
● Create reporting dashboards and adhoc reports for marketers
● Maintain data cleanliness between databases and CRMs

Minimum Requirements

● 3+ years overall experience in SQL including building custom audience segments

● Experience in SFDC or similar CRM tools
● Strong understanding of audience segmentation and targeting

Preferred qualifications
Having as many of these specific qualifications is a plus, but transferable skills/experiences may
be equally valuable:

● Experience in ESP or marketing automation tools

● Experience creating or working with APIs
● Experience working with campaign dashboards
● Strong reporting skills with the intent to optimize future campaigns
● Highly analytical, with a track record of being a strong problem solver
● Experience presenting to stakeholders
● Proficient in campaign reporting with evidence of optimizing performance
● Comfortable operating in a fast-paced, deadline-driven environment with rapidly
changing priorities and a high volume of projects

At Google Operations Center, we don’t just accept differences, we celebrate them. We are
committed to equal employment opportunity regardless of race, color, ancestry, religion, sex,
national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or
Veteran status. We also consider qualified applicants regardless of criminal histories, consistent
with legal requirements.