Romi Uli Juni Yanti Rea

Jl. Mandor Hasan No. 32, Ceger, Jakarta Timur

Email: romi_rea@yahoo.co.id Mobile: (+62) 812 9889 0157

RESUME

DOB: June 26, 1980

ATTITUDE AND ATTRIBUTES

❖ Ambitious, motivate and hard working.

❖ Drive and determination to achieve performance goals.
❖ Integrity and professionalism.
❖ Able to work in changing environments.
❖ Ability to work under pressure and meet deadlines.

ORGANIZATIONAL AND ADMINISTRATIVE SKILLS

❖ Ability to assess situations and implement appropriate measures.

❖ Able to research facts and make critical assessments.
❖ Ability to understand and interpret guidelines and policies.
❖ Skilled at oral presentation.
❖ Exceptional manual dexterity
❖ Works well in group situations
❖ Flexible and stimulating
❖ Excellent time management skills

SUMMARY OF EXPERIENCE

Administrative: Planning and Organizing

Database Management
Document Contract Preparation
Retail: Customer care
Public Relation
Customer Relation
Negotiating and closing business deal
Computer Skills: Microsoft (Word, Excel, Power Point, Project)
 LANGUAGES

English : Fluent
Italian : Fair

EDUCATIONAL BACKGROUND

❖ Schools
1986 : Elementary School, Wellington, New Zealand
1992 : Junior High School, Jakarta, Indonesia
1993 : Junior High School, Cairo, Egypt
1993 : Senior High School, Rome, Italy

❖ Professional Formations
2002 - 2004 : Macquarie University
Sydney, Australia
Bachelor of Business Marketing
1997 - 2000 : STP Trisakti
Jakarta, Indonesia
Three years Diploma in hospitality management
❖ Formal Course
1994 - 1995 : English Language Course at the British Council, Cairo,
Egypt

EMPLOYMENT AND AFFILIATION HISTORY

❖ Professional Work Experience

June 2022 – August 2022

PT. Kaldu Sari Nabati, Bandung
Talent Acquisition Manager
• Conduct recruitment process
• Support best practices for recruiting and hiring across functions
• Monitor and report to management
• Employee engagement
• Problem solving based on Corporate Policy
• In charge for related management systems

April 2021 – January

2022 PT. Grobest Indonesia
Talent Acquisition Specialist
• Manage the end-to-end recruitment lifecycle from sourcing to interviews and offer management or
any other talent attraction program
• Manage and lead the end-to-end recruitment process of all roles within the assigned business unit/s
• Manage and drive the best and effective recruiting and hiring practices
• Ensure successful delivery for talent demands and acquisition to business objectives
• Optimize operational process flows and identify ways to deliver a consistent and scalable recruitment
experience to all stakeholders
• Support succession planning and talent strategy in the effort to identify future talent needs and
 proactively recruiting and sourcing; develop talent pool or social engagements
• Provide recruitment counsel and guidance to hiring managers and HR professionals with hiring and
employment data
• Actively build company network
• Lead ad-hoc projects when needed

June 2018 – April 2019

VHR Indonesia
Sr Recruitment Consultant
• Finding clients and fostering long-term relationships
• Sourcing and attracting candidates by using databases, social media etc.
• Create job postings in social medias, etc.
• Assume responsibility of pre-interview screening
• Match the most suitable candidates to different positions
• Evaluate resumes and applications
• Conducting interviews and filtering candidates for open positions
• Establishes recruiting requirements by studying organization plans and objectives; meeting with
managers to discuss needs.
• Create relationships with job seekers and provide advice
• Facilitate and finalize agreements between candidate and employer
• Achieving target
• Reporting to Managing Director
• Business Development successfully attained from the following accounts:
• BT Cocoa
• Pola Petro
• PT. Nabati Indonesia
• Mars Symbioscience

• Projects that are on progress:

• Product Development and Costing Manager
• Senior Sales Manager (B2B market)
• Sales Manager (B2B market)
• Product Manager for Centrifugal Compressor
• Operation Manager
• Utility
• Mechanical
• Factory Manager
• Senior Agronomist
• Technical Engineer
• Personal Assistant to Commercial – Mandarin Speaking

• Closing Project:
• Field Service Engineer for Serac Asia (packaging and filling manufacturer)

February 2017 – June 2018

PT. Talenta
Executive Search Recruitment Consultant
• Finding clients and fostering long-term relationships
• Sourcing and attracting candidates by using databases, social media etc.
• Assume responsibility of pre-interview screening
• Match the most suitable candidates to different positions
• Evaluate resumes and applications
• Conducting interviews and filtering candidates for open positions
• Establishes recruiting requirements by studying organization plans and objectives; meetingwith
managers to discuss needs.
 • Create relationships with job seekers and provide advice
• Facilitate and finalize agreements between candidate and employer
• Achieving target
• Reporting to Senior Recruitment Consultant
• Closing projects with a total value at IDR 553, 586, 843, with the following fulfillments:
- Head of Sales BT Cocoa
- Senior Engineering Manager BT Cocoa
- EIA Manager BT Cocoa
- Product Development and Innovation Manager BT Cocoa (for its subsidiary company)
- Executive Sous Chef Mandarin Oriental Jakarta Hotel
- Sales Engineer Jebsen and Jessen
- Sales Engineer Padi Electric

June 2015 – February 2016

Sheraton Jakarta Gandaria City
Senior Account Manager
• Develop business and marketing plans in coordination with Director of Sales and Marketing and
Regional Sales to achieve revenue goals.
• Assist in company’s branding and media communication activities such as press releases,
advertisements, marketing collaterals and web site.
• Analyze the current and past budgets, expenses, sales, revenues, and product deficiencies in order
to provide recommendations for business growth and problem resolution.
• Research the market for identifying new business opportunities.
• Explain prospective clients about the advantages of the products or services offered and follow up
with them to close the business deals.
• Respond to the client queries regarding the products in a timely fashion.
• Develop business proposals for new customers portfolio for the hotel as a new start up
establishment in the market
• Top Clientele Portfolios within 3 months development:
- Orica - Motor Arte Indonesia
- Astra Aviva - Suntory Food and Beverage
- Nestle - Cirebon Electric Power (a consortium powerplant project of
- General Electric Marubeni, Korean Midland Power Corporation, Samtan,
Corporation and Indika Energy)
- Proton Edar Indonesia - Mattel Trading Indonesia
- Now Indonesia - Olam Indonesia
- Ecolab Indonesia - H&M Indonesia
- Hawkins Contractor - Crane Worldwide
- Nissan Motors
• Develop creative strategies to retain the clients including interviewing them to take their feedback
and incorporate it into the growth plan.
• Prepare the annual marketing budget and track the expenses against the budget.
• Develop in-depth knowledge about business development practices, marketing activities, prospective
clients, and industry trends.
• Maintain a knowledge repository of clients, referrals, RFPs (Request for Proposal), prospects and
presentations (Corporate clients – Global Accounts and Local Corporate Accounts)
• Develop strong customer relationships to generate high volume of prospective clients.
• Manage customer calls and appointments effectively for new opportunities.
• Participate in industry forums, client discussions, and conferences as a representative of the
organization.
• Supervise the client relationship management database and utilize it to manage customer contacts
and mailing lists.
April 2014 – May 2015
Hotel Indonesia Kempinski
Jakarta Senior Account Manager
• To be proactive with locating and developing new business in line with the revenue and sales
through the appropriate channels
• To ensure all opportunities are taken to promote products to our customers and to increase the
client base
• To manage special projects under the direction of the Director of Sales
• To host any promotion events or external site as required by the Director of Sales
• To obtain 12 sales appointments per week
• Ensure key agents with over-ride agreements with the hotel are account
• Establish new business over and above the base business in the hotel through direct corporate and
government business valued at 8 billion rupiah for a period of 1 (one) year
• Be aware of the key trends in the market and take appropriate action
• Have extensive knowledge of competitors and what business is booking into the area
• Organize corporate sales promotional initiatives
• Encourage full usage of all facilities to maximize sales
• Carry out telephone sales calls to sell the facilities
• Establish key relationships with corporate and government clients to ensure maximum exposure
and increase revenue
• To ensure personal presentation is always of the highest standards to project aprofessional
image to clients
• Ensure that all communications with customers are handled within therequired time frame and to
the hotel/company standards
• Be present to meet and greet customers as appropriate
• Entertain prospective clients where appropriate
• Liaise with the rest of the team on a day-to-day basis to obtain all new sales leads
• Follow the corporate strategies set by the Revenue Manager
• Be aware of company policies, which affect the sales department
• Ensure that the Finance department is given accurate information for billing if required
• Have full product knowledge of the facilities offered
• Be pro-active in putting forward suggested actions to achieve the department’s targets
• Ensure that statistical data is produced and analyzed
• Demonstrate a “can do” attitude at all times
• Assist in other departments during emergencies or as deemed necessary by the General Manager
• Carry out other duties/tasks outside normal routines but within the overall scope of the job

June 2012 – April 2104

Ayodya Resort Bali Nusa Dua, (Jakarta Representative Office)
Account Manager
• Accountable for private sectors, public sectors, travel agents and wholesalers
• Business trips to promote brand awareness of the hotel and its brand awareness within the
domestic market
• Creating account database
• Initiates and coordinates development of action plans to penetrate new markets
• Conduct presentation to major wholesalers and TMC (Travel Management Company)
• Creating seasons promotions
• Group business acquisition from Standard Chartered Bank valued at 1 billion rupiah, The
Indonesian & US Scientist Annual Conference Group valued at 2 billion rupiah
• Develop business plan and sales strategy for the market that ensures attainment of company sales
and goal profitability
• Control expenses to meet budget guidelines
• Provide timely, accurate, competitive pricing while striving to maintain maximum profit margin
March 2009 – May 2012
Mandarin Oriental Hotel, Jakarta (Newly renovated Mandarin Oriental Hotel)
Account Manager
• Accountable for private sectors including Surabaya and Bali regions
• Initiate in creating RFP (Request for Proposal) rates for global accounts particularly within the
financial sectors
• Materialized business lead for the hotel from private sectors and international organizations in a
form of Mice business and long-term residence
• Initiates and coordinates development of action plans to penetrate new markets
• Create and conduct weekly reports and monthly reports that records pricing, materialized business,
and sales activity
• Build rapport and maintain contacts with all clients in the market area to ensure high level of
client’s satisfaction
• Understanding customer’s trends in conjunction to market trends and requirements
• Adheres to all company policies, procedures and business code of ethics
• Assist in the development and implementation of group forecast and marketing plan as needed
• Develop business plan and sales strategy for the market that ensures attainment of company sales
goal and profitability
• Control expenses to meet budget guidelines
• Provide timely, accurate, competitive pricing while striving to maintain maximum profit margin
• Provide timely feedback to senior management regarding sales performance

February – December 2008

Ritz Carlton, Jakarta
(Ritz Carlton Mega Kuningan and Ritz Carlton Pacific Place)
Group Account Manager
• Accountable for group segment productivity of 2 (two) establishments, the Ritz carlton Mega
Kunigan with a 5-star city concept hotel and Ritza Carlton Pacific Place with a high-end boutique
hotel concept
• Top Clientele portfolios:
- Citi Group
- Nokia
- Eijkman Institute
- Gapkindo (Gabungan Pengusaha Karet Indonesia)
- Philip Indonesia
- HM Sampoerna
• Initiate and coordinates development of action plan to penetrate new markets for Ritz Carlton
Kuningan and Ritz Carlton Pacific Place
• Assist in the development and implementation of group forecast and marketing plan as needed
• Develop business plan and sales strategy for the market that ensures attainment of company sales
goal and profitability
• Control expenses to meet budget guidelines

June 2006 – February 2008 Mandarin

Oriental Hotel, JakartaAccount
Manager
• Accountable for Public sectors
• Top clientele portfolios for diplomatic and international accounts:
- Malaysia Embassy - South Korea Embassy
- United State Embassy - France Embassy
- Japan Embassy - Pakistan Embassy
- German Embassy - Belgium Embassy
- United Kingdom - China Embassy
 - Thailand Embassy - United Nation Development Program

• Top Clientele portfolios for government accounts:

- Foreign Affair Ministry
- Trade Ministry
- National Agency for Export Development
- Ministry of Education
- Bappenas
- ARTIPP (Asia Regional Trafficking in Person Project – affiliated with MABES POLRI)
• Build rapport and maintain relation with key and potential accounts
• Be up to date on current information, market trends, in addition to trade and Investment news from
business and government sectors
• Creating and updating Accounts Database
• Corresponding with Clients regarding matters relating to Contract Agreements and group proposal
• Planning on strategies (Action Plan)
• Negotiating and dealing potential businesses
• Achieving Monthly Sales Target
• Undertaking administrative requirements, such as Daily, Weekly and Monthly Reports.
Furthermore, to creating proposals and letters, and Yearly marketing budget for each segment/area
• Customer care and handling complaints
• Organizing events that creates brand and property awareness, as well as customer relation and
loyalty

May 2005 – June 2006

Jakarta Hilton International Hotel
Assistant Account Manager
• Accountable for Private and public sectors
• Top Clientele Portfolios:
- Prudential Life Insurance
- Unilever
- ASEAN
- Logica CMG
• Creating and updating accounts database
• Corresponding with clients regarding matters relating to Contract Agreements
• Acquire business and relations with clients from corporate and diplomatic
• Planning on strategies (Action Plan)
• Negotiating and dealing potential businesses
• Achieving Monthly Sales Target
• Undertaking administrative requirements, such as Daily, Weekly and Monthly Reports, also
creating proposals and letters
• Customer care and handling complaints
• Organizing events that creates customer relation and loyalty

February – May 2005

Seoul Millennium Hilton Hotel, Seoul
• Internship in Front Office Division, Reservation, Sales and Marketing Division (Room Sales and
Banquet Sales Coordinator)

December – April 2002

Sibara – bara Tunas Karya Event Organizer
(Officially appointed by Surveyor Indonesia)
• Part time job as event organizer and General Officer
 INTERESTS AND HOBBIES

❖ Reading and Traveling