Fall 2023 ANN-BA1 M.

Salmon
Instructions for Creative Project (15%)

Overview
You will either work individually or in groups of up to four people. You are content creators on a video based social media
platform (e.g. TikTok or YouTube). You must choose a global issue as well as a primary source to which you will respond. This
primary source could be a film, a TV series, an article, a video (from other content creators, news outlets etc.), a social media
post, or one of many other sources!
 Example 1: you choose a global issue of feminism and a primary source of a recent superhero movie. Your response
deals with misogyny and objectification in film
 Example 2: you choose a global issue of corruption and a primary source of a recently published opinion column. Your
response deals with the ways you would like to address problems in local politics

Each member of the group will individually create a video relating to the group’s chosen issue. As a group, your videos can
“respond” to one another in a sequential format, or they can simply all respond to the initial primary source.

As this is a creative assignment, you are encouraged to explore any options available to you in terms of video editing (e.g.
sound/music, filters, images etc) but you will not be evaluated on these artistic elements.

Details
 September 7 (gr 91); September 12 (gr 92): In-class individual or group work to finish determining your global issue,
your primary source, your purpose, and your target audience. One group member must upload your group’s proposal
on Lea, under “travaux”. Clearly state the name of all group members in the document. Proposals must be submitted
by midnight on the day of this class.
 September 19 (gr 91); September 21 (gr 92): Creative project due at midnight on this day. Each member of the team
must submit the individual portion of the assignment on Lea, under “travaux”. Late submissions will be penalised 5%
per day.

The goals of this evaluation are to become more familiar with the conventions of response videos/informational videos as a text
type by creating one; to learn more about a subject that interests you; and to demonstrate your understanding of our course
work (understanding and analysis of non-literary texts; identification and exploration of global issues).

The individual project has three elements: (1) the video; (2) works cited list and (3) the rationale of the video. Use the
document template provided on Léa (“Creative project submission document”) when handing in your project.

(1) The video

Create a response video where you explore your global issue in response to the primary source and/or respond to your group
member(s). Videos should be approximately 4-5 minutes long. Be sure to reference any external material appropriately
(indicate clearly if a quote or idea from another source is used).

Within your video, use several of the text type’s key features. Keep both the purpose of your video and your target audience
in mind for each choice you make when creating your text. Be sure to meet the purpose and to reach your audience!
Remember that this audience may vary and you are able to decide who you are trying to reach, as well as why.

Submit your video by inserting a link to it at the top of your document

(2) Works Cited list

Submit a Works Cited list, in MLA format and alphabetical order, of all sources you consulted while working on this project. You
must use at least two sources (other than your primary source) in researching your subject. The primary source must also be
cited in this list.

(3) The rationale

Submit a rationale of 150-200 words, explaining your decision-making process behind your video. Explain the
features/techniques you used and their intended effects on the audience.
Evaluation criteria (Worth 20%) Total: /10

A: Creative text content (5 points)

 To what extent does the text show understanding of the topic to which it refers?
 How appropriate is the content to the topic, purpose, and audience?
 To what extent does the task show understanding of the conventions of a response video?

0-1 The work does not reach a standard described by the descriptors below.
2-2.9 The task shows a superficial understanding of the topic to which it refers.
The content is generally inappropriate to the task chosen.
The task shows a superficial understanding of the conventions of a response video.
3-3.7 The task shows a mostly adequate understanding of the topics to which it refers.
The content is generally appropriate to the task chosen.
The task shows an adequate understanding of the conventions of a response video.
3.8-4.4 The task shows a good understanding of the topics to which it refers.
The content is mostly appropriate to the task chosen.
The task shows a good understanding of the conventions of a response video.
4.5-5 The task shows an excellent understanding of the topics to which it refers.
The content is consistently appropriate to the task chosen.
The task shows an excellent understanding of the conventions of a response video.

B: Structure and Language (3 points)

 How well organized is the text? How coherent is the structure?
 How effective is the use of language and style? How appropriate to the task is the choice of register and style? (The
quality of language in the rationale is also evaluated here.)

0-1 The work does not reach a standard described by the descriptors below.
1.2-1.7 Some organization is apparent; the task has some structure, although it is not sustained.
There is some clarity, though grammar, spelling and sentence structure are often inaccurate; some sense of
register, style, and appropriate vocabulary.
1.8-2.2 The task is organized; the structure is generally coherent.
The use of language and the style are generally clear and effective, though there are some inaccuracies in
grammar, spelling, and sentence construction; generally appropriate in register style and vocabulary.
2.3-2.6 The task is well organized; the structure is mostly coherent.
The use of language and the style are clear and effective, with a good degree of accuracy; sentence
construction, and vocabulary are varied; the register is appropriate.
2.7-3 The task is effectively organized; the structure is coherent and effective.
The use of language and the style are very clear and effective, with an excellent degree of accuracy;
sentence construction and vocabulary are strong, the style is confident and the register is effective.

C: Works Cited and Rationale (2 points)

 Does the rationale clearly explain the decision-making process?
 Does the Works Cited list correctly use MLA format? Are the sources reliable and appropriate for the task?

0-1 The work does not reach a standard described by the descriptors below.
1-1.5 The rationale shows some explanation and understanding of the aspects being investigated.
The Works Cited list has some errors in MLA format.
1.6-2 The rationale shows clear explanation and understanding of the aspects being investigated.
The Works Cited list correctly uses MLA format. The sources are reliable.