Uncle Clean Detergent

Designed for: Designed by: Date: Version:

Business Model Canvas ES Class Andono Kusuma J 13/07/2020 1

Key Partners
Investor : father and family
members
Indrasari Chemical Shop : for
high quality chemical
Ingredients
KEN-KEN Grosir machinery :
for spareparts and maintaining
the mixing machinery
Air Sri Rejeki shop : for
Reverse osmosis water souce
for ingredients
Orange Laundry : to sell
products
B Clean Laundry : to sell
products
The daily wash Laundry : to
sell Products
PT. Semarang Packaging
Industry : for packaging
MOTIVATIONS FOR
PARTNERSHIPS:
We both need each other for
economic purposes
Key Activities Value Propositions Customer Relationships Customer Segments
Distribution channel is directly by Premium Detergent and Promo and Discounts help Laundries
us, customer relations is with stronger long lasting Scent. mantains Customer relationship.
laundry near tembalang CHARACTERISTICS: It cost 20% of the revenue
semarang, giving discount More Convenience since we stream
coupons and promos. Revenue deliver it directly to he customer,
stream must be maintained by Better and long lasting smell
Pre-orders than other competitors
Key Resources Channels
Human power Online promotions. Using social
Delivery services media
Technician
Chemical analyst
Ingredients
RO water
Packaging
TYPES OF RESOURCES:
Physical, Intellectual (brand
patents, copyrights, human
resources

Cost Structure Revenue Streams

Packaging and ingredients are the most expensive It cost Rp. 157.320 to make 20 L They pay by cash or online transfer.
of Laundry Detergent and Rp. 10000 for the 5 L packaging and Rp.5575 for 1 L
Packaging (but you need to order for 500 pcs of packaging) so it cost Rp. 2787500 TYPES: Asset sale,
FIXED PRICING: 18000/1 L
our bussines is more Value Driven (focused on value creation, premium value DYNAMIC PRICING: no bargaining
proposition).

SAMPLE CHARACTERISTICS: Fixed Costs (salaries, rents, utilities), Variable costs,

Economies of scale, Economies of scope