#colourwave

"Customize, Redye, Repeat - The Colorwave Way"

35,398.527
Is the global market share of customised T-shirts

Team Name: Foodies

Members
1. Diksha Rajoria: diksharajoria@gmail.com
2. Prerna Sharma:
ipm02prernas@iimrohtak.ac.in
 PROBLEM VS. SOlution

PROBLem SOLUTIOn
Environmental waste generated due to Aggregated platform for corporate and
disposal of these customised college.
merchandise.
The huge potential of unorganised dying
The huge potential of unorganised dying market restored
market going to waste.
Affordable and good quality merchandise
No aggregate platform for college and ( Economies of scale)
corporate customised merchandise
Eliminates customer hustle to find the
Expensive merchandise and customer right platform
hustle to find the right platform

BUSINESS DESCRIPTION
VISION MISSION OPERATIONS
Generate employment in the dying Provide our users with the most
Source T-shirts from a manufacturer.
Dyeing market.* affordable and good quality
customised merchandise.
Use Screen printing.
Reduce the waste generation by
10% by reuse of T-shirts, especially Encourage all our users to redye
Sell the merch through our apps.
those made with synthetic fabrics. and reuse the T-shirts.
We will operate with a huge network
100% redying and 0% of T-shirts
of distributors, retailers, wholesalers
going to waste disposal
and delivery partners.
*organic dying
 *Excel Sheet here :
https://docs.google.com/spreadsheets/d/15ZERhgbbAiou
nu1QR9TV4GaZ-jY_RJLfjtOK77858pc/edit?usp=sharing

Revenue at the end of 5th Year ! COST at the end of 5th Year !
27,777, 117 Rs SUBSCRIPTION 1865713.38 Rs
PROFIT at the end of 5th Year !
REVENUE
SALES 351006.06 Rs
SOURCES

REDYE
PRODUCT AND SERVICE
HOW WILL WE
WHO ARE WE? WHAT WE OFFER? OUR MARKET WHY US?
COMMUNICATE?
We are an We offer: We provide
aggregated Product: Merch Our market is of Social Media everything at a
platform for college Services: those who provide Campus cheaper price
and corporate Transportation customised merch Ambassador
customised merch Customer services to colleges and College fests Everything under
Redyeing corporate gifting Referral programs one roof

For turning this to We are making an

reality we need: attempt to reduce
textile waste by
1865713.38 encouraging circular
economy.

HOW MUCH ENVIRONMENTAL

WE NEED? EFFECT
 COMPETITION ANALYSIS
description College Corporate USP
It is one of the biggest
online platforms which REACH
only provides
Merchandise for college
events.

It is very similar to
mycampus store except QUALITY
the scale

Only for corporate gifts, a

major competitor for QUALITY, PRICE
corporate gifting. and COMBOS
Thank you !
Appendix
For more insights :
1. Doc :
https://docs.google.com/document/d/1FG3MmMyqVvPFhhplDsqJYkMge34p-Fih
2RQWyUlz-zA/edit?usp=sharing

2. App Prototype:
https://www.figma.com/file/ZzKILnzqIgKGv0lfe5ZmIg/Untitled?node-id=0%3A1&
t=X5T86PB1AR4Ysucl-1

https://drive.google.com/file/d/1pvXOmO04kQqLfR-S6ehQZRRdjbdbC0Hs/view?
usp=sharing

3. Excel:
https://docs.google.com/spreadsheets/d/15ZERhgbbAiounu1QR9TV4GaZ-jY_RJL
fjtOK77858pc/edit?usp=shari ng