Professional Documents
Culture Documents
EXPERIENCING “EUREKA”
Greek Scholar Archimedes
- The volume of an object is equal to the volume of the water dispersed when the object is submerged.
The Eureka experience captured the spirit and excitement of many creators and inventors.
- TEAM PLAYERS, TEAM CONTRIBUTIONS, AND TEAM SOLUTIONS
- Industries want innovations that can take them in whole new directions.
DEBUNKING MYTHS
DEFINING KEYWORDS
Samson Raphaelson
“Creativity is seeing what’s really there.”
George Prince
“Creativity thinking is really just good thinking.”
Jerome Bruner
“Imaginative reasoning is an act that produces effective surprise.”
Herbert Fox
“The creative process is any thinking process which solves a problem in an original and useful
way.”
CREATIVE THINKING
- Mental processes that give birth to ingenious thoughts
- Reasoning that uses imagination
INNOVATION
- Introduction of the new results of creative thinking
- new product; new device
CREATIVITY
- Inventiveness; ability to create something new and imaginative
- Newness; infrequency
INVENTION
- Created and discovered
- Made it through the legal process
- Mental and behavioral processes of inventing
ENHANCEMENTS
Vehicle that can sharpen and expand CREATIVITY IS JUST
innovative thinking
Techniques and exercises
CONNECTING THINGS
Commitment to continuous
improvement - Steve
Providing better solutions and Jobs
experiences
Individual and group tools
Refining and elevating the current state of things
ENVIRONMENTS (physical, cultural, psychological context)
Highly innovative, effective organizations succeed to the degree that they create a culture in which
innovation is esteemed, risk-taking is prized, ideas are honored, communication flows openly, trust grows, and
intrinsic motivation is cultivated.
Encouragement, support, nourishment, and reinforcement are key aspects of pursuing a crusade of
innovation and creativity.