Product

Concept
LUMPIANG
SHANGHAI

LUMPIANG
JI ROU
LUMPIANG

JI ROU
-PHILLIP
-ASHLEY
-FRENCHE LYN
-ALLYSSA
-JENDELL
-EVAN
-PRINCE
-CHARLES

AT BAUAN TECHNICAL HIGH SCHOOL

 THE
MARKET
Hmmmmmm……
The Market Target of the product are:
-TECHNITES STUDENTS
Which Includes of Grade:
-7
-8
-9
-10
-11
-12
(during recess, major time, lunch)
Who are Capable of doing it?
-Students

:Yes we are Capable of doing it because we are the

owner who is starting to make a product concept.
And to understand of the Dynamics
of the Product in order to showcase the best
qualities and Maximum Features of the Product. We,
like Marketers will look into a
product concept before marketing a product towards
their customers.
While the "product concept" is based upon the idea
that customers prefer products that have the most
quality, performance, and features, some customers
prefer a product that is simpler and easier to make.
 WHEN DOES THE PRODUCT
SELL BEST?
-In the School. Our product Sells Best in the School.
Because many Students, Teachers, Co-Teachers, and
other Outsiders are being Attracted in our Best selling
product.
-In Food Stalls like:
:Zagu
:Teamax
:Deja Blend
:Turks
:Potato Corner
:And Other stalls that are Easy to Buy in and Easy to go.
INGREDIENTS
For the Lumpiang Shanghai
-2 lbs ground chicken
-1/2 cup minced yellow onion
-1/2 cup Chinese celery or the heart of regular celery, cut
into thin lengths then finely minced
-1/2 cup carrot minced
-6-7 tablespoons soy sauce (Silver Swan brand soy sauce)
-1 large egg
-1/2 teaspoon Salt to taste
-Freshly ground black pepper to taste
-A Pack of spring roll wrappers
-Canola oil for frying
For the Sauce
-4 tablespoons rice vinegar
-2 cups + 6 tablespoons water
-2 tablespoons granulated sugar
-2 tablespoons banana ketchup Jufran brand, found
in most Asian markets
-Pinch of salt
-2 tablespoons heaping cornstarch
-The Product will be delicious, the minimum
cost of a production is expected to be 400
pesos and above.
-Our Selling Price is 5 pesos per stick and
per dozen is 60 pesos.
-It is more affordable than other product
because our product has a good quality of
ingredients and the materials we’ve used is
clean and neat.
 Value
Added
Features
-OurProduct is made of Lumpia Wrapper, Grounded Chicken which is called “Ji
Rou”, Pepper, Salt, Minced Carrots, Minced Kinchay , etc…..

-Our Product is Placed into the small Tupperware.

-We all know, by now, that lumpia (egg rolls or spring rolls) are delicious bites of
savory goodness, but for some reason, lumpia made in this particular style is
especially a fast favorite. Lumpia comes in all shapes, sizes, wrappers and fillings –
and these small finger food sized bites are filled with Chicken, and vegetables.
They’re a hit of family gatherings, and they were certainly a hit with my school
friends.

-Our Product’s Purpose is to be Loved our Family Members and to Attract many
Buyers. To enjoy their Meals Every Time that they are Eating.