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Evaluation of

Audience Feedback
Magda Cassidy
Here is an example of my questionnaire:
After receiving the results of my
questionnaire, I summarized my
results to give a clearer indication
of what our audience members
had to say…
Question 1)
Do you think this product is typical of a music video?
What do you think makes it clear it’s a music video?

My results indicated 100% agreement that our music video


follows the conventions of a music video. 4/5 people said one
way it followed music video conventions was the type of shots
we used. The narrative experimental nature of our shots was
also mentioned, indicating that we also stayed true to the
experimental shots used in acoustic/folk videos.
Question 2)
Does anything makes it stand out from the typical?

Our audience said yes, our narrative was unique as was our
representation of Blackpool. Hopefully, in a proffesional media
industry, this kind of orignality would give our products a unique
selling point. According to our audience, our positive
representation of Blackpool is something that would stick in their
minds.
Question 3)
Does it work? Why?
It is interesting
to see what our
audience
thought made
our video work.
The comment
about being
‘artistic’ shows
that our
audience “got”
what we were
trying to create.
Question 4)
Name two elements you thought were interesting/impressive?
3

2.5

1.5 Audience
members
1

0.5

0 Greenscreen Shots Effects


Pace
Question 5)
Could this project be stronger? If so, how?

Two people mentioned that our green screen sections were


good but could be better. This was not a surprise, we expected
more people to pick up on some minor imperfections we had in
the green screen moments, but with the college’s availiable
facilities we feel we did very well, and were relieved that more
audience members didn’t pick up on it!
Question 6 & 7)

Everyone agreed that pace was suitable for a music video, and
that the genre was clear.

Question 8)

Our audience members felt all the feelings we hoped to evoke,


we were glad they picked up on sympathy for Phoebe’s
character, and feelings of ‘nostalgia’ for Blackpool
Question 9)
Would this video encourage you to buy the song?

100% said yes, I think this is a sign we achieved our goals!! All
in all, our audience feedback suggests that we have done what
we hoped to do, we have created a music video with strong,
popular, recognizable genre, and made people want to buy the
song! I think it’s very interesting and useful to see what our
audience thought worked and what didn’t. I agree with most of
the suggestions our audience members made, and will think
about these in the future. Given the chance to do things
differently, I would probably try and improve the green screen
sections, but I don’t think I would change the pace, as one
audience member suggested.
Overall, I’m very happy with our audience feedback!

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