COMMUNICATION

Meaning :
The word communication has been derived
from the Latin world “Communis” which
means common. Communication is the
transfer of information from one person to
another person. It is a way of reaching
others by transmitting ideas, facts, thoughts,
feelings, & values.
So it involves 3 aspects:
 Information
 Two parties are involved
 An element of understanding
Definition :-
“ Communication is the process of
passing information and understanding
from one person to another”

- Keith Davis
Features / Characteristics :
• Two or More Persons
• Exchange of Ideas
• Mutual Understanding
• Direct & Indirect Communication
• Continuous Process
• Use of Words as well as Symbols
PROCESS
SENDER

MESSAGE

ENCODING
F
E
MEDIA E
D
B
DECODING A
C
K
RECEIVER

MESSAGE
 METHODS OF COMMUNICATION
 ORAL COMMUNICATION:- In oral
communication, both the parties i.e. sender &
receiver exchange their ideas through oral words
either in face-to-face communication or through
electronic devices like telephones etc.

MERITS:- 1. Easy Communication

2. Effective
3. Instant Feedback

DEMERITS:- 1. Lack of proof

2. Lack of authenticity
3. Time consuming
WRITTEN COMMUNICATION:-
This is in the form of letters, circulars, notes,
manuals, house magazines etc. like oral
communication, a part of total communication
of an organization is in written form.
MERITS:- 1. Authenticity
2. Proof for future reference
3. Communication to distance places
DEMERITS:- 1. Costly
2. Overemphasis on formalization
3. Lack of secrecy
NON-VERBAL & PICTORIAL
COMMUNICATION:-

It includes body movements, facial

expressions, gestures etc. pictorial
communication includes graphs,
diagrams, charts, maps etc.
Barriers to Effective
Communication
SEMANTIC BARRIER:-
 Semantic is the science of meaning, as contrasted with
phonetics, the science of sounds. Semantic barriers
arise from limitations in the symbols with which we
communicate. Some types of S.B. are:-
1. Symbols with different meanings
2. Badly expressed message
3. Faulty translation
4. Un clarified assumptions
5. Specialist’s / Technical language
EMOTIONAL OR PSYCHOLOGICAL
BARRIER:-
 The meaning attached to a message
depends upon the emotional &
psychological status of both the parties
involved.

1.Lack of attention
2.Poor retention
3.Distrust of communicator
4.Premature Evaluation
ORGANISATIONAL BARRIERS:-

1. Organizational policies
2. Organizational rules & regulations
3. Status relationship
4. Organizational facilities
5. Complexity in organizational structure
PERSONAL BARRIERS:-
BARRIER RELATED TO SUPERIOR :-

• Fear of challenge to authority

• Lack of confidence in subordinates

BARRIER RELATED TO SUBORDINATE:-

• Unwillingness to communicate
• Lack of proper incentives
Making the Communication
Effective

• Clarify ideas before communication

• Communicate according to the need of
the receiver
• Ensure proper feedback
• Be a good listener
• Be aware of language, tone and
content of message
• Consult others before Communication
EFFECTIVE COMMUNICATION
CONCLUSION 7