CLIENTELE AND

AUDIENCES OF
SW
CHARACTERISTICS OF CLIENTELE AND
AUDIENCES OF SOCIAL WORK
All people with various social concerns (in
terms of being marginalized or experiencing
social injustice or having their rights
violated or disrespected) share the
characteristic qualities of the clientele audience
of social work
 The Individual as
01. Client of Social Work

The individual level is generally work on an

individual who has to be assisted to fit in a
larger environment or someone who has
been deprived space by the larger
environment calling for change or simply
improving one’s ability to cope with it.
 The Groups and Organization as
02. Client of Social Work
Groups are people existing with similar or
common identity.
● Gay men and lesbians
● Migrants
● Women
● Abused or neglected children
● Elderly
Groups are people existing with similar or
common identity.
● Pensioners
● Veterans
● Military service men and women
● People in conflict with the law
● Unemployed
● People with substance abuse and addiction
 The Community as Client
03. Of Social Work
❏ Has the largest share in the clientele and
audience of social work-individuals and
families are essentially members of the
community
❏ A community may exist as a marginalized
sector - social worker may gear towards its
emancipation and empowerment
 The Community as Client
03. Of Social Work
❏ Social work may focus on community
transformations to cause environmental
change to make individuals and groups on
the minority to achieve social well-being or
social justice and respect for their rights.
BIG IDEA: Social work is often underrated despite its great impact
to people’s lives. Part of the challenges of the social worker’s
profession is the many roles that have to be played.
BIG IDEA: When a client musters the courage to seek help from a
social worker, he or she forms an expectation of the possible result of
their meeting, session or transaction.
ASSESSMENT
NEEDS OF VARIOUS
TYPES OF
CLIENTELE AND
AUDIENCES OF
SOCIAL WORK
THE NEEDS OF CLIENTELE AND
AUDIENCES
1. To be empowered
2. To be socially included by the way of
ensuring that one receives what is legally
due to him/her
3. To receive the necessary care he/she
deserves
THE NEEDS OF CLIENTELE AND
AUDIENCES

4. The right to be respected

5. Justice
6. Social Welfare
ADDRESSING NEEDS OF CLIENTELE AND
AUDIENCES
1. SOCIAL CONVERSATION GROUPS
These are groups formed by people who
have the same experiences and would like to
share these experiences to each other for
introspection and for assistance
ADDRESSING NEEDS OF CLIENTELE AND
AUDIENCES
2. RECREATIONAL GROUPS
Members of these groups participate in
activities for enjoyment and exercise
ADDRESSING NEEDS OF CLIENTELE AND
AUDIENCES
3. RECREATIONAL SKILL GROUPS
These are task-oriented groups led by
advisers, coach,or instructor so that
members can develop certain set of skills,
while at the same time enjoying recreation
activities.
ADDRESSING NEEDS OF CLIENTELE AND
AUDIENCES
4. EDUCATION GROUPS
Almost similar to recreation-skill, education
groups also required the development of
knowledge and more complex skills, but
these groups resemble a class, with
considerable group interaction where
discussions are encourage.
ADDRESSING NEEDS OF CLIENTELE AND
AUDIENCES
5. TASK GROUPS
These are instructional rather than
recreational groups set tasks or objectives.
ADDRESSING NEEDS OF CLIENTELE AND
AUDIENCES
6. Problem-Solving and Decision-making
Groups
These groups are given scenarios similar to
their own, which they need to process and
come up with various solutions. .
ADDRESSING NEEDS OF CLIENTELE AND
AUDIENCES
7. Self-help Groups
These are groups composed of volunteer
members within the same socioeconomic
backgrounds, who come together to solve
common problems through self and mutual
help.
ADDRESSING NEEDS OF CLIENTELE AND
AUDIENCES
8. Socialization Groups
These groups are meant to make members
attitudes and behaviors more socially
acceptable through social skills,
development, increase of self-confidence
and improvement of planning abilities.
ADDRESSING NEEDS OF CLIENTELE AND
AUDIENCES
9. THERAPY GROUPS
Member of these groups provide counsel for
those with severe emotional or personal
problems.
ADDRESSING NEEDS OF CLIENTELE AND
AUDIENCES
10. SENSITIVITY GROUPS
The main goal of these groups is to improve
interpersonal awareness by making people
relate to one another in an intimate manner
and self-disclosure through group
experiences.