Create a

SMART Goal
and KPIs
Worksheets
Business Description
Provide a short description of your selected business

Business Name

FocusVu: SMART Goal and KPIs for Classroom Feature Launch

Description of the business

FocusVu provides secure and user-friendly video conferencing software designed for
product demonstrations. They are currently launching a new "classroom" feature and
need to develop a training program and content to support its successful adoption.

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SMART Goal
Draft a SMART goal for your selected business

Specific What needs to be done?

Measurable Can it be measured?
Achievable Can it be done?
Relevant Should it be done?
Time-bound When will it be done?

● SMART Goal: Increase user engagement with the new classroom feature by 20%
within the first 3 months of launch (June - August 2024).

• Specific: The goal clearly defines what needs to be achieved (increased user
engagement) and specifies the target audience (users of the new classroom
feature).
• Measurable: Engagement can be measured by tracking specific metrics like the
number of active users, sessions conducted, or completion rates of training
content.
• Achievable: A 20% increase is ambitious but attainable considering the potential
benefits of the new feature.
• Relevant: Increasing user engagement with the new feature is crucial for its
success and aligns with FocusVu's overall growth strategy.
• Time-bound: The timeframe of 3 months provides a clear deadline for achieving
the goal.

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Key Performance Indicators
Draft three KPIs for your selected business based on your SMART goal for your selected
business

Active Users of Classroom Feature:

1. Metric: Number of unique users who log into the classroom feature
1 per month.

2. Directional: This metric should increase over time.

Number of Classroom Sessions Conducted:

1. Metric: Total number of video conferencing sessions conducted

2 using the classroom feature per month.

2. Directional: This metric should increase over time.

Completion Rate of Classroom Training Content:

1. Metric: Percentage of users who complete the full training program

3 for the classroom feature.

2. Directional: This metric should increase over time.

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