Lesson Plan in English for Grade 7

I – Objectives: Within the discussion, the students are expected to:

A. decides if the given jumbled words are elements and features of

print, radio and TV ads and campaign through participating on the
game activity;

B. show cooperation and teamwork through participating in the group

activities;

C. creates different outputs pertaining to print, radio, and TV ads and

campaign.

II – Subject Matter:

Topic:Identifyelements and features of print, radio and TV ads and campaign.

Reference: Module in English for Grade 7, quarter 4
Materials: Laptop, speaker, overheadprojector, pictures and visual aids.

III – Procedure:

A. Preliminary activities
A1. Greetings
A2. Arranging of chairs
A3. Checking of the attendance
A4. Review of the past lesson (The teacher will call student/s to
recap the past lesson.)

B. Motivation
(The teacher will present different pictures and allow the
students to give their own interpretation on the pictures based
on the questions that the teacher will be asking.)

1. What is your observation on the first picture?

2. What does the second picture represent?
3. What comes into your mind when you see the third picture?\

C. Presentation/Discussion (The teacher will discuss the elements

and features of print, radio and TV ads and campaign with the
students and provide examples.)

D. Activity (The students will be grouped into three and they will be
given jumbled written words; they will arrange it and decide if the
given words are elements and features of print, radio and TV
ads and campaign.)

E. Analysis (The teacher will present pictures and ask if the picture
is an example of print, radio presentation or TV ads and
campaign.)
 1. This picture is an example of?
2. Is this an example of a radio presentation?
3. Is this an example of a TV ads and campaign?

F. Abstraction (The teacher will give or ask students to give the

summary of the discussion.)

1. When we say print, it has the elements namely:

2. Talking about radio, it has different elements namely:
3. Considering TV ads and campaign, it has a lot of element
namely:

G. Application (The students will be grouped into four and let them
think product and create print, radio presentation, TV ads and
campaign to be presented in the class.)

1. The first group will create a print about their chosen product.
2. The second group will create a short radio presentation
about their chosen product.
3. The third group will create their own ad about their chosen
product.
4. The fourth group will create a campaign material about their
chosen candidate for the 2016 elections.

IV. Evaluation:Directions: Write the following elements and features if

belongs to print, radio and TV ads and campaign.

1. Action motivator
2. Music
3. Sound effects
4. Contact
5. The desire hook
6. Copy element
7. Layout element
8. Colorvs. black and white
9. Graphic element
10. Human voice
11. Attention grabbing
12. Trust development PRINT RADIO TV ADS AND CAMPAIGN

V. Assignment:Directions: In a 1 whole sheet of paper, describe the most

appealing TV ad campaign that you have watched in your television. Point out
the elements used in the campaign ads.

Prepared by:

JEUCER C. MONTA