Reliance Jio Infocomm Limited, d/b/a Jio, is an Indian telecommunications company and wholly

owned subsidiary of Reliance Industries, headquartered in Mumbai, Maharashtra, India. It operates

a national LTE network with coverage across all 22 telecom circles. It does not
offer 2G or 3G service, and instead uses only voice over LTE to provide voice service on its 4G
network.[5][6]
Jio soft launched on 27 December 2015 with a beta for partners and employees,[7][8] and became
publicly available on 5 September 2016. As of 31 December 2019, it is the largest mobile network
operator in India and the third largest mobile network operator in the world with over 370.07 million
subscribers.[3][9] It is also the fourth largest provider of fixed telephony in Country.[3]
In September 2019, Jio launched a fiber to the home service, offering home broadband, television,
and telephone services.

Contents

 1History
o 1.1Alliance
 2Network
o 2.1Radio frequency summary
o 2.2Partnerships
 3Products and services
o 3.1Mobile broadband
o 3.2JioFiber
o 3.3Devices
 3.3.1LYF smartphones
 3.3.2JioPhone
o 3.4Jionet WiFi
 4Jio apps
o 4.1Affordable 4G phones
o 4.2JioFi
 5Branding and marketing
o 5.1Pokémon Go
 6Reception of Jio Prime
 7Controversies
o 7.1Issue with incumbents
o 7.2Alleged subscriber data breach
 8See also
 9References
 10External links

History
Jio's headquarters in RCP, Navi Mumbai

The company was registered in Ambawadi, Ahmedabad (Gujarat) on 15 February 2007 as Reliance
Jio Infocomm Limited. In June 2010, Reliance Industries (RIL) bought a 95% stake in Infotel
Broadband Services Limited (IBSL) for ₹4,800 crore (US$670 million). Although unlisted, IBSL was
the only company that won broadband spectrum in all 22 circles in India in the 4G auction that took
place earlier that year.[10] Later continuing as RIL's telecom subsidiary, Infotel Broadband Services
Limited was renamed as Reliance Jio Infocomm Limited (RJIL) in January 2013.[11]
In June 2015, Jio announced that it would start its operations throughout the country by the end of
2015.[12] However, four months later in October, the company postponed the launch to the first
quarter of the financial year 2016–2017.[13]
Later, in July 2015, a PIL filed in the Supreme Court by an NGO called the Centre for Public Interest
Litigation, through Prashant Bhushan, challenged the grant of a pan-India licence to Jio by the
Government of India. The PIL also alleged that the firm was being allowed to provide voice
telephony along with its 4G data service, by paying an additional fee of just ₹165.8
crore (US$23 million) which was arbitrary and unreasonable, and contributed to a loss of ₹2,284.2
crore (US$320 million) to the exchequer.[14][15] The Indian Department of Telecommunications (DoT),
however, explained that the rules for 3G and BWA spectrum didn't restrict BWA winners from
providing voice telephony. As a result, the PIL was revoked, and the accusations were dismissed.[16]
The 4G services were launched internally on 27 December 2015. The company commercially
launched its 4G services on 5 September 2016.[7] Within the first month, Jio announced that it had
acquired 16 million subscribers.[17] Jio crossed 50 million subscriber mark in 83 days since its launch,
[18]
 subsequently crossing 100 million subscribers on 22 February 2017.[19] By October 2017 it had
about 130 million subscribers.[20]

Alliance
In February 2016, Jio announced a global alliance of Mobile Network Operators which include:[21][22]

 BT Group
 Deutsche Telekom
 Millicom
 Orange S.A.
 Rogers Communications
 MTS
 Telia Company
 Telecom Italia

Network
Radio frequency summary
Jio owns spectrum in 850 MHz and 1,800 MHz bands in India's 22 circles, and also owns pan-India
licensed 2,300 MHz spectrum. The spectrum is valid until 2035.[23]

FDD-LTE FDD-LTE TDD-LTE

Telecom circle 1800MHz 850MHz 2300MHz
Band 3 Band 5 Band 40

Andhra Pradesh & Telangana

Assam

Bihar & Jharkhand

Delhi

Uttar Pradesh (East)

Gujarat

Haryana

Himachal Pradesh
 FDD-LTE FDD-LTE TDD-LTE
Telecom circle 1800MHz 850MHz 2300MHz
Band 3 Band 5 Band 40

Jammu and Kashmir

Karnataka

Kerala

Kolkata

Madhya Pradesh & Chhattisgarh

Maharashtra & Goa

Mumbai

North East

Odisha

Punjab

Rajasthan
 FDD-LTE FDD-LTE TDD-LTE
Telecom circle 1800MHz 850MHz 2300MHz
Band 3 Band 5 Band 40

Tamil Nadu

West Bengal

Uttar Pradesh (West)

Partnerships
Jio shares spectrum with Reliance Communications. The sharing deal is for 800 MHz band across
seven circles other than the 10 circles for which Jio already owns.[24]
In September 2016, Jio signed a pact with BSNL for intra-circle roaming which would enable users
of the operators to use each other's 4G and 2G spectrum in national roaming mode.[25]
In February 2017, Jio announced a partnership with Samsung to work on LTE - Advanced Pro and
5G.[26]

Products and services

Mobile broadband
The company launched its 4G broadband services throughout India in September 2016.[13] It was
slated to release in December 2015 after some reports said that the company was waiting to receive
final permits from the government.[27] Jio offers fourth-generation (4G) data and voice services, along
with peripheral services like instant messaging and streaming movies and music.[28]

JioFiber
In August 2018, Jio began to test a new triple play fiber to the home service known tenatively as Jio
GigaFiber, including broadband internet with speeds ranging from 100 Mbps to 1 Gbps, as well as
television and landline telephone services.[29][30]
In August 2019, it was announced that the service would officially launch on 5 September 2019 as
JioFiber, in honour of the company's third anniversary.[31][32][33] Jio also announced plans to offer
streaming of films still in theatres ("First Day First Show") to eligible JioFiber subscribers.[34][35]
The company has a network of more than 250,000 km of fiber optic cables in the country, over which
it will be partnering with local cable operators to get broader connectivity for its broadband services.
[36]

Devices
Jio has also marketed co-branded mobile phones.
LYF smartphones
Main article: LYF

An image of LYF WATER 2 phone with IPS display.[37]

In June 2015, Jio entered into an agreement with domestic handset maker Intex to supply 4G
handsets capable of voice over LTE (VoLTE).[38] However, in October 2015, Jio announced that it
would be launching its own mobile handset brand named LYF.[39][40][41]
On 25 January 2016, the company launched its LYF smartphone[42] series starting with Water 1,
through its chain of electronic retail outlets, Reliance Retail.[43] Three more handset models have
been released so far, namely Water 2,[44] Earth 1,[45] and Flame 1.[46][47]
JioPhone

Illustration of a JioPhone
JioPhone is a line of feature phones marketed by Jio. The first model, released in August 2017 (with
public pre-orders beginning 24 August 2017), was positioned as an "affordable" LTE-compatible
feature phone. It runs the KaiOS platform (derived from the defunct Firefox OS), and includes a 2.4-
inch display, a dual-core processor, 4 GB of internal storage, near-field communication support, a
suite of Jio-branded apps (including the voice assistant HelloJio), and a Jio-branded application
store. It also supports a "TV cable" accessory for output to an external display.[48][49][50]
In July 2018, the company unveiled the JioPhone 2, an updated model in a keyboard bar form factor
with a QWERTY keyboard and horizontal display. Jio also announced that Facebook, WhatsApp,
and YouTube apps would become available for the two phones.[51]

Jionet WiFi
Prior to its pan-India launch of 4G data and telephony services, the firm has started providing
free Wi-Fi hotspot services in cities throughout India including Surat, Ahmedabad in Gujarat,
and Visakhapatnam in Andhra Pradesh,[52] Indore, Jabalpur, Dewas and Ujjain[53] in Madhya Pradesh,
select locations of Mumbai in Maharashtra,[54] Kolkata in West Bengal,[55] Lucknow in Uttar Pradesh,
[56]
 Bhubaneswar in Odisha,[57] Mussoorie in Uttarakhand,[58] Collectorate's Office in Meerut,[59] and at
MG Road in Vijayawada[60] among others.
In March 2016, Jio started providing free Wi-Fi internet to spectators at six cricket stadiums hosting
the 2016 ICC World Twenty20 matches. .[61]

Jio apps

Jio sim card pouch as distributed by Reliance Jio Infocomm

In May 2016, Jio launched a bundle of multimedia apps on Google Play as part of its upcoming 4G
services. While the apps are available to download for everyone, a user will require a Jio SIM card to
use them. Additionally, most of the apps are in the beta phase.[62] Notable apps include:

 JioChat - instant messaging app[63]

 JioCinema - online HD video library[64]
 JioCloud - cloud-based backup tool[65]
 JioMags - e-reader for magazines[66]
 JioMoney Wallet - online payments/wallet app[67]
 JioSaavn (earlier, JioMusic) - for online and offline music streaming in English and Indian
languages
 JioSecurity - security app[68]
 Jio4GVoice (earlier, JioJoin) - VoLTE phone simulator[69]
 MyJio - manage Jio account and digital services associated with it[70][71]
Affordable 4G phones
Reliance Jio has partnered with Google to manufacture "affordable" 4G handsets. These phones will
run exclusively on Jio network. The two companies are also working on developing software for
smart-TV services. Both were expected to launch in 2017.[72]

JioFi
Jio has also launched Wi-Fi routers by the name JioFi.[73]

Branding and marketing

On December 24, 2015, Bollywood actor Shah Rukh Khan was appointed as Jio's brand
ambassador.[74][75][76]

Pokémon Go
Location-based AR game Pokémon Go was launched in India in December, 2016 in collaboration
with Jio in which hundreds of Jio stores and other Reliance marts and shopping malls like Reliance
Trends and Reliance Digital became Sponsored PokéStops and Gyms.[77]

Reception of Jio Prime

By July, more than 125 million Jio customers had opted for Jio Prime. The last date for registration to
Jio Prime membership was 31 March 2017. This was extended until 15 April 2017 along with an
introduction of a new offer, "Jio Summer Surprise", which gave customers three months of free
services. On 6 April 2017, TRAI advised Jio to withdraw this offer.[78]

Controversies
Issue with incumbents
In September 2016, the Telecom Regulatory Authority of India (TRAI) summoned Jio and the
country's existing telecom operators like Airtel, Vodafone, and Idea Cellular to meet and discuss an
issue regarding interconnection between the operators. This was a result after Jio complained to
TRAI and Department of Telecom (DoT) about other operators not honoring their commercial
agreements to let Jio use their network resources. The company further added that the operators are
trying to sabotage its entry into the telecom scene. However, DoT dismissed the request and
directed TRAI to help settle the dispute amicably. Moreover, the Cellular Operators Association of
India (COAI) requested TRAI to include all the operators in the discussion instead of the three.[79]
The incumbent operators had previously approached the country's PMO to reiterate their stance they
"are in no way obliged or in any position to entertain Jio's requests for interconnection points as they
do not have either the network or the financial resources to terminate the latter's humongous
volumes of potentially asymmetric voice traffic." Responding to this, Mukesh Ambani, owner of Jio,
said, "All operators have publicly said last week that they will provide this (interconnect and MNP).
So, we are waiting. These are all great companies. They have their own reputations to protect. I am
confident they won't violate the law." Commenting about number portability, he added, "The number
belongs to the consumer. No operator can cause trouble if they want to change
operators."[80] However, on 12 September 2016, Idea Cellular agreed to allow Jio to use 196 of its
interconnection access points.[81]

Alleged subscriber data breach

On July 10, 2017, Reliance Jio's customer data was allegedly leaked on the website magicapk.com.
[82]
 The website was suspended shortly after the news of the breach broke out
 Reliance Jio Infocomm Limited

Type Subsidiary of Reliance Industries

Industry Telecommunications

Founded 15 February 2007; 13 years ago

Founder Mukesh Ambani

Headquarters Maker Chambers IV, 222 Nariman

Point, Mumbai, Maharashtra

, 
 India

Key people Mukesh Ambani

(Chairman)

Sandeep Das
(Managing Director)

Fixed line telephone

Products
Mobile telephony
Wireless broadband
Internet services
OTT Services

 ₹11,679 crore (US$1.6 billion)
Revenue
(Q4 2019) [1]

Operating  ₹3,631.2 crore (US$510 million)

income (Q4 2019)[1] [2]

Net income  ₹1,148 crore (US$160 million)

(FY 2019)[1] [2]
 ₹187,720 crore (US$26 billion)
Total assets
(FY 2019)[1] [2]
 ₹70,864 crore (US$9.9 billion)
Total equity
(FY 2019)[1] [2]

Members 370.07 million [3] [4]
(31 December 2019)

Parent Reliance Industries

Subsidiaries LYF

Website www.jio.com

Reliance Jio Infocomm Limited, d/b/a Jio, is an Indian telecommunications company and wholly

owned subsidiary of Reliance Industries, headquartered in Mumbai, Maharashtra, India. It operates
a national LTE network with coverage across all 22 telecom circles. It does not
offer 2G or 3G service, and instead uses only voice over LTE to provide voice service on its 4G
network.[5][6]
Jio soft launched on 27 December 2015 with a beta for partners and employees,[7][8] and became
publicly available on 5 September 2016. As of 31 December 2019, it is the largest mobile network
operator in India and the third largest mobile network operator in the world with over 370.07 million
subscribers.[3][9] It is also the fourth largest provider of fixed telephony in Country.[3]
In September 2019, Jio launched a fiber to the home service, offering home broadband, television,
and telephone services.
 Contents

 1History
o 1.1Alliance
 2Network
o 2.1Radio frequency summary
o 2.2Partnerships
 3Products and services
o 3.1Mobile broadband
o 3.2JioFiber
o 3.3Devices
 3.3.1LYF smartphones
 3.3.2JioPhone
o 3.4Jionet WiFi
 4Jio apps
o 4.1Affordable 4G phones
o 4.2JioFi
 5Branding and marketing
o 5.1Pokémon Go
 6Reception of Jio Prime
 7Controversies
o 7.1Issue with incumbents
o 7.2Alleged subscriber data breach
 8See also
 9References
 10External links

History
Jio's headquarters in RCP, Navi Mumbai

2. REVIEW OF LITERATURE
M. Nandhini and D. Sivasakthi [1] made a study on customer attitude perception towards branded broad
band. This indicated that the broad band is the new oxygen. It opens up a large box of information with
a single click of a button. Get ready to surf the world in the www with a high speed connection like
access mails faster, download music, share multimedia instantly, video chat with friends and play games
with someone at the other end of the globe. When broadband was first introduced as a method to
connect to the web, many companies confidently expected it to capture the majority of the market
share, and with good reason. Broadband tends to be faster, more efficient, and less problemladen than
other access methods such as dial-up. As the purchasing power of the people increases, requirements
move towards convenience, though the expectations are towards quality, quantity and less price which
lead to consumer satisfaction. Challenges are faced by domestic and international market players in
investing the money to satisfy the customer. Market research is essential on a timely basis as there can
be an attitude change from individual to individual from time to time. S. Nemat Sheereen [3] studied on
customer satisfaction of BSNL services in Kerala. It has been stated that BSNL is one of the leading
telecommunication service providers in Kerala. Most of the studies conducted in this area indicate the
exploring development of services provided by number telecommunication providers which opened
new world to the customer around the world. This paper analyses the customer satisfaction of BSNL
services provided in Kerala. Quality of service and maximum network coverage are the most important
factor which satisfy the customers in relation to telecommunication. PL. Senthil and S. Mohammed Safi
[8] analyzed the behavior of Mobile Phone users in Tiruchirappalli District. The consumer behavior is the
act of individuals directly involve in obtaining and using economic goods and services. It includes the
decision processes that precede and determine this act. Cell phone has been developed in 1979 and in
India it was introduced in 1994. But it became familiar only in the beginning of year 2000. Now cell
phone users are scattered all over the world. One fifth of Indians are using cell phone now. It is a very
fast development in the field of communication. It helps one to send and receive information anytime
and anywhere. The effective and efficient usage of cell phone largely depends upon the attitude of cell
phone users and growth of this communication sector depends on the cell phone service providers. Cell
phone users meet many problems. Problems pertaining to buying a cell phone, choosing an activation
card, tower problem, variety of schemes, recharge coupons, roaming and optimum use of cell phone
facilities are some of the vital issues of the cell phone users. So the researcher has made sincere attempt
to analyze the consumer behavior of mobile phones in the study area. Sreekumar D Menon [3]
conducted a study on customer perception towards public sector telecom company (BSNL) in mobile
services. The telecommunication service providers are of C BOOBALAN AND K JAYARAMAN:
CUSTOMERS’ SATISFACTION TOWARDS RELIANCE JIO SIM WITH SPECIAL REFERENCE TO DHARMAPURI
DISTRICT 548 paramount importance to both developed and emerging economies in India and the
world. With stiff competition between the providers, customer satisfaction is a necessary for survival in
the market. Many telecommunication service providers are offering various products and services in the
market. Customer perception [4] is a personal feeling of either pleasure or disappointment 84 resulting
from the evaluation of service provided by an organization to an individual in relation to expectations.
Customer perception [5] [7] is highly essential and inevitable for the smooth functioning of an
organization having public dealing and responsibilities. It depends on several factors like tangibility,
reliability, assurance, superior service quality, empathy and the like. Customer satisfaction is the main
goal of every organization. Satisfaction level is a function of difference between perceived performance
and expectations. If the products performances exceed expectation, the customer is highly satisfied or
delighted. If the performance matches the expectation the customer is satisfied and if the product
performance fall shorts of expectation, the customer is dissatisfied. It depends on several factors like
tangibility, reliability, assurance, superior service quality and so on. The surveyed the level of satisfaction
for 4G service in India has risen to 97 percent within a period of three months. A study was conducted
by Bank of America Merrill Lynch back in September 2016. It was found that 96 percent of the
customers were satisfied with the voice quality and 66 percent with data speeds that they received.
High costs, however, remained a concern. The study said, “Our survey indicates that Jio’s free service is
gaining reasonable traction with 26 per cent using Jio as primary SIM and 21 percent as secondary SIM.
Some 55 per cent of the surveyed users find Jio speed higher than that of other telcos” [6]. Meanwhile,
32 percent users said that they use Jio because it is fast and 28 percent said that it is cheap. A lot of
people have issues with the voice calling feature.