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JIO

SCALING RELIANCE JIO AND IT’S PRODUCTS AND SERVICE


INTRODUCTION
• Reliance Jio Infocomm Limited, Jio, is an Indian telecommunications company and a subsidiary of Jio
Platforms, headquartered in Mumbai, Maharashtra, India. It operates a national LTE network with coverage
across all 22 telecom circles. It does not offer 2G or 3G service, and instead uses only voice over LTE to
provide voice service on its 4G network.
• Jio soft launched on 27 December 2015 with a beta for partners and employees, and became publicly
available on 5 September 2016. As of 31 December 2019, it is the largest mobile network operator in
India and the third largest mobile network operator in the world with over 41.08 crore (410.8 million)
subscribers.
• In September 2019, Jio launched a fiber to the home service, offering home broadband, television, and
telephone services. Since April 2020, Reliance Industries has raised ₹152,056 crore by selling 32.97%
equity stake in Jio Platforms.
HOW JIO MAKE CUSTOMERS?
RELIANCE JIO: 9 THINGS IT OFFERS TO
CUSTOMERS
• All Jio services free till December 31, 2016
• Voice calls go absolutely free
• ​No roaming charges
• ​Tariff plans starts at Rs 19
• Base tariff 1/10th of other telecom operators
• ​4G smartphones starting at Rs 2,999 launched
• Student discounts
• Peak download speed of up to 135 MBPS
• ​No blackout days
• Analysts expected Reliance Jio to acquire 30 mn subscribers in

the first year and 130 mn subscribers by 2019-20.

• But Jio actually acquired 109 mn subscribers in the first 7

months of it’s launch by 31st March 2017.

• In April 2017, the company converted about 70% subscribers

into paid subscribers.


JIO’S ADVANTAGE

•Jio was the only company with Pan India spectrum


till mid-2016 footprint have 4G licences
circles whereas Bharti Airtel, Idea and Vodafone, in all the 22
which
circles,have 4G licence
respectively. in only 15, 12 and five
• Between 2010 to 2016, built 2,50,000 kilometres
route of fibre optic cables and 90,000 eco-friendly
4G towers
coverage work
in all of to provide
India’s 22 unmatchable
telecom 4G
circles.
• Jio has successfully created the largest only 4G and
LTE networks not only in India, but in the
• While all the existing network providers are using world.
a modified 2G/3G infrastructure to provide 4G in
India,
offers Jio has
higher set up
bandwidth a Greenfield
and network
faster speeds. that
•The Jio network is also future-proof and capable of
offering 5G and 6G connectivity as and when the
technology materialises.
How Reliance JIO
impacted the other Top
3 players in the first 6
months of it’s launch?
ARPU of the top 3 players has fallen by 20% since Jio’s launch.

ARPU

ALL FALL DOWN

• JIO ended all it’s free

services on March 31,2017

•Jio’sARPU was Rs. 300 in

May 2017

ARPU: Annual Revenue Per


User
In the 6 months after Jio’s launch, the revenue of the Top 3
players have fallen by 10% and the EBITDA fallen by 20 to
26%.
REVENUES AND MARGINS
CRASH LANDING
TOP 3 PLAYERS’ REVENUE GROWTH TOP 3 PLAYERS’ EBITDA
GROWTH

EBITDA, or earnings before interest, taxes, depreciation, and amortization


PRODUCTS AND SERVICES

• Mobile broadband
• JioFiber
• LYF smartphones
• JioPhone
• Jionet Wi-Fi
JIO APPS

• In May 2016, Jio launched a bundle of multimedia apps on Google Play as part of its
upcoming 4G services. While the apps are available to download for everyone, a user will
require a Jio SIM card to use them. Additionally, most of the apps are in
the beta phase. Notable apps include:
• JioPages - a web browser for Android devices 
• JioChat - instant messaging app
• JioCinema - online HD video library
• JioCloud - cloud-based backup tool
• JioHealth - health services app
• JioNews - e-reader for news
• JioMeet - video-conferencing platform
• JioMoney - online payments/wallet app
• JioSaavn - for online and offline music streaming in English and Indian languages
• JioSecurity - security app
• JioTV - TV Channels streaming service
• JioVoice - VoLTE phone simulator
• MyJio - manage Jio account and digital services associated with it
JIO DIGITAL AND TELEVISION SERVICE

• Jio TV
• Jio TV is an app based service enabling Jio customers to view TV channels &
programmes on their preferred digital devices.
• Jio TV+
• Jio TV+ is a service which provides customers access to
various VoD and OTT services from all over world in one app.
THANK YOU!

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