Manlulu, Kayla Regina Y.

BSMA 1-11 Business Finance

Mr. Richard Chua Dacillo

Name of the business: Lord of the Wings

Type of business: Sole Proprietorship

Objectives:

- To be able for the business to be viable and profitable.

- To establish a business that can cater the customer’s cravings and fulfill the satisfaction
of the customer.
- To be able to serve luscious and exceptional chicken wings without having much dent to
the customer’s wallet.
- To gain the customer’s trust for them to be able to come back to our stall.

Target Market:

After a long day of hard work, people have been rewarding theirselves with something that they
want and or craved just so they can forget the stress they had experienced. “Lord of the Wings”
is a food stall that will serve high quality taste that offers a variety of chiken wings’ flavors, such
as, apricot-glazed, classic buffalo, honey-BBQ, pineapple-teriyaki , thai-inspired and many more.
This is the best place for students and workers to reward theirselves or temporarily forget any
stress they are feeling. Or even people that just want to satisfy their cravings. This is can be
shared with family, friends or any larger groups. With regards to the name of the business, it is
intended to sound funny and witty because, in my opinion, having an interesting name will
advertise itself. The purpose of this is to catch the customer’s attention, even though, they do not
have any past knowledge in the said business.

Location:

- Lord of the Wings will be located near the Pureza LRT Station and the starting food stall
will approximately be 15 meters in length, enough to cater 100 persons a day.