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  • Key Materials: Graphite Supplier

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    Nathaly Villacis
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    This document contains a value chain map, ecosystem map, and value proposition for a wooden pencil targeted at math students. The value chain map outlines the key materials suppliers for the wooden pencil, including graphite, wood, rubber, aluminum, paint, and glue suppliers. The ecosystem map shows additional related entities like optional accessory suppliers, end of life/recycling processes, pencil tool suppliers, and classmates. The value proposition focuses on providing inexpensive yet high-quality pencils that allow math students to excel without marks or smudges interfering with their assignments.

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    Value chain of a pencil

    Original Title

    HW2_Nathaly_Villacis

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    This document contains a value chain map, ecosystem map, and value proposition for a wooden pencil targeted at math students. The value chain map outlines the key materials suppliers for the wooden pencil, including graphite, wood, rubber, aluminum, paint, and glue suppliers. The ecosystem map shows additional related entities like optional accessory suppliers, end of life/recycling processes, pencil tool suppliers, and classmates. The value proposition focuses on providing inexpensive yet high-quality pencils that allow math students to excel without marks or smudges interfering with their assignments.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    8 views3 pages

    Key Materials: Graphite Supplier

    Uploaded by

    Nathaly Villacis
    This document contains a value chain map, ecosystem map, and value proposition for a wooden pencil targeted at math students. The value chain map outlines the key materials suppliers for the wooden pencil, including graphite, wood, rubber, aluminum, paint, and glue suppliers. The ecosystem map shows additional related entities like optional accessory suppliers, end of life/recycling processes, pencil tool suppliers, and classmates. The value proposition focuses on providing inexpensive yet high-quality pencils that allow math students to excel without marks or smudges interfering with their assignments.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 3

    Name: Nathaly Villacis UMID: 97422503

    Course: ENTR 500 Date: 01/28/2020

    Homework #2
    Value chain map for wooden pencil
    Pencil for Math students at the Education Industry
    Graphite
    Key materials supplier

    Key materials Wood supplier

    Key materials Rubber supplier


    Pencil bulk
    Wooden pencil packaging Dealer
    Aluminum
    Key materials supplier

    Key materials Paint supplier

    Key materials Glue supplier


    Eco system map for wooden pencil
    Pencil for Math students at the Education Industry
    Optional
    accessories End of life
    suppliers / Recycling

    Customer
    Segment
    Pencil
    tools Educators
    suppliers

    Classmates Writing
    materials
    suppliers Photos from:
    c-ville.com
    cognoscolearning.com
    shutterstock.com
    postsecondaryreadiness.org
    123rf.com
    ebay.com
    aliexpress.com
    Value proposition and customer segment

    Customer segment: Math students that need inexpensive quality writing tools for class calculations and are tired
    of getting bad grades for leaving marks in their assignments.
    Value proposition: Excel in your math classes for only $0.99 with our yellow wood-cased pencil carefully
    designed for mess-free calculations. The smooth performance of our graphite lead and the sturdiness of our rubber
    eraser allow for complete, clean mistake removal during complex operations. Our hexagonal shape permits non-
    breakage sharpening in just five seconds and provides ergonomic control for lengthy calculations. Learn math
    with confidence; with our pencils, your math mistakes will never get noticed.

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