ELEMENTS AND CHARACTERISTICS OF TREND

1. 1. WHAT IS A TREND? A pattern of gradual change in a condition, output, or process, or an

average or general tendency of a series of data points to move in a certain direction over
time, represented by a line or curve on a graph.
2. 2. MEGATRENDS AND MICROTRENDS Megatrendsentail a major restructing ; they are a
larger pattern of broad trends that reshape and transform our lives.
3. 3. Microtrendsadvocate localization as opposed to globalization, recognizing that people and
communities have never been sophisticated and more knowledgeable about the choices
they make in their everyday lives.
4. 4. EXAMPLES OF TRENDS: Facebook – is the most common social network website where
you can share information about yourself and communicate with other people. Twitter – it lets
you see what is happening around the world, from breaking news and entertainment, sports
and politics to big events and every day interests.
5. 5. Trendspotting is attempting to see the future in the present (Rehn and Lindkvist, 2013).
6. 6. Being able to predict a trend is a valued skill for the global citizen. Trendspotting is
sometimes called cool- hunting and trend analysis.
7. 7. Trend analysis is the widespread practice of collecting information and attempting to spot
a pattern, or trend, in the information.
8. 8. Trend is significant, have broad implications in all aspects of society, identifiable and
explainable while fad is transit ory or quick, affect only particular group of people without
impact and driven by emotions.
9. 9. 5 Characteristics Of Trending Fashion Designs Innovation Be sure to bring something new
to the table when designing, even if you’re trying to imitate a popular style. By adding your
own touch, you might create the next top trend.
10. 10. Brand Consistency When using your creativity, remember to stay loyal to your brand.
There should be some consistency in all of your designs so customers remember what sets
you apart and defines your brand.
11. 11. Outerwear-ability As we enter the cooler seasons, outerwear is more popular than ever.
Consider designing some new outerwear fashion pieces, or at least some everyday pieces
that are flattering when outerwear is added to the ensemble.
12. 12. Versatility Customers always appreciate the ability to wear one piece of clothing in
multiple ways. They get more for what they spend. Create versatile pieces to make your
audience happy and challenge your fashion design abilities.
13. 13. Simplicity Versatility usually calls for one thing: simplicity. If you can create a simple yet
innovative fashion design, you’ve set yourself up for professional progress. Simple pieces
are easy to remember and fun to wear. Most importantly, they allow for more customer
creativity. Empower your audience and build your brand’s popularity by keeping it simple.