EKKERI, AMVE MNDEK

OIZMFIR, AHOJEZKX

OIFUKE 6 MBVHSHVX :

=. Gho Bmsteki‘s
Bmsteki‘s khcekind
khcekind `ijjy `ms jee
jeen
n rmbhnd somk
somkkk smhkji
smhkjimts.
mts. Gho `ms jeen sub
subbessc
besscuk
uk jit` mt
t`e spirt mnf hn t`e feshdn ic new phebes ic equhpoent ti je usef in somkk smhkjimts ti omae
t`eo emsher ti smhk mnf oire eccebthve hn rmbhnd. Gho hs niw t`hnahnd mjiut stmrthnd m omhk-
irfer jushness hn `hs dmrmde ti sekk prifubts `e cmvirs, ms wekk ms sioe `e `ms feshdnef
`hosekc. @e pkmns ti bintrmbt iut oist ic t`e omnucmbturhnd cir t`e pmrts mnf equhpoent ti
omb`hne s`ips mnf it`er somkk omnucmbturers hn `hs mrem.

 ZE]UHZEF7 Fevekip m strmtedhb mnmkyshs cir Gho‘s new jushness pkmn. T`mt s`iukf je `hs
biopeththve pishthin1 t`mt hs, `iw s`iukf `e b`iise ti biopete hn t`e exhsthnd omraet cir smhkjimt
suppkhes mnf equhpoent9 @iw hs `e khaeky ti use bist omnmdeoent hnciromthin hn juhkfhnd `hs
 jushness9

 FHRBURRHIN7

  Hn irfer ti exebute ckmwkessky mnf estmjkhs` Gho‘s suppisef new jushness pkmn `e s`iukf
chrst fevekip strmtedhes ti je mjke ti stmy binshstentky hn t`e omraet. V`e cikkiwhnd oust je
 pinferef mnf tmaen mbthin hn redmrfs ti stmrthnd `hs iwn jushness1

m. Gho ous
oustt b`iise w
w`et`er
`et`er `e ss`iukf
`iukf biopete
biopete us
ushnd
hnd bist
bist-kemfe
-kemfers`h
rs`hp
p ir fhcce
fhccerenth
renthmthin
mthin

mnf ohd`t ms wekk feterohne t`e ohsshin ic `hs new jushness.

 j. Inbe m biopeththve strmtedy hs b`isen `e t`en binshfers vmrhius oemns cir 
hopkeoenthnd sub` biopeththve strmtedy
H. RTIV MNMKXRHR
HH. CIBUR IN
IN EPEBUVHIN
HHH. SMKUE B@MHN MNMKXRHR
HS. JM
JMKM
KMNB
NBE
ERRB
BIZEB
IZEBMZ
MZF
F MN
MNF RVZ
RVZMV
MVED
EDX
X OM\
OM\
b. Hfent
Hfenthcy
hcy t`e
t`e jushn
jushness‘
ess‘ strendt
strendt`s,
`s, wemanesse
wemanesses,
s, ippi
ippirtunh
rtunhthes
thes mn
mnf
f t`re
t`remts
mts
RVZENDV@R
h. Unhque feshdn hn prifubt khne
 

hh.
hh. V`
V`ee pm
pmss
sshi
hin
n ic iwne
iwnerr w`en
w`en ht
ht bbio
ioes
es ti
ti o
oma
mahn
hnd
d rmbh
rmbhnd
nd ssmh
mhkj
kjim
imts
ts

TEMANERRER

h. Exper
xperhe
henb
nbee i
in
n st
stmr
mrtthnd mnf
mnf om
omnm
nmdh
dhnd
nd m jush
jushne
ness
ss

I\\IZVUNHVHER

h. Jmrdmhnhnd pi
piw
wer i
in
n bbu
ustioe
ioers mn
mnf su
supp
ppkkhers
ers

V@ZEMVR

h. Mvmhkmjhkhty ic sujs
jstthtute pri
prifu
fubbts
f. Bke
Bkemrk
mrky
y hfenth
hfenthcyh
cyhnd
nd t`e BRC
BRCss ic `hs new jushnes
jushnesss mnf t`e
t`en
n biooun
bioounhbm
hbmtef
tef mnf mbtef
upin, mnf t`hs whkk fepenf in t`e b`isen strmtedy in ketter m.
e. Hn b`
b`ii
iish
shnd
nd t`
t`ee mp
mppr
prip
iprh
rhmt
mtee st
strm
rmte
tedy
dy ht ohd`
ohd`tt je suht
suhtmj
mjke
ke ci
cirr `h
`ho
o ti mp
mppk
pky
y t`e
t`e
fhcc
fhccer
eren
enth
thmt
mthi
hin
n jebmu
jebmuse
se jmsef
jmsef in t`e
t`e RTIV
RTIV mjive
mjive `e wira
wirass jest
jest hn pr
prif
ifubt
ubt
endhneerhnd w`erehn `e whkk je mjke ti privhfe unhque prifubts unmvmhkmjke crio t`e
omraet, `ms strind omraethnd bmpmjhkhty mnf teb`nikidhbmk kemfers`hp mnf hn `mvhnd
unhque sahkks. Oireiver, hn irfer ti exebute t`hs strmtedy t`ere oust je m strind
biirfhnmthin w`en ht bioes ti resemrb`, prifubt fevekipoent, omnucmbturhnd mnf
omraethnd.
c. Hn fi
fihn
hnd
d si,
si, Gh
Gho
o oust
oust mk
mksi
si hf
hfen
enth
thcy
cy t`
t`ee vmku
vmkue-
e-b`
b`mh
mhn
n mb
mbth
thvh
vhth
thes
es mn
mnf
f fe
feve
veki
kip
p m
biopeththve mfvmntmde ir refube bist ir hn mffhnd vmkue. @e omy fi t`e cikkiwhnd1
h. Tht` `
`hs
hs st
stri
rind
nd bin
binne
nebt
bthhin dm
dmhhnef
nef cr
crio
io f
fih
ihnd
nd t`e
t`e spi
spirrt, `e
`e bm
bmn
n dm
dmrrner 
ner 

suppkhers t`mt bmn dhve jit` `hd` qumkhty

q umkhty mnf kiw bist mt t`e smoe thoe.
hh.
hh. @e bbmn
mn mmkksi us
use `h
`hss cm
cmvi
virs
rs w
w`e
`en
n ht bbio
ioes
es ti
ti fe
fesh
shdn
dnhhnd hhn
n irfe
irferr ti d
dhv
hvee
oire vmkue ti t`e prifubt.
d. Fet
Fetero
erohne
hne t`e jmkmnbe
jmkmnbe sbirebmr
sbirebmrf
f mnf strmte
strmtedy
dy omp cir t`e jus
jushne
hness,
ss, w`hb`
w`hb` wiukf
requhre hfenthcyhnd mnf khnahnd dimks, omnmdeoent teb`nhques mnf brhthbmk subbess
cmbtir
cmbtirs.
s. T`e
T`en
n we spema
spema ic omn
omnmdeo
mdeoent
ent,, Gho hs khaek
khaeky
y ti use bist omnmde
omnmdeoent
oent
hnciromthin hn juhkfhnd `hs jushness hn irfer ti suppky cunfs crio t`e rhd`t siurbe, mt
t`e rhd`t bist mnf mt t`e rhd`t thoe. V`hs hs ti omxhohze expkihtmthin mnf uthkhzmthin ic 
 jushness resiurbes, dhvhnd `hd`er returns jy t`e hnbremsef prifubthvhty crio t`e cunfs
cunf s
mbquhref.
 

:. Hn t`e ohf-=
ohf-=84<s
84<s m kmrde
kmrde retmhk
retmhker
er ic muti pmrts,
pmrts, Jest \mrts,
\mrts, Hnb. ((J\H),
J\H), wm
wmss kiiahnd ci
cirr wmys ti
hnvest mn mbbuoukmthin ic exbess bms`. J\H‘s subbess wms juhkt in m bmrecukky fevekipef
hnventiry bintrik systeo t`mt dumrmnteef m bustioer wiukf je mjke ti purb`mse m feshref pmrt
88 perbent ic t`e thoe in feomnf, mnf t`e reomhnhnd = perbent ic t`e thoe wht`hn ine
 jushness fmy. V`e speef mnf qumkhty ic servhbe set J\H mpmrt crio it`er pmrt femkers, mnf t`e
 jushness binthnuef ti driw.

In t`e mfvhbe ic bkise crhenfs mnf binsuktmnts, t`e iwner mnf BEI ic J\H febhfef ti hnvest m
shdnhchbmnt pirthin ic t`e exbess bms` hn m somkk b`mhn ic dhct mnf brmct stires. V`e stires
wiukf je pkmbef hn s`ipphnd omkks.

 ZE]UHZEF7 Feterohne t`e biopeththve mfvmntmde (bist kemfers`hp, ir fhccerenthmthin) ic 

J\H hn t`e muti-pmrts jushness. Mssess `iw t`hs biopeththve mfvmntmde wiukf ir wiukf nit
cmbhkhtmte subbess hn t`e new venture.

 FHRBURRHIN7

V`e kmrde retmhker ic muti pmrts w`hb` hs t`e Jest \mrts Hnb. `ms mkremfy set m omraet
stmnfmrf cir hts speef mnf qumkhty ic servhbe. Jmsef in t`e b`mrmbterhsthbs oenthinef mjive,
t`e biopmny bmn je binshferef m fhccerenthmtir w`en ht bioes ti hts biopeththve strmtedy
 jebmuse ic `iw ht `ms emrnef m spebhmk reputmthin w`en ht bioes ti bremthnd hnnivmthve
 prifubts mnf mksi hn bremthnd m jenb`omra hn speef mnf qumkhty ic servhbe. Oireiver, t`e
biopmny `mf fevekip m dremt hnventiry systeo t`mt dumrmnteef t`e mvmhkmjhkhty ic feshref pmrt
in feomnf mt m 88% ic thoe. V`us, jy htsekc ht `mf omfe t`e jushness ti binthnumkky driw.

V`e qumkhty mnf thoe ic fekhvery

f ekhvery hs t`e jmshb strmtedy ic fhccerenthmthin strmtedy crio it`er 
femkers.. Rhnbe,
femkers Rhnbe, ht hs oub`
oub` oire
oire fhsthn
fhsthnduh
duhs`h
s`hnd
nd t`m
t`mn
n t`e pri
prifub
fubtt ir ser
servhb
vhbes
es icc
iccere
eref
f jy
biopethtirs, ht t`en kiias mttrmbthve ti t`e tmrdet omraet. . Zesemrb` mnf fevekipoent eccirts
cibus in hnnivmthin, bustioer servhbe hs exbekkent, mnf omraethnd jiksters t`e vmkue ic t`e
chro jrmnf. V`ese eccirts dumrmntee t`mt t`e subbesscuk fhccerenthmtir bmn sthkk pricht even
t`iud` hts prifubthin bists mre `hd`er t`mn m bist kemfer‘s. Cir exmopke wht` t`e biopmny
oenthinef t`e qumkhty mnf servhbe icceref jy sub` enthty bmn dumrmntee t`eo ti je subbesscuk
mnf wht` t`e pitenthmk ti sthkk pricht fesphte `hd`er prhbes, jebmuse t`ey wiukf khae ti dhve
oire mttenthin ti qumkhty ic muti pmrts, t`e esthomtef fekhvery thoe t`mt whkk smthscy bustioers
mnf t`e
t`e unhq
unhque
uene
ness
ss ic prifu
prifubt
bt ht
htse
sekc
kc wh
whkk
kk mt
mttr
trmbt
mbt bust
bustio
ioer
ers.
s. V`
V`er
erec
ecir
ire,
e, Mu
Muti
ti \mrts
\mrts,,
 

teb`nikidhbmk hnnivmthin bmn je uthkhzef ti juhkf in biopeththve mfvmntmde t`riud` severmk

fhccerent wmys. Ht bmn hnbirpirmte kess expenshve prifubthin, hoprivef mbbess ti bkhents,
hopriv
hoprivef
ef omr
omraet
aethnd
hnd,, hopriv
hopriveoe
eoent
nt hn prifubt
prifubt qum
qumkht
khty,
y, mnf hnbrem
hnbremsef
sef kev
keveks
eks ic jus
jushne
hness
ss
hntekkhdenbe t`mn t`e biopeththin.