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F E AT U R E

QUALITY 4.0

12 QP October 2019 ❘ qualityprogress.com


Just the
Westend61 via Getty Images

Facts
Quality control
is integral to
optimizing supply
chain efficiencies.
Quality 4.0 takes
quality control
to another level,
aligning quality
management
practices with
Industry 4.0
technologies
to optimize the
bottom line of
the entire supply
chain.

The author offers


a practical six-
step framework
to integrate
purchasing
and quality in
Industry 4.0.

Integrating
software
systems—such
as enterprise
quality manage-
ment systems
and enterprise
resource planning
systems—can
assist in an
organization’s
communication
and collaboration
efforts, enhance
purchasing
controls and
minimize risk.

Integrate procurement strategies


to advance quality control in
Industry 4.0 | by Varun Gupta

qualityprogress.com ❘ October 2019 QP 13


F E AT U R E
QUALITY 4.0

Quality is the ability of a product to meet cus- Evolution of procurement


tomer requirements and expectations. Thus, strategies in Industry 4.0
maintaining quality control plays a critical role “Digital procurement (or digital supply chains) automates
in supply chains (SC) as a product evolves from repeatable tasks to boost efficiency and reduce costs;
raw materials to finished goods. it equips stakeholders across the business with real-time
It is well-known that the most important quality insights and analytics through artificial intelligence (AI) and
control occurs at the source of manufacturing—that easy-to-use online tools,” according to a recent report from
is, the inputs to manufacturing. In the case of SCs, Accenture, a technology and consulting firm. “It deploys new
this begins at the procurement of raw materials. and smarter ways to infuse data models to enrich day-to-day
Traditionally, purchasing departments working operations and decision making. Furthermore, it transforms
in procurement use a list of information1 about raw buyer interactions with suppliers and other third parties by
materials for quality control that includes the: serving as a platform for new levels of collaboration.”4
++ Physical description. Industry 4.0 has helped organizations by reducing costs
++ Dimensional measurements. as well as creating a difference in values based on the digital
++ Chemical composition.
++ Performance specifications.
Procurement managers use this list for supplier
selection and sourcing to ensure quality standards
are met. With the arrival of the Quality 4.0 revolu-
tion, however, these quality practices have become
dated and can, in fact, lead to a loss in quality and
lack of process optimization.

What is Industry 4.0?


Quality 4.0 is an offshoot of Industry 4.0, also
referred to as the fourth industrial revolution.2
Industry 4.0 is the trend of using additional
automation and data exchange in technologies
for manufacturing. This revolution includes capa-
bilities such as the internet of things (IoT), cloud
computing, machine learning (ML), artificial intelli-
gence (AI), blockchain technology and 3D printing.3
In a broader SC context, Industry 4.0 is indicative
of digitalization in which SC partners are connected
digitally and using tools such as IoT and cloud com-
puting to improve and optimize SC processes, such
as procurement, production and scheduling. Thus,
Quality 4.0 aligns quality management practices
with Industry 4.0 technologies to enhance and
optimize the bottom line of the entire SC.
It is important to note that Quality 4.0 does
not replace the traditional approaches to quality
management. Instead, it enhances and optimizes
these methods, including procurement strategies
for quality management.
This article provides enterprises that are looking
to adopt Industry 4.0 standards with vital infor-
mation on leveraging quality management using
procurement strategies.

14 QP October 2019 ❘ qualityprogress.com


transformation products used for procurement. The first Integrating procurement strategies
instance of a digital technology developed for procurement The key success factor for quality managers to
was IBM’s replenishment management system and method effectively use digital technologies for procurement
(RMSS) in 2000. IBM used technology to solve the complex is to incorporate market trends, process trends
procurement process for its laptop production plant in Mex- and the product life cycle together. Specifically,
ico.5 Three years after its implementation, production at the these include market trends that identify the
plant grew from $1.6 billion to $3.6 billion annually. current customer needs that drive product design,
Arguably, this is one of the first success stories of digitali- development and production. Finally, you need
zation of the procurement process. In traditional procurement the SC to produce and deliver the finished product
processes, however, there were inefficiencies due to repeated to customers.
processes, the manual verification of processes, and a lack of Traditionally, businesses earned a competitive
transparency and collaboration among different SC partners. advantage by performing well in one or several
Using modern digital technology that includes data mining,
AI, blockchain technology and 3D printers has changed the
traditional landscape of procurement and taken it to another
level. Procurement is an essential function of any organization
and can represent up to 80% of an organization’s costs.6

Quality managers must adopt


software systems that can
integrate with other functions,
such as procurement.
Westend61 via Getty Images

qualityprogress.com ❘ October 2019 QP 15


F E AT U R E
QUALITY 4.0

of these areas. With automation and the adoption of advanced


digital technologies, however, organizations must strategically
integrate all of these capabilities. It is important to note that
because of these strategic implications, we observe the impact
of supply-side procurement processes affecting the SCs (part- STEP ONE
nerships, information sharing and collaborations), as well as how
quickly finished products are being delivered to customers and
Define corporate goals
affecting a product’s life cycle.
In the context of quality, quality managers must adopt soft- for digitalization
ware systems that can integrate with other functions, such as
procurement. This strategic enhancement can be realized by
adopting enterprise quality management systems (EQMS) that The first step in integrating purchasing and
can integrate with purchasing software and databases, such as ​ quality in the backdrop of Industry 4.0 is to
enterprise resource planning (ERP) systems. An EQMS ensures develop and define the vision, objectives or
that business best practices for business are enabled to produce goal of the business. It also includes brain-
the highest quality products. Furthermore, using an EQMS storming and developing business plans to
improves confidence in product quality and has a positive effect use the digitalization in the short, medium
on an organization’s reputation. and long-term.
For example, a steel manufacturing com-
Bridging procurement and quality pany formulates the goal of producing $100
EQMSs are enterprise software systems that manage content and million in steel in four years and growing at a
business processes for quality and compliance throughout the SC. rate of 5% annually. The steel company wants
An EQMS solution allows users to collaborate effectively with suppliers to implement software systems for all of its SC
and improve communication. The system facilitates cross-functional operations, such as purchasing, supply man-
communication and collaboration, including interoperability with agement and customer interactions.
procurement software systems, such as ERP systems.7, 8 The company’s short-term goal is to grow at
Most ERP systems have procurement functions—including tools a steady rate of 5%, and the medium-term goal
for supplier management, purchase orders and invoicing—and is to be among the top-10 leading steel suppli-
businesses use them as part of their procurement processes. ers in the United States. In the long term, the
As modern purchasing processes get connected to Industry 4.0 company wants to sell $1 billion worth of steel
technologies, it is critical for businesses to ensure that the EQMS annually across the globe.
and ERP system are well integrated. Although there is progress The business must find a balance between
on EQMS adoption by businesses, most of the market still hasn’t short and long-term goals to see when and
adopted EQMSs. Additionally, only 21% of the market has adopted how it would want to use efficiencies and
an EQMS, and less than half of these organizations have integrated information realized by implementing digi-
their EQMSs with their ERP systems.9 talization in procurement processes, as well
Figure 1 shows how integrating EQMSs and ERP systems can help as other parts in their supply chains.
organizations by enhancing the purchasing controls over supplier After clearly laying out the goals, it is
quality management, as well as help the business minimize its important to have all stakeholders and the
risks associated with lack of quality control (at the source). This top-level management across all functional
is achieved through improved cross-functional communication of areas of the business in agreement. It is less
quality and procurement managers, as well as direct visibility of costly to resolve any issues or conflicts across
purchasing decisions to the organization’s quality control personnel. stakeholders and functional units before
It must be noted that integrating purchasing strategies with investing in digitalization, compared to waiting
quality management strategies, as shown in Figure 1, is not until post-digitalization to get buy-in.
a simple technology adoption process but rather a long-term
continuous improvement project. The next section provides
a practical six-step framework for integrating purchasing and
quality in Industry 4.0.10

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FIGURE 1

EQMS and ERP system integration under Quality 4.0


Igor Korchak via Getty Images

EQMS

> Supplier quality management

> Risk management

Quality 4.0
> Purchasing strategies for:
> Supplier quality management
> Risk management

ERP
EQMS = e
 nterprise quality
> Purchasing control management systems
ERP = enterprise resource planning

STEP TWO

Digitalize purchasing, quality processes

“Emerging digital and advanced analytics tools promise new are the machinery and capital assets, including
levels of procurement performance,” according to authors of office supplies.
a recent McKinsey report. “To deliver that promise, chief pro- Although businesses often want to digitalize the
curement officers must discover which of them are best suited processes for direct and indirect products and ser-
to the needs of their company.”11 vices, prioritizing indirect goods over direct goods is
In this step, the business must develop a plan to digitalize a more commonly used strategy, especially when the
the purchasing and quality processes. To do this, managers resources for digitalization are scarce. This is because
must classify their products as direct or indirect goods.12 the investments required for digitalizing indirect
Direct goods and services contribute to the organization’s products are usually lower as compared to the invest-
sales, either through production or resale, whereas indirect ments for digitalizing the direct products because of
goods support the primary operations of a business and are their size and strategic importance to a business.
viewed as enablers. This strategy enables the business to reap
Using the steel manufacturing company again as an exam- the benefits much more easily and with less risk.
ple, direct goods are the raw materials for producing steel, Therefore, managers first should digitalize purchas-
such as iron and coal, as well as the finished goods, including ing and quality processes for indirect products.
different forms of steel the company procures from its suppli- Finally, the digitalization process should align
ers. On the other hand, indirect goods for the steel company with the organization’s goals from the first step.

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F E AT U R E
QUALITY 4.0

FIGURE 2

Continuous improvement cycle to integrate


purchasing and quality processes for Industry 4.0
Corporate goals
for digitalization

wir0man via Getty Images


Measure quality
improvements and
redefine goals

Digitalize
purchasing and
quality processes

Visibility and
transparency

Integrate

Implement

Quality 4.0 does not replace the


traditional approaches to quality
management. Instead, it enhances
and optimizes these methods.

18 QP October 2019 ❘ qualityprogress.com


STEP THREE
Integrate digitalized purchasing
and quality processes

STEP FIVE
Integrating digitalized purchasing and quality processes
is critical to realizing their full potential. Traditionally, pur-
chasing and quality processes are fragmented. As a result,
organizations delay adopting quality technology because
Visibility and transparency
it can be challenging to adopt technology to automate
fragmented processes.
Therefore, it is important that organizations harmonize Digitalization increases visibility and transparency
and integrate processes, and connect automated processes across the SC and helps to accurately track and
for purchasing and quality. As part of process integration, trace the movement of goods and all information
it is beneficial to leverage collective analytics and learnings across the SC. This makes it much easier for busi-
to continuously improve system integration. nesses to identify the root cause of product defects
To accomplish this, quality managers must shift the focus and can lead to better quality control in end-prod-
of high-value staff away from the mechanics of execution and ucts. Track-and-trace systems based on blockchain
toward innovation and improvement of the quality processes. technology are the answer to quality problems and
According to LNS Research’s Quality 4.0 Impact and Strategy the answer to the general problem of maintaining
Handbook, only 7% of manufacturers plan to connect their SC visibility.15
quality management software with other Industry 4.0 technol- The Chipotle chain restaurant was the center of
ogies.13 This is a missed opportunity for most businesses. a high-profile quality issue in late 2015.16 Multiple
people in Simi Valley, CA, were suffering from
norovirus, and more people later were sickened
by Salmonella-tainted tomatoes. In addition, more

STEP FOUR than 100 students in Boston picked up E. coli late


in the year. These incidents were traced back to
Chipotle restaurants, which resulted in a revenue
decrease of 6.8% for Chipotle. Subsequently, same-
Implement the digitalized ecosystem store sales declined by 14%, net income decreased
44% and the stock price plummeted 39%.
These problems were due to supplier issues,
which were difficult to trace back to the actual
Implementation of the digitalized ecosystem that integrates suppliers in the absence of any track-and-trace sys-
purchasing and quality processes is becoming increasingly tems. In 2017, Arturo Tanus, Chipotle’s food safety
dynamic and has evolved from using simple electronic data manager, explained how Chipotle now tracks all of
interchange systems to smart and complex networks using AI, its produce from the farm to the restaurants using
ML, robotics and big data analytics. FoodLogiQ software to provide more visibility.17 
These technologies will help alleviate quality concerns and Overall, the degree of cross-collaboration
issues. According to a recent PricewaterhouseCoopers report, depends on previous steps, especially corporate
“Industry 4.0: How Digitization Makes the Supply Chain More goals (short and long term), the level of digitaliza-
Efficient, Agile and Customer-Focused,” professionals expect tion and the degree of integration.
digitalization to affect the bottom and top lines of businesses—
that is, it can help a business gain efficiency by about 4.1%
annually, as well as increase revenues by about 2.9% a year.14

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F E AT U R E
QUALITY 4.0

REFERENCES AND NOTE


1. Martin Murray, “Quality in Purchasing and Supply Chain
Impact,” The Balance Small Business, Nov. 29, 2018,
STEP SIX www.thebalancesmb.com/quality-in-the-purchasing-process-2221199.
2. Bernard Maar, “What Is Industry 4.0? Here’s a Super
Easy Explanation for Anyone,” Forbes, Sept. 2, 2018,
https://tinyurl.com/forbes-industry-4-0.
Measure quality improvements 3. Mario Hermann, Tobias Pentek and Boris Otto, “Design Principles
for Industrie 4.0 Scenarios,” 2016 49th Hawaii International
and redefine goals Conference on System Sciences, Institute of Electrical
and Electronics Engineers, pp. 3,928-3,937, January 2016.
4. Accenture, “Next Generation Digital Procurement,”
www.accenture.com/us-en/insight-digital-procurement-process.
After the roadmap for digitalization is prepared 5. T.R. Guadalupe, “Compras Inteligentes,” Expansion Magazine,
and implemented, the next step is to measure Sept. 20, 2011, https://expansion.mx/expansion/2011/09/14/
compras-inteligentes.
the impact of digitalization on the quality of the 6. Varun Gupta, “Procurement Strategies for Digital Supply Chains:
products. After the impact is measured, it must Concepts and Best Practices,” Technology Optimization and Change
be compared with the corporate goals established Management for Successful Digital Supply Chains, IGI Global, 2019,
pp. 17-38.
in step one. 7. Matthew Littlefield, “What Is EQMS? (Enterprise Quality Management
If there is any gap between the realized impacts Software),” Dec. 6, 2012, LNS Research—Industrial Transformation
of digitalization vis-à-vis the projections in step one, Blog, https://tinyurl.com/lns-eqms-blog.
8. TIP Technologies Inc., “What Is Enterprise Quality Management
the goals must be refined and redefined to enhance Software (EQMS)?” https://tinyurl.com/tiptech-eqms.
the benefits of digitalization. This is needed to 9. LNS Research, Quality 4.0 Impact and Strategy Handbook,
ensure a continuous improvement culture. https://blog.lnsresearch.com/quality40ebook.
10. Gupta, “Procurement Strategies for Digital Supply Chains:
At this stage, it may be necessary to collaborate Concepts and Best Practices,” see reference 6.
with other SC members, including suppliers, and 11. Pierre de la Boulaye, Pieter Riedstra and Peter Spiller, “Driving
obtain customer feedback to improve the digital Superior Value Through Digital Procurement," McKinsey & Co.,
April 2017, https://tinyurl.com/mckinsey-digit-procure.
technologies in the business, realigning them with 12. Dale Neef, E-Procurement: From Strategy to Implementation,
the redesigned corporate goals for Industry 4.0. FT Press, 2001.
13. LNS Research, Quality 4.0 Impact and Strategy Handbook,
see reference 9.
14. PricewaterhouseCoopers, “Industry 4.0: How Digitization Makes
the Supply Chain More Efficient, Agile and Customer-Focused,”
Strategy&, Sept. 7, 2016, https://tinyurl.com/price-water-industry4.
15. For an example of track-and-trace systems based on blockchain
Driving quality control technology, see Michael Casey and Pindar Wong, “Global Supply
in Industry 4.0 Chains Are About to Get Better, Thanks to Blockchain,” Harvard
By cross-collaborating with the purchasing depart- Business Review, March 13, 2017, https://tinyurl.com/hbr-blockchain.
16. Kevin O’Marah, “Chipotle Lessons: Supply Chain Visibility and Higher
ment, quality managers can reliably drive quality Prices,” Forbes, Dec. 16, 2015, https://tinyurl.com/forbes-chip-lessons.
control processes with the digitalization of most 17. Arturo Tanis, “The Future of Food Safety: Food Brand Perspective—
business processes. Particularly, a key takeaway Chipotle’s Approach,” presentation, Future Food Tech, San Francisco,
March 20, 2017, https://tinyurl.com/future-food-tech-chip.
for organizations looking to adopt EQMS software
is to ensure its interoperability with existing or new
ERP systems.
Through a clear roadmap of technology adop-
tion guided by corporate goals, organizations can Varun Gupta is an assistant professor
reliably improve product quality and minimize the at the Black School of Business, Penn
risks of abrupt technological changes in procure- State Erie. He holds a doctorate
in operations management from
ment and quality processes. the University of Texas at Dallas in
Richardson. Gupta is a member of the
Production and Operations Management
Society, the Institute for Operations
Research and the Management Sciences, and the Council on
Undergraduate Research.

20 QP October 2019 ❘ qualityprogress.com

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