DESIGN THE IDEAL WALLET

Draw

CocoTea

PRODUCT LOGO PRODUCT DESIGN

 DESIGN SOMETHING USEFUL AND MEANINGFUL FOR
YOUR PARTNER
1. Are you going to avail the CocoTea? Why?
Respondent #1
“Yes I would definitely avail CocoTea aside from Milk Tea is so
delicious it is also healthy.”
Respondent #2
“Yes this is very attractive and the logo is eye catching too”.
Respondent #3
“Yes because the CocoTea is delicious”.
Respondent #4
Yes, CocoTea has special feature that became highlighted
when it comes to Milk tea, since it has original and organic
flavors compared to others that only has preservatives
added.
Respondent #5
Yes, Milk tea is one of the most famous business nowadays.
Even a lot are doing this business, it still growing and no
one’s get rid of it.
2. Do you think CocoTea’s product price are worth it and
affordable for price ranging to 50-80php with size of 500ml-
1liter? Why?
Respondent #1.
Yes, it is affordable since the ingredients are full of nutrients
and not consisting any preservatives.
Respondent #2.
Yes, it is very affordable knowing a lot of milk tea business
has a price ranging 150 up which are more expensive
4. How likely are you recommend us to your family and
friends? From scale of 0 to 10, which 10 is being the highest.
Why do you say so?
Respondent #1
10, my family and friends really love to try many brands of
milk tea! I’m sure they would like it too!
Respondent #2
10, my family and friends really like milk tea and I’m sure they
are going to be fan of CocoTea also.
Respondent #3
10, because the CocoTea is so delicious.
Respondent #4
10, it is very new in other milk brands. I’m sure it will grow
when it became a business.
Respondent #5
10, it is very healthy and a lot of benefits besides from being
delicious.
5. From 0-10, which 10 is being the highest, how would you
rate the product? Do you have any suggestions comments to
help us improve our business?
Respondent #1.
10, They can also use some packaging like paper cups that is
eco-friendly. Add bamboo straw which is reusable and
matches its theme.
compared to CocoTea. Respondent #2.
Respondent #3 10, My suggestions is they can also add some more
Yes, it’s to affordable. toppings that are also non preservatives and very Filipino!
Respondent #4 Respondent #3
Yes, it’s all worth it knowing that the ingredients are fresh 10, I’m so very satisfied.
fruits. It much affordable too! Respondent #4
Respondent #5 10, I think this business could add more Filipino flavors.
Yes, price isn’t bad. Most especially because it is real fruits Like Filipino delicacies.
and real fruits are so expensive. Respondent #5
10, They can add some toppings too aside from pearl or
nata.
3. What makes CocoTea different among Milk Tea brands?

Respondent #1
It has a delicious flavor that people would love to try!
Respondent #2
I think its flavors which is really natural and non-
preservatives! It can be consumed daily to since it is real
fruits.
Respondent #3
The flavors because the CocoTea flavors is more on fruits.
Respondent #4
CocoTea is different from others because of the variants of it
that really makes milk tea differently.
Respondent #5
it is different because of the uniqueness of flavors.
 REFRAME THE PROBLEM
Capture findings Take a stand with a point-of-view

Goals and wishes:

JM, Mark, Michael, Andrew, Trisha
What is your partner trying to achieve?
Partner’s Name/Description
CocoTea’s partners are all agreed with the business goal
and description. All respondent were satisfied with the
product, they all think it’s unique among all milktea needs a way to
businesses.Partners suggest that CocoTea business
could use some packaging like paper cups that is eco- Improve products flavors and packaging.
friendly. Add bamboo straw which is reusable and matches its
theme, add some more toppings that are also non
User’s need
preservatives and very Filipino!
because (or “but…” or “surprisingly…”)

Insights: New learning about your partner’s feelings and
motivations. What is something you see about your
partner’s experience that s/he probably doesn’t see?
All of them were correct and I understand their
suggestions for business improvement, It would become
very helpful for the development of the business.
CocoTea business will be using bamboo straws and
recyclable cups which are eco-friendly. CocoTea will also
introduce tumblers that are reusable, business could also
use it as a marketing strategy that customers could be
attracted to.
Insight
 IDEATE: GENERATE ALTERNATIVES TO TEST
Sketch at least 3 radical ways to meet your user’s needs

Exhibit A
Improve products flavor.
-CocoTea will add more Filipino
fruits flavor so customers will
have more choices that they could
also try and avail.
Exhibit B Exhibit C
Improve the packaging. Improve business marketing
strategy.
-CocoTea will use recyclable cups
so it will be more eco-friendly and -CocoTea will also introduce
customer friendly. tumblers that are reusable,
business could also use it as a
marketing strategy that
customers could be attracted to.

Share your solutions and capture feedback

Notes

All suggestions will be noted and add as good idea to improve the business goal. CocoTea will ensure the customer’s satisfaction
and will use all their opinions to become best milktea shop in the Philippines.
 LITERATE BASED ON FEEDBACK
Reflect and generate a new solution.
Sketch your big idea and note details.

CocoTea

PRODUCT LOGO PRODUCT DESIGN