BM2009

TASK PERFORMANCE

Instructions:
1. You are tasked to compose a case study of Corporate Social Responsibility of your chosen company,
which shows your opinion and analysis of the previously discussed topics and current issues regarding
CSR.
2. Choose one (1) of the following company:
a. Globe: https://www.globe.com.ph/about-us/sustainability.html
b. Philippine Airlines: https://www.philippineairlines.com/AboutUs/PALFoundation
c. Meralco: https://www.onemeralcofoundation.org/our-programs/
d. Jollibee: https://www.jollibeefoundation.org/
e. Ayala: https://www.ayala.com.ph/commitment-sustainability
3. The paper shall have the following parts:
I. Title Page
II. 300-word abstract
III. Content Analysis
a. How does the company carry out its Corporate Social Responsibility?
i. Strategies and Perspectives
ii. Social Responsibilities (Economical, Ethical, Legal, Philanthropic)
iii. Social Responsibility Towards Consumers
iv. Social Responsibility Towards Community and Environment
v. Company’s CSR problems and negative publicity
IV. Discussion
a. Do you think the CSR strategies are sincere efforts motivated by a consciousness of their
responsibility to the community and the environment? Or are these efforts merely for
marketing and business strategies?
b. Do the CSR problems and negative publicity of the company have a meaningful impact on
the bottom line?
c. Regarding corporate social responsibility, what advice will you give to the CEO of the
company?
d. 500-word Personal Reflection
• How can you promote corporate social responsibility?
• How can you improve the company’s CSR?
V. References (in APA format)
4. The paper must NOT have any bullets. It must also cite all the sources used to support or concretize
your answers. Online sources such as Wiki sites, Quora, Reddit, Yahoo Answers, and other similar sites

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are NOT allowed. Blog posts are also NOT allowed. Ensure that you’re not sharing your chosen chapter
with another classmate; else, your task performance will be graded with zero (0).
5. The paper must have the following specifications:
a. Minimum number of words : 1,500
b. Paper size : 8.5" x 14"
c. Line spacing : Double
d. Allowed font faces and sizes :
✓ Arial (10) ✓ Garamond (12)
✓ Calibri (11) ✓ Times New Roman (11)
✓ Courier New (11) ✓ Verdana (10)
e. Medium of submission : Dropbox (eLMS)
f. Naming convention :
i. Name must be in this format:
SURNAME, <space> Given Name <space> [optional] Suffix <space> Middle Name
- Example (no suffix):
QUEEN, Oliver Jonas Dearden
- Example (with suffix):
CRUZ, Tirso III Silvano
6. The paper will be graded based on the rubric below.
Case Study
Criteria Description Points Score
All of the writing is done in complete sentences.
Writing Convention Capitalization and punctuation are correct throughout 20
the paper.
The paper accurately shows the student’s understanding
of the topics and how they were used to deconstruct and
Contextual Analysis and provide personal insights to the provided guide questions.
45
Argument The student has provided a sound argument that presents
the position paper without adding, removing, or
fabricating information.
The paper utilized appropriate and reputable sources to
support and concretize the student’s answers. Avoidance
Concept Recognition 25
of plagiarism is observed. No Wiki sites, Quora, Yahoo
Answers, and other similar sites are used as sources.
The paper was organized and followed the specified
Format 10
format.
Total 100

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